Organic Food and Beverages Market Size
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 174.37 Billion |
| Market Size (2029) | USD 233.56 Billion |
| CAGR (2024 - 2029) | 6.02 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Organic Food and Beverages Market Analysis
The Organic Food and Beverages Market size is estimated at USD 174.37 billion in 2024, and is expected to reach USD 233.56 billion by 2029, growing at a CAGR of 6.02% during the forecast period (2024-2029).
The primary factor driving the expansion of the global organic food and beverages market is consumers' quicker adoption of healthy and natural foods and beverages. Increasing consumer awareness about the health and benefits of organic food products has further stimulated market growth. People are choosing organic food and drink more frequently. To meet the rising consumer demand, various manufacturers are creating labeled organic foods and drinks, such as juice with natural fruit ingredients and no added sugar. Moreover, with the growing number of chronic diseases such as cardiac issues, cancer, diabetes, and the rise in healthcare costs, consumers are increasingly focusing on their diet. This is one of the primary reasons driving the organic food and beverages market.
Moreover, the government's involvement in the organic food and beverages market, where the government has taken various initiatives to differentiate between false and actual labeling, has attracted consumers to the organic foods and beverages market. Also, the market growth can be attributed to the consumer's belief that organic food products are safer, more nutritious, and better in taste than conventional food items. Thus, the factor drives the per capita spending in this specific market.
The COVID-19 pandemic has significantly affected the organic food and beverages market. Due to this uncertainty, consumers' purchase patterns have changed as the consumers become aware of the necessity of a robust immune system; therefore, consumers have preferred more organic and natural foods. For example, General Mills Inc., one of the major players in this specific industry, has witnessed a growth of 8% in net sales per its annual company report. Thus, the pandemic had a positive effect on this market.
Organic Food and Beverages Market Trends
This section covers the major market trends shaping the Organic Food & Beverages Market according to our research experts:
Increasing Demand for Clean Label Products
The organic food and beverage industry is anticipated to grow significantly due to the surge in demand for Clean-label food and beverage products. Consumers are much more aware of the foods and beverages they consume. To ensure that every product is organic and sustainable, they want to learn about the food and drink ingredients, their source, and government authority certificates. With the changing lifestyle, consumers are more conscious about their health. Therefore, consumers prefer more organic food and beverages than any other confectionary food; for example, France has witnessed a significant increase in organic food consumers consuming these products with a common motive of health benefits. This is because organic food and beverages provide consumers with good health benefits, as these organic products are preservative-free and are produced using natural ingredients. Organic animal-based products such as meat and chicken are also GMO-free. Due to the emerging demand for organic food, sales growth is rising concurrently. The need for organic food is increasing thus, as consumers prefer more natural food and beverages instead of chemically preserved foods, which is one of the significant reasons for driving the market growth.
Asia-Pacific is the Fastest-Growing Market
The Asia Pacific is the fastest-growing market. This is because the major producers of these products are India and China. According to the APEDA, the total organic production of India was 3,240,349 metric tons in the year 2021. The consumer's awareness of the health benefits of organic food and beverages and the advancement in biological farming techniques are anticipated to drive the demand for organic food and beverages. These countries with the highest population also have a significant tendency to produce organic food and beverages because of the rising demands of consumers, which is one of the primary reasons driving the market. Furthermore, Governments assist farms in producing organic commodities. For instance, the Indian government is supporting organic agriculture through the Paramparagat Krishi Vikas Yojana (Traditional Agriculture Development Scheme). As part of the National Mission of Sustainable Agriculture. It provides producer guidelines for developing sustainable organic farming models through technical best practices, quality assurance, and institutional cluster-based producer models. The initiative provides farmers with financial support over three years at the rate of USD 671.2 per hectare.
Organic Food and Beverages Industry Overview
The organic food and beverage market is highly competitive due to the involvement of many international and domestic players in the industry. The primary organic food and beverage market players include Amy's Kitchen, The Hain Celestial Group, General Mills, Conagra Brands, and Danone. Moreover, Private-label organic drink brands are also gaining prominence globally. The primary focus of the top players in the industry is the acquisition of small players. Some players also focus on product innovation to meet consumer needs and preferences. For instance, in 2021, General Mills Inc. acquired Tyson Foods, an American multinational corporation and the second-largest marketer and processor of chicken, beef, and pork around the globe. According to the company, the strategy behind the acquisition was to reshape the portfolio growth, which will help the company to expand its business.
Organic Food and Beverages Market Leaders
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ConAgra Brand
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Amy's Kitchen, Inc
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General Mills Inc.
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The Hain Celestial Group
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Danone Food company
*Disclaimer: Major Players sorted in no particular order
Organic Food and Beverages Market News
- In August 2022, Danone acquired organic food producer Happy Family. Happy Family produces a variety of organic products. The management of Danone revealed that the company has agreed to purchase 92% of the organic baby and baby food manufacturer Happy Family.
- In July 2022, Grain Forests introduced new organic products to bring the rural farm closer to the city. Sprouted ragi for babies, Health Mix for diabetics, Moringa powder for daily nutrition, and Ragi Dosa for a nutritious breakfast are newly added products.
- In February 2021, Danone acquired Your Heart, a top plant-based pioneer player. The strategy behind the acquisition can be business expansion by introducing different organic products to meet the consumer's demand and maintain dominance over other players in the same segment.
Organic Food and Beverages Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 By Product Type
- 5.1.1 Organic Foods
- 5.1.1.1 Organic Fruit & Vegetables
- 5.1.1.2 Organic Meat, Fish & Poultry
- 5.1.1.3 Organic Dairy Products
- 5.1.1.4 Organic Frozen & Processed Foods
- 5.1.1.5 Other Organic Foods
- 5.1.2 Organic Beverages
- 5.1.2.1 Fruit and Vegetable Juices
- 5.1.2.2 Dairy
- 5.1.2.3 Coffee
- 5.1.2.4 Tea
- 5.1.2.5 Other Organic Beverages
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5.2 By Distribution Channel
- 5.2.1 Supermarkets/Hypermarkets
- 5.2.2 Convenience Stores
- 5.2.3 Specialty Stores
- 5.2.4 Online Stores
- 5.2.5 Other Distribution Channels
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5.3 Geography
- 5.3.1 North America
- 5.3.1.1 United States
- 5.3.1.2 Canada
- 5.3.1.3 Mexico
- 5.3.1.4 Rest of North America
- 5.3.2 Europe
- 5.3.2.1 United Kingdom
- 5.3.2.2 Germany
- 5.3.2.3 France
- 5.3.2.4 Russia
- 5.3.2.5 Italy
- 5.3.2.6 Spain
- 5.3.2.7 Rest of Europe
- 5.3.3 Asia-Pacific
- 5.3.3.1 India
- 5.3.3.2 China
- 5.3.3.3 Japan
- 5.3.3.4 Australia
- 5.3.3.5 Rest of Asia-Pacific
- 5.3.4 South America
- 5.3.4.1 Brazil
- 5.3.4.2 Argentina
- 5.3.4.3 Rest of South America
- 5.3.5 Middle-East and Africa
- 5.3.5.1 South Africa
- 5.3.5.2 Saudi Arabia
- 5.3.5.3 Rest of Middle-East and Africa
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 Amy's Kitchen, Inc
- 6.3.2 Belvoir Fruit Farms Ltd
- 6.3.3 Dean Food Company
- 6.3.4 Danone - WhiteWave Foods
- 6.3.5 General Mills Inc.
- 6.3.6 Organic Valley
- 6.3.7 United Natural Foods, Inc.
- 6.3.8 Horizon Organic
- 6.3.9 The Hain Celestial Group Inc
- 6.3.10 ConAgra Brand
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Organic Food and Beverages Industry Segmentation
A food product that is grown, prepared, and processed without the use of any chemicals is referred to as organic food and beverages. Additionally, producing organic food and drink prohibits using chemical pesticides, fertilizers, and preservatives. The global organic food and beverages market is segmented by product type, distribution channel, and geography. The market is segmented into organic foods and beverages based on product type. Organic food is further segmented into organic fruit & vegetables, organic meat, fish & poultry, organic dairy products, frozen & processed foods, and others.
Similarly, organic beverages are further segmented into fruit and vegetable juices, dairy, coffee, tea, and others. Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, specialty stores, and online stores. The market is segmented based on geography: North America, Europe, Asia-Pacific, South America, and Middle East & Africa. For each segment, the market sizing and forecasts have been done based on value (in USD million).
| By Product Type | Organic Foods | Organic Fruit & Vegetables |
| Organic Meat, Fish & Poultry | ||
| Organic Dairy Products | ||
| Organic Frozen & Processed Foods | ||
| Other Organic Foods | ||
| By Product Type | Organic Beverages | Fruit and Vegetable Juices |
| Dairy | ||
| Coffee | ||
| Tea | ||
| Other Organic Beverages | ||
| By Distribution Channel | Supermarkets/Hypermarkets | |
| Convenience Stores | ||
| Specialty Stores | ||
| Online Stores | ||
| Other Distribution Channels | ||
| Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Rest of North America | ||
| Geography | Europe | United Kingdom |
| Germany | ||
| France | ||
| Russia | ||
| Italy | ||
| Spain | ||
| Rest of Europe | ||
| Geography | Asia-Pacific | India |
| China | ||
| Japan | ||
| Australia | ||
| Rest of Asia-Pacific | ||
| Geography | South America | Brazil |
| Argentina | ||
| Rest of South America | ||
| Geography | Middle-East and Africa | South Africa |
| Saudi Arabia | ||
| Rest of Middle-East and Africa |
Organic Food and Beverages Market Research FAQs
How big is the Organic Food and Beverages Market?
The Organic Food and Beverages Market size is expected to reach USD 174.37 billion in 2024 and grow at a CAGR of 6.02% to reach USD 233.56 billion by 2029.
What is the current Organic Food and Beverages Market size?
In 2024, the Organic Food and Beverages Market size is expected to reach USD 174.37 billion.
Who are the key players in Organic Food and Beverages Market?
ConAgra Brand, Amy's Kitchen, Inc, General Mills Inc., The Hain Celestial Group and Danone Food company are the major companies operating in the Organic Food and Beverages Market.
Which is the fastest growing region in Organic Food and Beverages Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Organic Food and Beverages Market?
In 2024, the North America accounts for the largest market share in Organic Food and Beverages Market.
What years does this Organic Food and Beverages Market cover, and what was the market size in 2023?
In 2023, the Organic Food and Beverages Market size was estimated at USD 164.47 billion. The report covers the Organic Food and Beverages Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Organic Food and Beverages Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the marketing strategies for organic food and beverages?
The marketing strategies for organic food and beverages are a) Transparency b) Highlighting health benefits c) Targeting environmentally conscious consumers
Organic Food Industry Report
The global organic food and beverages market is thriving, driven by increasing consumer awareness of health benefits and environmental sustainability. This sector includes a range of products such as organic fruits, vegetables, meats, fish, poultry, dairy, frozen and processed foods, along with beverages like coffee, tea, and non-dairy alternatives. As organic food trends continue to evolve, consumers are showing a marked preference for unprocessed items due to their health advantages. The market's distribution has broadened from specialty outlets to include supermarkets, hypermarkets, and online platforms, enhancing accessibility for consumers globally. Geographically, this market extends across North America, Europe, Asia-Pacific, South America, and the Middle East & Africa, with significant growth projected in the Asia-Pacific due to increasing income levels and health awareness. The competitive landscape is vibrant, fueled by product innovation and geographical expansion strategies that cater to the health-conscious consumer. For a detailed analysis of market share, size, and revenue growth rates, access a free report sample from Mordor Intelligence™ Industry Reports on the organic food and beverages market.
