Poland Pet Food Market Size

The Poland Pet Food Market is experiencing significant growth, driven by trends such as pet humanization and a shift from home-cooked to commercial pet foods. The market's expansion is reflected in the increasing demand for specialized products, particularly in the dog and cat segments, which hold substantial shares due to their large populations and the preference for premium offerings. Additionally, the market is benefiting from the rising popularity of alternative pets, leading to a notable increase in the demand for specialized nutrition products. This growth trajectory is expected to continue, with the market size expanding considerably over the forecast period.

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Market Size of poland pet food Industry

Poland Pet Food Market Summary
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svg icon Study Period 2017 - 2029
svg icon Market Size (2024) USD 2.50 Billion
svg icon Market Size (2029) USD 4.75 Billion
svg icon Largest Share by Pets Dogs
svg icon CAGR (2024 - 2029) 13.70 %
svg icon Fastest Growing by Pets Dogs

Major Players

Poland Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Key Players

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Poland Pet Food Market Analysis

The Poland Pet Food Market size is estimated at USD 2.5 billion in 2024, and is expected to reach USD 4.75 billion by 2029, growing at a CAGR of 13.70% during the forecast period (2024-2029).

2.50 Billion

Market Size in 2024 (USD)

4.75 Billion

Market Size in 2029 (USD)

13.24 %

CAGR (2017-2023)

13.70 %

CAGR (2024-2029)

Largest Market by Product

70.87 %

value share, Food, 2022

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The rising pet ownership rates in the country led to an increased demand for premium and custom-made pet food products, such as dry and wet pet food products.

Largest Market by Animal

60.39 %

value share, Dogs, 2022

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The higher population of dogs and the increased demand for dry pet food, treats, and veterinary diets in the country primarily contributed to market growth in the country.

Fastest-growing Market by Product

17.26 %

Projected CAGR, Pet Treats, 2023-2029

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The increasing awareness, the vital role of treats in training, rewarding, and supporting the well-being of pets, and consumer focus on pet health are driving the market growth.

Fastest-growing Market by Animal

15.61 %

Projected CAGR, Dogs, 2023-2029

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The increasing pet ownership rates of dogs compared to other pets resulted in strong consumer demand for commercial pet food products in the country, driving their market growth.

Leading Market Player

22.87 %

market share, Mars Incorporated, 2022

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It is the market leader because it focuses heavily on product innovations and partnerships. It launched super premium pet foods in the country for all pet segments.

Dogs dominate the Polish pet food market as they are popular pets in the country, and there was a rise in the usage of commercial foods for dogs

  • Poland is one of the growing pet food markets in Europe. It accounted for a 3.7% share of the country's pet food market in 2022, which grew by 78.2% between 2017 and 2022. This growth is associated with the country's pet humanization trend, increasing usage of commercial products rather than home-cooked, and availability of a wide range of products.
  • The dog food segment recorded the largest share of the market, with USD 1,085.5 million in 2022, and it is anticipated to reach USD 3,057.7 million in 2029. This significant share and growth was associated with a significant number of pet owners shifting from home-cooked food to commercial pet food in the country. Dogs have a significant share of the pet population, as they accounted for 47.5% in 2022, whereas cats accounted for 29.7%. Furthermore, there is a growing trend toward premium dog food products.
  • The cats segment held the second-largest share in the country's pet food market. It accounted for 29.5% in 2022. This share was associated with the second-highest population, representing 29.7% of the total pet population in 2022, and the high usage of commercial products.
  • The other animals include birds, small mammals, rodents, and ornamental fish. These animals have unique nutritional requirements that need to be fulfilled through specialized pet food products. Therefore, in 2022, they accounted for USD 177.8 million, which increased by 154.6% between 2017 and 2022. This was due to an increase in the popularity of keeping these alternative pet species and other animal populations by 18.0% between 2017 and 2022.
  • The increasing usage of commercial foods and the rise in pet humanization are anticipated to drive the market during the forecast period, recording a CAGR of 14.3%.
Poland Pet Food Market

Poland Pet Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.

  • Poland is one of the growing pet food markets in Europe. It accounted for a 3.7% share of the country's pet food market in 2022, which grew by 78.2% between 2017 and 2022. This growth is associated with the country's pet humanization trend, increasing usage of commercial products rather than home-cooked, and availability of a wide range of products.
  • The dog food segment recorded the largest share of the market, with USD 1,085.5 million in 2022, and it is anticipated to reach USD 3,057.7 million in 2029. This significant share and growth was associated with a significant number of pet owners shifting from home-cooked food to commercial pet food in the country. Dogs have a significant share of the pet population, as they accounted for 47.5% in 2022, whereas cats accounted for 29.7%. Furthermore, there is a growing trend toward premium dog food products.
  • The cats segment held the second-largest share in the country's pet food market. It accounted for 29.5% in 2022. This share was associated with the second-highest population, representing 29.7% of the total pet population in 2022, and the high usage of commercial products.
  • The other animals include birds, small mammals, rodents, and ornamental fish. These animals have unique nutritional requirements that need to be fulfilled through specialized pet food products. Therefore, in 2022, they accounted for USD 177.8 million, which increased by 154.6% between 2017 and 2022. This was due to an increase in the popularity of keeping these alternative pet species and other animal populations by 18.0% between 2017 and 2022.
  • The increasing usage of commercial foods and the rise in pet humanization are anticipated to drive the market during the forecast period, recording a CAGR of 14.3%.
Pet Food Product
Food
By Sub Product
Dry Pet Food
By Sub Dry Pet Food
Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements
By Sub Product
Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats
By Sub Product
Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets
By Sub Product
Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Pets
Cats
Dogs
Other Pets
Distribution Channel
Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
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Poland Pet Food Market Size Summary

The Poland pet food market is experiencing significant growth, driven by trends such as pet humanization and the increasing preference for commercial over home-cooked pet food. This shift is particularly evident in the dog food segment, which holds the largest market share due to the substantial number of dog owners transitioning to commercial products. Cats also represent a significant portion of the pet population, with a notable share in the pet food market, despite a recent decline in their population. The market is further diversified by the inclusion of specialized pet food products for other animals like birds, small mammals, and ornamental fish, reflecting the growing popularity of these alternative pet species.

The market's expansion is supported by rising pet food expenditure, influenced by the premiumization trend where pet owners, especially those with higher incomes, are investing in high-quality and specialized pet food products. This trend is contributing to an increase in the average unit price of pet food, despite challenges such as political conflicts affecting raw material procurement. The market is fragmented, with major players like Bewital Holding GmbH & Co. KG, Colgate-Palmolive Company, Mars Incorporated, Schell & Kampeter Inc., and Vafo Praha, s.r.o. leading the industry. Recent product launches, such as Hill's Pet Nutrition's MSC certified products and Vafo Praha's Brit RAW Freeze-dried treats, highlight the ongoing innovation and adaptation to consumer demands in the Polish pet food market.

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Poland Pet Food Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

    1. 1.1 Pet Food Product

      1. 1.1.1 Food

        1. 1.1.1.1 By Sub Product

          1. 1.1.1.1.1 Dry Pet Food

            1. 1.1.1.1.1.1 By Sub Dry Pet Food

              1. 1.1.1.1.1.1.1 Kibbles

              2. 1.1.1.1.1.1.2 Other Dry Pet Food

          2. 1.1.1.1.2 Wet Pet Food

      2. 1.1.2 Pet Nutraceuticals/Supplements

        1. 1.1.2.1 By Sub Product

          1. 1.1.2.1.1 Milk Bioactives

          2. 1.1.2.1.2 Omega-3 Fatty Acids

          3. 1.1.2.1.3 Probiotics

          4. 1.1.2.1.4 Proteins and Peptides

          5. 1.1.2.1.5 Vitamins and Minerals

          6. 1.1.2.1.6 Other Nutraceuticals

      3. 1.1.3 Pet Treats

        1. 1.1.3.1 By Sub Product

          1. 1.1.3.1.1 Crunchy Treats

          2. 1.1.3.1.2 Dental Treats

          3. 1.1.3.1.3 Freeze-dried and Jerky Treats

          4. 1.1.3.1.4 Soft & Chewy Treats

          5. 1.1.3.1.5 Other Treats

      4. 1.1.4 Pet Veterinary Diets

        1. 1.1.4.1 By Sub Product

          1. 1.1.4.1.1 Diabetes

          2. 1.1.4.1.2 Digestive Sensitivity

          3. 1.1.4.1.3 Oral Care Diets

          4. 1.1.4.1.4 Renal

          5. 1.1.4.1.5 Urinary tract disease

          6. 1.1.4.1.6 Other Veterinary Diets

    2. 1.2 Pets

      1. 1.2.1 Cats

      2. 1.2.2 Dogs

      3. 1.2.3 Other Pets

    3. 1.3 Distribution Channel

      1. 1.3.1 Convenience Stores

      2. 1.3.2 Online Channel

      3. 1.3.3 Specialty Stores

      4. 1.3.4 Supermarkets/Hypermarkets

      5. 1.3.5 Other Channels

Poland Pet Food Market Size FAQs

The Poland Pet Food Market size is expected to reach USD 2.50 billion in 2024 and grow at a CAGR of 13.70% to reach USD 4.75 billion by 2029.

In 2024, the Poland Pet Food Market size is expected to reach USD 2.50 billion.

Poland Pet Food Market Report Snapshots

Poland Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2029