Oral Care Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2024 - 2029)

The Global Oral Care Market is Segmented by Product Type (Breath Fresheners, Dental Floss, Denture Care, Mouthwashes and Rinses, Toothbrushes and Replacements, and Toothpaste); by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Pharmacies and Drug Stores, Online Retail Stores, and Other Distribution Channels); and by Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The report offers the market size and values in (USD Million) during the forecasted years for the above segments.

Oral Care Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2024 - 2029)

Oral Care Industry Overview

The oral care market is concentrated in nature, as most of the share is held by key players such as Colgate-Palmolive, Procter & Gamble, Unilever PLC, Church & Dwight Co., Inc., and GlaxoSmithKline PLC. However, the market also includes many regional players. The leading players in the market enjoy a dominant presence worldwide. These players focus on leveraging opportunities posed by emerging markets to expand their product portfolios to cater to the requirements for various applications, especially gum and plaque issues and sensitivity or pain relief. Additionally, key players are now focusing on social media platforms and online distribution channels for online marketing and product advertisement by collaborating with social media influencers and Youtubers to reach a broader consumer base.

Oral Care Market Leaders

  1. Colgate-Palmolive Company

  2. Church & Dwight Co., Inc.

  3. GlaxoSmithKline PLC

  4. Procter & Gamble Company

  5. Unilever PLC

  6. *Disclaimer: Major Players sorted in no particular order
Oral Care Market Concentration