Global Player Tracking Market Size (2024 - 2029)

The player tracking market is experiencing significant growth, driven by advancements in technology that enhance performance analysis through automated data generation based on player behavior. This market expansion is influenced by the adoption of innovative tracking solutions in various sports, such as the integration of RFID technology for indoor games and the use of analytics-powered graphics for live broadcasts. The pandemic has further accelerated the demand for these technologies due to heightened health monitoring needs and contact tracing requirements. As a result, the market size is expected to grow substantially over the forecast period.

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Market Size of Global Player Tracking Industry

Player Tracking Market Size
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 24.90 %
Fastest Growing Market North America
Largest Market Europe
Market Concentration Low

Major Players

Global Player Tracking Market Major Players

*Disclaimer: Major Players sorted in no particular order

Player Tracking Market Analysis

The Global Player Tracking Market is expected to register a CAGR of 24.9% during the forecast period. The primary aim of the player tracking solution is to automate the performance analysis by generating raw statistical data based on the player's behaviors caused by monitoring the player inside the playing court. Thus, this technology provides more granularity and easy management of the data through automation and more detail.

  • In June 2021, Zebra Technologies entered its eighth season of partnership with the NFL. The data that ultimately makes the league's Next Gen Stats comes from the tags in the football, individual player shoulder pads, first-down markers, and the towers.
  • Further, the International Cricket Council (ICC) introduced bat-tracking technology during T20 World Cup 2021. It may enable the fans to witness tracking off the bat, which is likely to be provided by Hawk-Eye in select matches, in addition to their ball tracking and edge detection services.
  • However, new techniques for player tracking are also expected, which could affect the market dynamics. For instance, in October 2021, NHL deployed analytics-powered graphics for puck/player tracking in the live broadcast.
  • Both ESPN and Turner Sports have expressed a desire to improve the use of the maturing NHL EDGE puck- and player-tracking system that is equipped with Instant graphics showing shot speeds, shift times, and IDs of players on the ice to use tracking data to easily automate the integration of crucial storytelling elements into the display.
  • Zebra Technologies uses RFID Technology, whereas its competitors use GPS positioning. One of the challenges associated with GPS is its limited functionality when used indoors. Thus, Zebra Technologies is gradually becoming a pioneer in offering RFID technology for indoor games.
  • The pandemic has positively impacted the market due to increased concerns over contact tracing and containment measures over lockdown and changing government regulations across the globe. Moreover, the pandemic triggered the increasing demand for player tracking technologies such as body temperature and heart-rate monitoring to keep their health in check.

Player Tracking Industry Segmentation

The Global Player Tracking Market is segmented by Type (Solution, Services), End User (Individual Sports, Team Sports), and by Geography. The player tracking system monitors various fitness-related parameters, such as heartbeat, speed, and distance. It can quantify discrete events in the team games, such as passes, tackles, goal attempts, etc., using various technologies.

By Type
Solution
Services
By End-User
Individual Sports
Team Sports
By Geography
North America
United States
Canada
Europe
United Kingdom
Germany
France
Russia
Rest of Europe
Asia Pacific
China
India
Japan
Rest of Asia Pacific
Rest of the World
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Global Player Tracking Market Size Summary

The global player tracking market is experiencing significant growth, driven by the increasing demand for advanced performance analysis solutions in sports. This technology automates the collection and analysis of player data through monitoring systems, providing detailed insights into player behavior and performance. The market is witnessing the adoption of various tracking technologies, such as RFID and GPS, with companies like Zebra Technologies leading the way in indoor applications. The pandemic has further accelerated market growth by highlighting the importance of health monitoring and contact tracing, prompting a surge in demand for wearable devices that track player metrics like heart rate and temperature. These devices are not only enhancing player performance and fitness but also aiding in injury prevention and strategic planning for teams.

North America is poised to lead the market, fueled by the popularity of sports like American football and basketball, and the presence of major sports leagues and technology vendors. The United States, in particular, is seeing increased adoption of player tracking solutions across its sports industry, with significant investments from leagues such as the NFL, NBA, and NHL. The competitive landscape is marked by strategic partnerships, product launches, and technological advancements, with companies like Stats Perform and Catapult Sports expanding their offerings through collaborations and innovative solutions. These developments are enabling sports organizations to gain a competitive edge by leveraging data-driven insights for player performance and health monitoring.

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Global Player Tracking Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.2.1 Bargaining Power of Suppliers

      2. 1.2.2 Bargaining Power of Consumers

      3. 1.2.3 Threat of New Entrants

      4. 1.2.4 Threat of Substitutes

      5. 1.2.5 Intensity of Competitive Rivalry

    3. 1.3 Impact of COVID-19 on the Player Tracking Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Solution

      2. 2.1.2 Services

    2. 2.2 By End-User

      1. 2.2.1 Individual Sports

      2. 2.2.2 Team Sports

    3. 2.3 By Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Canada

      2. 2.3.2 Europe

        1. 2.3.2.1 United Kingdom

        2. 2.3.2.2 Germany

        3. 2.3.2.3 France

        4. 2.3.2.4 Russia

        5. 2.3.2.5 Rest of Europe

      3. 2.3.3 Asia Pacific

        1. 2.3.3.1 China

        2. 2.3.3.2 India

        3. 2.3.3.3 Japan

        4. 2.3.3.4 Rest of Asia Pacific

      4. 2.3.4 Rest of the World

Global Player Tracking Market Size FAQs

The Global Player Tracking Market is projected to register a CAGR of 24.90% during the forecast period (2024-2029)

Johan Sports, Catapult Group International Ltd, Xampion, Polar Electro and Stats Perform are the major companies operating in the Global Player Tracking Market.

Player Tracking Market Report Snapshots

Player Tracking Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)