North America Stand-Up Pouch Packaging Market Size (2024 - 2029)

The North America Stand-Up Pouch Packaging Market is projected to experience growth over the forecast period, driven by factors such as the expanding frozen packaged industry and the increasing demand for convenient, cost-effective packaging solutions like Ready-to-Eat foods and on-the-go snacks. Despite challenges posed by environmental concerns, regulatory standards, and the need for technological advancements in packaging machinery, the market is expected to benefit from the post-pandemic surge in demand from the food, beverage, and pharmaceutical sectors.

Market Size of North America Stand-Up Pouch Packaging Industry

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North America Stand-Up Pouch Packaging Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 3.46 Billion
Market Size (2029) USD 4.10 Billion
CAGR (2024 - 2029) 3.48 %
Market Concentration Low

Major Players

North America Stand-Up Pouch Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

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North America Stand-Up Pouch Packaging Market Analysis

The North America Stand-Up Pouch Packaging Market size is estimated at USD 3.46 billion in 2024, and is expected to reach USD 4.10 billion by 2029, growing at a CAGR of 3.48% during the forecast period (2024-2029).

Stand-up pouch packaging products such as Standard, Aseptic, and Retort are considered under the scope of the market study. Stand-up pouch packaging offers an ideal protective barrier during shipment and transit and prevents any external element, such as moisture and dirt, from coming into contact with the item.

  • The growth of the frozen packaged industry across the region is expected to impact the market positively. Rising demand for packaged food and beverages, increasing demand for Ready-to-Eat (RTE) food, convenience of use, and cost-effectiveness of pouches are primary factors supporting the market growth.
  • In addition, the rise in the need for on-the-go snacks has led to the demand for re-closable stand-up pouches as they offer convenience to customers. In addition, the changing lifestyle and food preferences among consumers and changing food technology further boost the market's demand.
  • The growing consumer attention to environmental concerns, dynamic regulatory standards, the ongoing drive for sustainability, which comprises replacing plastic-based packaging products with biodegradable materials, and inadequate recycling rates due to the lack of cutting-edge recycling facilities are challenging the market's growth.
  • The ongoing technological changes in packaging machinery to cope with the rapidly changing market requirements will pose a challenge as packaging manufacturers using traditional machinery are not well equipped to take the increasing workload of current market requirements. Players must either invest in new tools, spare parts, and software to meet the changing market needs or switch to new machinery.
  • The post-COVID-19 pandemic resulted in a surge in demand for packaging aided by the growing demand from the food and beverage and pharmaceutical industries, which will likely continue for the next few years.

North America Stand-Up Pouch Packaging Industry Segmentation

The study covers the North American stand-up pouch market tracked in terms of volume (consumption demand) and revenue generated from different types of stand-up pouches. The stand-up pouch is a type of flexible packaging that can stand erect on its bottom for display, storage, and convenience and is generally made up of raw materials, such as plastic, paper, and metal/foil used across industries, such as food, beverages, medical & pharmaceutical, pet food, and others. The analysis is based on the market insights captured through secondary research and the primaries. The market also covers the major factors impacting the growth of the stand-up pouch market in terms of drivers and restraints.

The North America stand-up pouch packaging market is segmented by pack type (standard, aseptic, retort, other pack types), by material type (plastic [PE, PP, PVC, EVOH, bio-plastics], metal/foil, paper), by end-user (food, beverages, medical & pharmaceutical, pet food, home and personal care, other end-users), by country (United States, Canada). The market sizes and forecasts are provided in terms of value in USD and volume in units for all the above segments.

By Pack Type
Standard
Aseptic
Retort
Other Pack Types
By Material Type
Plastic (PE, PP, PVC, EVOH, Bio-Plastics)
Metal/Foil
Paper
By End User
Food
Beverages
Medical and Pharmaceutical
Pet Food
Home and Personal Care
Other End Users
By Country
United States
Canada
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North America Stand-Up Pouch Packaging Market Size Summary

The North America stand-up pouch packaging market is poised for steady growth, driven by the increasing demand for convenient and cost-effective packaging solutions across various industries. Stand-up pouches, including standard, aseptic, and retort types, offer robust protective barriers, making them ideal for preserving the quality of packaged food and beverages during transit. The market's expansion is fueled by the rising popularity of ready-to-eat meals and on-the-go snacks, which require user-friendly and resealable packaging options. Additionally, the shift towards sustainable packaging solutions, such as biodegradable materials, is influencing market dynamics, as consumers and regulators alike emphasize environmental responsibility. However, challenges such as inadequate recycling infrastructure and the need for technological advancements in packaging machinery continue to impact market growth.

The market landscape is characterized by the presence of major players like Amcor PLC, Mondi Group, and Sealed Air Corporation, who are actively engaging in strategic partnerships and acquisitions to enhance their product offerings and maintain a competitive edge. The food and beverage sector, particularly coffee and pet food, is a significant contributor to the demand for stand-up pouches, as these pouches provide ample branding space and convenience. The post-COVID-19 surge in demand from the food, beverage, and pharmaceutical industries further supports market growth. Companies are investing in sustainable and flexible packaging solutions to meet evolving consumer preferences and regulatory standards. The ongoing corporate expansions and investments in manufacturing capabilities, such as Huhtamaki OYJ's facility expansion, highlight the market's potential for continued growth and innovation.

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North America Stand-Up Pouch Packaging Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.2.1 Bargaining Power of Suppliers

      2. 1.2.2 Bargaining Power of Buyers/Consumers

      3. 1.2.3 Threat of New Entrants

      4. 1.2.4 Threat of Substitutes

      5. 1.2.5 Intensity of Competitive Rivalry

    3. 1.3 Industry Ecosystem Analysis

    4. 1.4 Industry Standards and Regulations

    5. 1.5 Recent Innovations in the Stand-Up Pouch Market

    6. 1.6 Comparative Analysis: Flat Packaging vs Stand-Up Pouch Packaging

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Pack Type

      1. 2.1.1 Standard

      2. 2.1.2 Aseptic

      3. 2.1.3 Retort

      4. 2.1.4 Other Pack Types

    2. 2.2 By Material Type

      1. 2.2.1 Plastic (PE, PP, PVC, EVOH, Bio-Plastics)

      2. 2.2.2 Metal/Foil

      3. 2.2.3 Paper

    3. 2.3 By End User

      1. 2.3.1 Food

      2. 2.3.2 Beverages

      3. 2.3.3 Medical and Pharmaceutical

      4. 2.3.4 Pet Food

      5. 2.3.5 Home and Personal Care

      6. 2.3.6 Other End Users

    4. 2.4 By Country

      1. 2.4.1 United States

      2. 2.4.2 Canada

North America Stand-Up Pouch Packaging Market Size FAQs

The North America Stand-Up Pouch Packaging Market size is expected to reach USD 3.46 billion in 2024 and grow at a CAGR of 3.48% to reach USD 4.10 billion by 2029.

In 2024, the North America Stand-Up Pouch Packaging Market size is expected to reach USD 3.46 billion.

North America Stand-Up Pouch Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)