Personal Care Wipes Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Global Baby & Facial Wipes Market and is segmented by Product Type (Baby Wipes, Facial Wipes, Hand and Body Wipes, and Personal Hygiene Wipes), by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Stores, and Other Distribution Channels), and by Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Personal Care Wipes Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Personal Care Wipe Industry Overview

The personal care wipes market is highly competitive and fragmented, with numerous players competing for a significant position in the market. Some prominent players in the market are The Procter & Gamble Company, Unilever Plc, Kimberly-Clark Corporation, Johnson & Johnson Services, Inc., and Unicharm International. These players are adopting various strategies, such as expansions, mergers and acquisitions, partnerships, and product innovations, to retain their position in the ever-evolving market. For instance, in February 2021, WaterWipes launched its new range of premium wet wipes in India, prepared from two ingredients, which are 99.9% water and grapefruit seed extract.

Personal Care Wipe Market Leaders

  1. The Procter & Gamble Company

  2. Unilever Plc

  3. Kimberly-Clark Corporation

  4. Johnson & Johnson Services, Inc.

  5. Unicharm International

  6. *Disclaimer: Major Players sorted in no particular order
Personal Care Wipes Market Concentration