Packaged Food Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 7.43 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
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*Disclaimer: Major Players sorted in no particular order |
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Packaged Food Market Analysis
The global packaged food market is expected to register a CAGR of 7.43% during the forecast period.
- The rising preference toward convenience products fuels the growing demand for packaged food products due to their effortless and time-saving beneficial factor compared to cooking from scratch. The packaged food market is growing abundantly owing to the rising volume of the hectic lifestyle of the working population around the globe, which is majorly boosting the packaged food market.
- According to the World Bank, China has 61.61% female labor participation in 2021. These trends have made packaged foods a vital part of families' pantries worldwide. Packaged foods like frozen ones are becoming increasingly popular in Europe as a side dish or meal replacement. The market for packaged foods is anticipated to grow due to the rising snacking trend, especially among adults and teenagers, and snack frequency among these population groups.
- Furthermore, the continuously burgeoning packaged food industry of the global market is driven by continuous innovation in the market, supported by augmenting consumer demand. For instance, in April 2022, Nestle's brand DiGiorno launched Stuffed Pizza Bites-snack-sized rolls of its flagship pizza made with 100% real cheese. New DiGiorno Stuffed Pizza Bites are available in four varieties and can be prepared in the oven, air fryer, or microwave depending on your crust preference - pepperoni, supreme, three meat, and four cheese
- More players entering the market are further boosting the growth of the market. Specific consumer-based demands such as plant-based food, vegan food, dairy-free products, and others are also propelling the growth of the market, for it creates opportunities for the players to expand their product portfolio to cater to such specific requirements. Moreover, factors such as on-the-go healthy snacking are insisting the players introduce a wide range of meat snacks, cereal, and granola bars. Thus, the healthy snacking sector of the market is growing at a considerable level.
Packaged Food Market Trends
Plant-based Packaged Food are Witnessing Immense Growth
- Globally, the demand for plant-based food has intensified, supported by the rising vegan or vegetarian population across the globe. According to the Snapcart online survey published in November 2022, 11% of Indonesians are vegetarians or vegans, and 26% of the population in the country have tried to be a vegetarian or vegans but quit these lifestyles as they feel malnourished.
- On the other hand, 37% of Indonesian often consume vegetarian or vegan products, such as food and beverages which do not contain any animal protein, resulting in the increased demand for the most suitable alternatives, like soy and almond-based products. Further, the rising trend of health and sustainability among well-aware consumers is also driving the market.
- Globally, consumers are becoming more aware of the food source and sustainability and, thus, becoming more selective about the protein source they consume, increasing the demand for plant-based food and beverages. The intake of animal protein, which is associated with high cholesterol levels, fat, and calories, increases the risk of cardiac diseases, high blood sugar levels, and obesity. Hence, people are showing an inclination toward vegan sources of protein.
- Additionally, owing to the allergies caused by animal-based products, the percentage of consumers looking for alternatives has also increased. This has created a good platform for the growth of plant-based products. The production of plant proteins is considered more environmentally economical than animal proteins.
- Moreover, plant-based products exhibit beneficial properties regarding weight management, heart health, and biological availability. Subsequently, there is great potential for the plant-based food and beverages market, as consumers are inclined toward healthy eating habits.
Asia-Pacific is the Fastest Growing Market
- The popularity of packaged fermented or fortified food and beverages is attributed to their perceived health benefits in the Asia-pacific region. Enriched with organic acids, kombucha drinks exhibit significant anti-microbial activity and can be utilized for many therapeutic applications, which is expected to boost market growth across the region.
- Consumers are beginning to prefer low-calorie products, free of artificial additives and high in protein, pushing the market for soy beverages. Plant-based beverages contain vegetable protein or a combination of proteins, which meet the growing need for a healthy lifestyle.
- According to the research article published by the National Institute of Health (2021), the prevalence of lactose intolerance amounted to 66%, 54%, and 73% of the total population, dairy- and non-dairy users, respectively. Thus, consumers are increasingly looking for lactose-free dairy alternatives made from plant sources.
- The variety of goods on the shelves satisfies the preferences of health-conscious consumers looking for new options. Therefore, plant-based beverages, particularly those made from soy, hold great promise and untapped potential in the Asia-Pacific region, where soy has long been traditionally embraced.
- Furthermore, a report published by the Foreign Agriculture Service (FAS), the United States Department of Agriculture (USDA), in March 2021 revealed that in Japan, the consumption of frozen foods, including frozen snacks, had been consistently rising over the past decade. This factor has been attributed to improved equipment in Japanese homes, such as an increase in microwave ovens and larger freezer space in refrigerators.
- Furthermore, Japan is highly susceptible to natural disasters such as the 2011 Tōhoku earthquake and tsunami. These frequent occurrences have influenced the purchasing behavior of consumers, who have been purchasing packaged food and snacks to ensure a steady food supply, particularly when perishable foods are not accessible or available
Packaged Food Industry Overview
Global packaged food is highly fragmented, with major players operating in the market, including Nestle SA., the Coca-Cola Company, PepsiCo Inc., and General Mills, among others. The major players in the market have been indulging in strategies like product innovation, mergers, acquisitions, partnerships, and geographical expansions, which have leveraged them to gain an esteemed position in the market. Owing to the changing taste and preferences of consumers, there has been considerable development of products by various global and regional players.
Moreover, owing to the increasing demand for fruit-flavored and dairy-free products, primarily in North American and European countries with increased lactose intolerance consumers, the major players are expanding their product portfolio with new products to satisfy market needs.
For instance, Coca-Cola expanded its footprint in dairy-free smoothies in the United Kingdom under its brand AdeZ. AdeZ is its first-ever range of plant-based drinks in Britain. They are made with seeds such as almonds, rice, and oats, which are increasingly popular in the UK, with the emerging category growing by 10 percent.
Packaged Food Market Leaders
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Nestle SA
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PepsiCo, Inc.
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The Coca-Cola Company
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General Mills Inc.
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Mondelez International
*Disclaimer: Major Players sorted in no particular order
Packaged Food Market News
- January 2023: PepsiCo Inc. launched Pepsi Zero Sugar which provides a zero-sugar recipe to consumers. According to the company, it is constantly identifying consumer trends and preferences and working to create flavor profiles that meet consumers' ever-evolving needs.
- December 2022: PepsiCo Inc. launched "Doritos After Dark" in partnership with PepsiCo Foodservice Digital Lab2 and Popchew. According to PepsiCo Inc. (Frito-Lay's) latest Snack Index1, forty-three percent of consumers and half (49%) of Gen Z agree that snacking is the most satisfying after dark and thus tapped into the opportunity to launch "Doritos After Dark.
- June 2022: Conagra Brands recently unveiled an exciting range of new product innovations and frozen meals as part of its extensive summer line-up. With a focus on addressing mealtime dilemmas and satisfying cravings, the company is introducing a variety of options from its renowned brands, including Healthy Choice, Marie Callender's, Banquet, Frontera, and more. These offerings showcase contemporary flavors, on-trend ingredients, and convenient preparation methods.
- May 2022: General Mills acquired TNT Crust from private equity firm Peak Rock Capital. TNT Crust produces frozen pizza crusts for regional and national pizza franchises, food service distributors, and retail stores.
Packaged Food Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Product Type
- 5.1.1 Dairy Products
- 5.1.2 Confectionery
- 5.1.3 Beverage
- 5.1.4 Bakery
- 5.1.5 Snacks
- 5.1.6 Meat, Poultry and Seafood
- 5.1.7 Breakfast Cereals
- 5.1.8 Ready Meals
- 5.1.9 Other Product Types
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5.2 Packaging Type
- 5.2.1 Plastic
- 5.2.2 Tetra Pack
- 5.2.3 Metal Cans
- 5.2.4 Other Packaging Types
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5.3 Distribution Channel
- 5.3.1 Supermarket/Hypermarket
- 5.3.2 Convenience Stores
- 5.3.3 Online Retail Stores
- 5.3.4 Other Distribution Channels
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5.4 Geography
- 5.4.1 North America
- 5.4.1.1 United States
- 5.4.1.2 Canada
- 5.4.1.3 Mexico
- 5.4.1.4 Rest of North America
- 5.4.2 Europe
- 5.4.2.1 Spain
- 5.4.2.2 United Kingdom
- 5.4.2.3 Germany
- 5.4.2.4 France
- 5.4.2.5 Italy
- 5.4.2.6 Russia
- 5.4.2.7 Rest of Europe
- 5.4.3 Asia Pacific
- 5.4.3.1 China
- 5.4.3.2 Japan
- 5.4.3.3 India
- 5.4.3.4 Australia
- 5.4.3.5 Rest of Asia-Pacific
- 5.4.4 South America
- 5.4.4.1 Brazil
- 5.4.4.2 Argentina
- 5.4.4.3 Rest of South America
- 5.4.5 Middle East and Africa
- 5.4.5.1 South Africa
- 5.4.5.2 Saudi Arabia
- 5.4.5.3 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 Nestle SA
- 6.3.2 Danone SA
- 6.3.3 PepsiCo, Inc.
- 6.3.4 Mondelz Global LLC
- 6.3.5 The Coca-Cola Company
- 6.3.6 The Kraft Heinz Company
- 6.3.7 General Mills Inc.
- 6.3.8 Tyson Foods, Inc.
- 6.3.9 Kellogg Co.
- 6.3.10 Unilever PLC
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Packaged Food Industry Segmentation
Packaged foods are convenience foods produced commercially and distributed for consumer use. The packaging does not just keep food protected to maintain its aesthetic appeal. It also keeps the food fresh so that the taste and quality of the product stay intact. It ensures that the food retains a good shelf life, too, so that customers can keep the item for a set period before it needs to be consumed.
The global packaged food market is segmented by type, packaging type, distribution channel, and geography. By type, the market is segmented into dairy products, confectionery, beverages, bakery, snacks, meat, poultry and seafood, breakfast cereals, ready meals, and other product types. By packaging type, the market is segmented into plastic packaging, tetra pack, metal cans, and other package types. By distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, convenience stores, online retail stores, and other distribution channels. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
The market sizing has been done in value terms in USD for all the abovementioned segments.
| Product Type | Dairy Products | |
| Confectionery | ||
| Beverage | ||
| Bakery | ||
| Snacks | ||
| Meat, Poultry and Seafood | ||
| Breakfast Cereals | ||
| Ready Meals | ||
| Other Product Types | ||
| Packaging Type | Plastic | |
| Tetra Pack | ||
| Metal Cans | ||
| Other Packaging Types | ||
| Distribution Channel | Supermarket/Hypermarket | |
| Convenience Stores | ||
| Online Retail Stores | ||
| Other Distribution Channels | ||
| Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Rest of North America | ||
| Geography | Europe | Spain |
| United Kingdom | ||
| Germany | ||
| France | ||
| Italy | ||
| Russia | ||
| Rest of Europe | ||
| Geography | Asia Pacific | China |
| Japan | ||
| India | ||
| Australia | ||
| Rest of Asia-Pacific | ||
| Geography | South America | Brazil |
| Argentina | ||
| Rest of South America | ||
| Geography | Middle East and Africa | South Africa |
| Saudi Arabia | ||
| Rest of Middle East and Africa |
Packaged Food Market Research FAQs
What is the current Packaged Food Market size?
The Packaged Food Market is projected to register a CAGR of 7.43% during the forecast period (2024-2029)
Who are the key players in Packaged Food Market?
Nestle SA, PepsiCo, Inc., The Coca-Cola Company, General Mills Inc. and Mondelez International are the major companies operating in the Packaged Food Market.
Which is the fastest growing region in Packaged Food Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Packaged Food Market?
In 2024, the North America accounts for the largest market share in Packaged Food Market.
What years does this Packaged Food Market cover?
The report covers the Packaged Food Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Packaged Food Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Packaged Food Industry Report
Statistics for the 2024 Packaged Food market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Packaged Food analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
