North America Tomato Seed Market Size

The North America Tomato Seed Market is projected to experience significant growth, driven by the increasing adoption of hybrid seeds and new agricultural technologies. The market's expansion is supported by the rising demand for high-yielding tomato varieties, particularly in the United States and Mexico, where hybrid seeds are favored for their advantageous traits. Additionally, the growth of protected cultivation practices and the processing industry's demand for tomatoes are key factors contributing to the market's development. Despite a decline in growth post-2021, the market is expected to recover and expand, with Canada also showing rapid growth due to technological advancements and export opportunities.

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Market Size of north america tomato seed Industry

North America Tomato Seed Market Summary
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svg icon Study Period 2017 - 2030
svg icon Market Size (2024) USD 151.6 Million
svg icon Market Size (2030) USD 235.3 Million
svg icon Largest Share by Breeding Technology Hybrids
svg icon CAGR (2024 - 2030) 7.61 %
svg icon Largest Share by Country United States

Major Players

North America Tomato Seed Market Major Players

*Disclaimer: Major Players sorted in no particular order

Key Players

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North America Tomato Seed Market Analysis

The North America Tomato Seed Market size is estimated at 151.6 million USD in 2024, and is expected to reach 235.3 million USD by 2030, growing at a CAGR of 7.61% during the forecast period (2024-2030).

151.6 Million

Market Size in 2024 (USD)

235.3 Million

Market Size in 2030 (USD)

4.51 %

CAGR (2017-2023)

7.61 %

CAGR (2024-2030)

Largest Market by Breeding Technology

83.65 %

value share, Hybrids, 2023

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The major companies are developing new hybrids, and the adoption of hybrids is high due to traits like disease resistance, increased shelf life, high yield, and wider adaptability.

Largest Market by Country

57.45 %

value share, United States, 2023

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The United States has a high adoption rate of hybrid seeds, is the 10th largest exporter of tomatoes to other countries, and has new technology innovations available.

Fastest-growing Market by Breeding Technology

7.63 %

Projected CAGR, Hybrids, 2024-2030

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These seeds are used by growers as they are cost-effective and demand from the local markets, and for fresh market utilization as tomatoes produced have good taste and color.

Fastest-growing Market by Country

8.33 %

Projected CAGR, United States, 2024-2030

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The demand for tomato seeds increased because of the increase in the consumption of tomatoes, demand by processing industries, and the increase in protected cultivation.

Leading Market Player

31.14 %

market share, Bayer AG, 2022

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It primarily focuses on product innovation and expanding its regional facilities. It has opened a new distribution center in the US to provide access to tomato varieties.

Hybrids accounted for more share and acreage due to the characteristics such as disease resistance, higher shelf life and wider adaptability

  • Tomato is one of the most important vegetable crops under the solanaceous group, which can be grown both under open field conditions and in greenhouses. North America held the second-largest tomato seed market, valued at USD 132 million in 2022. The United States and Mexico are the largest tomato-producing countries in the region.
  • In North America, hybrid tomatoes accounted for a market value of USD 110.4 million, and open-pollinated varieties and hybrid derivatives with a market value of USD 21.6 million in 2022. Hybrids accounted for more share and acreage due to characteristics such as disease resistance, increased shelf life, wider adaptability, high yield, strong stem, crack resistance, and high vigor, which fetch more prices for the growers. The United States is the largest consumer in the region.​ The tomato hybrid seed consumption in the country increased by 26.3% between 2017-2022.
  • Open-pollinated tomato seed varieties are projected to record a CAGR of 7.4% during the forecast period as these seeds are used by growers as they are cost-effective and have higher demand from the local markets, and for fresh market utilization, as tomatoes produced have good taste and color. Except for Canada, North American countries are growing at a higher rate in terms of open-pollinated varieties and hybrid derivatives usage in tomato production because of Canada's climatic and environmental conditions. They had to use more inputs and required high maintenance to cultivate using OPV seeds.
  • However, the increased protected cultivation practices in the region, the increase in the processing industry usage of tomatoes, and the increased organic farming acreage are major drivers for both hybrids and OPVs in the region.
North America Tomato Seed Market

The United States dominates the market with the increase in demand for commercial hybrids

  • Tomato is the most important vegetable crop, grown extensively in tropical and subtropical climates. It is the most widely grown and consumed vegetable in the region. The tomato seed market in the region grew by 9.6% during the historic period. However, the growth of the market has declined since 2021 compared to 2019, owing to the reduction in the adoption of vegetable cultivation.
  • The United States is the major country in the region concerning the tomato seed market, which accounted for USD 75.5 million in 2022. The high usage of hybrid seeds and the adoption of new technological innovations, such as greenhouses and artificial intelligence, are driving the market. For instance, in 2021, Bowery Farming in the United States received a grant of USD 300 million, and it announced the use of the funds to accelerate the expansion of indoor farms and introduce vegetables, including hydroponic tomatoes, to the US market.
  • In Mexico, tomatoes accounted for 44.6% of the total crops grown under protected cultivation in 2022. The demand for hybrid seeds for protected cultivation is anticipated to increase during the forecast period.
  • Tomatoes held a 5.4% share of the Canadian vegetable seeds market in 2022. Canada is one of the fastest-growing countries in the North American tomato seed market, with a CAGR of 8% during the forecast period. New technologies developed by Canadian agriculture universities, the use of hybrid seeds, and exports to major countries such as the United States, Japan, and China are expected to drive growth.
  • Therefore, the adoption of new technologies for tomato cultivation, the need for high-yielding tomato hybrids, and the rising demand for tomatoes in processing industries are expected to drive the market at a CAGR of 7.6% during the forecast period.

North America Tomato Seed Industry Segmentation

Hybrids, Open Pollinated Varieties & Hybrid Derivatives are covered as segments by Breeding Technology. Open Field, Protected Cultivation are covered as segments by Cultivation Mechanism. Canada, Mexico, United States are covered as segments by Country.

  • Tomato is one of the most important vegetable crops under the solanaceous group, which can be grown both under open field conditions and in greenhouses. North America held the second-largest tomato seed market, valued at USD 132 million in 2022. The United States and Mexico are the largest tomato-producing countries in the region.
  • In North America, hybrid tomatoes accounted for a market value of USD 110.4 million, and open-pollinated varieties and hybrid derivatives with a market value of USD 21.6 million in 2022. Hybrids accounted for more share and acreage due to characteristics such as disease resistance, increased shelf life, wider adaptability, high yield, strong stem, crack resistance, and high vigor, which fetch more prices for the growers. The United States is the largest consumer in the region.​ The tomato hybrid seed consumption in the country increased by 26.3% between 2017-2022.
  • Open-pollinated tomato seed varieties are projected to record a CAGR of 7.4% during the forecast period as these seeds are used by growers as they are cost-effective and have higher demand from the local markets, and for fresh market utilization, as tomatoes produced have good taste and color. Except for Canada, North American countries are growing at a higher rate in terms of open-pollinated varieties and hybrid derivatives usage in tomato production because of Canada's climatic and environmental conditions. They had to use more inputs and required high maintenance to cultivate using OPV seeds.
  • However, the increased protected cultivation practices in the region, the increase in the processing industry usage of tomatoes, and the increased organic farming acreage are major drivers for both hybrids and OPVs in the region.
Breeding Technology
Hybrids
Open Pollinated Varieties & Hybrid Derivatives
Cultivation Mechanism
Open Field
Protected Cultivation
Country
Canada
Mexico
United States
Rest of North America
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North America Tomato Seed Market Size Summary

The North America Tomato Seed Market is a significant segment within the agricultural industry, characterized by its robust growth and strategic importance. This market is driven by the high demand for tomatoes, which are a staple vegetable crop in the region, extensively cultivated in both open fields and protected environments like greenhouses. The market is primarily dominated by hybrid tomato seeds, which are favored for their superior traits such as disease resistance, increased shelf life, and high yield. The United States and Mexico are the leading producers, with the U.S. being the largest consumer of tomato seeds in the region. The adoption of advanced agricultural technologies, including greenhouse cultivation and artificial intelligence, is further propelling market growth. Despite a decline in open field cultivation area due to the shift towards protected cultivation, the market continues to expand, supported by the increasing demand from the processing industry and the rise in organic farming practices.

The market landscape is fairly consolidated, with major players like BASF SE, Bayer AG, and Syngenta Group leading the charge in developing and marketing innovative tomato seed varieties. These companies are focusing on breeding seeds with enhanced traits to meet the evolving needs of growers, such as resistance to viral diseases and improved quality attributes like size, shape, and color. The Canadian market is also witnessing growth, driven by technological advancements and exports to key markets. The introduction of new seed varieties resistant to the tomato brown rugose fruit virus is a notable development, reflecting the industry's commitment to addressing challenges and enhancing productivity. Overall, the North America Tomato Seed Market is poised for continued expansion, fueled by technological innovations and the increasing demand for high-quality tomatoes.

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North America Tomato Seed Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD, Forecasts up to 2030 and analysis of growth prospects)

    1. 1.1 Breeding Technology

      1. 1.1.1 Hybrids

      2. 1.1.2 Open Pollinated Varieties & Hybrid Derivatives

    2. 1.2 Cultivation Mechanism

      1. 1.2.1 Open Field

      2. 1.2.2 Protected Cultivation

    3. 1.3 Country

      1. 1.3.1 Canada

      2. 1.3.2 Mexico

      3. 1.3.3 United States

      4. 1.3.4 Rest of North America

North America Tomato Seed Market Size FAQs

The North America Tomato Seed Market size is expected to reach USD 151.56 million in 2024 and grow at a CAGR of 7.61% to reach USD 235.29 million by 2030.

In 2024, the North America Tomato Seed Market size is expected to reach USD 151.56 million.

North America Tomato Seed Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030