Production Printer Market Size (2024 - 2029)

The production printer market size is anticipated to experience growth driven by the increasing demand in packaging and the rising sales of high-performance Inkjet printers. Key factors contributing to this expansion include the need for high-quality production printers across various industries, such as packaging and marketing, and the growing trend of personalized marketing content. Despite challenges posed by the digital shift in marketing and reading, which are reducing the demand for traditional printed materials, certain sectors like packaging and label printing continue to sustain demand. The market's growth is further supported by the post-COVID-19 surge in e-commerce and packaging needs. However, the market remains consolidated with high entry barriers, dominated by a few established players.

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Market Size of Production Printer Industry

Production Printers Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 6.36 Billion
Market Size (2029) USD 7.72 Billion
CAGR (2024 - 2029) 3.96 %
Fastest Growing Market Asia Pacific
Largest Market Asia Pacific

Major Players

Production Printer Market Major Players

*Disclaimer: Major Players sorted in no particular order

Production Printer Market Analysis

The Production Printer Market size is estimated at USD 6.36 billion in 2024, and is expected to reach USD 7.72 billion by 2029, growing at a CAGR of 3.96% during the forecast period (2024-2029).

  • Growth in Packaging Applications Drives Market Expansion: The Production Printer Market is undergoing significant growth, with the packaging sector being a primary driver. In 2022, packaging applications accounted for 43.7% of the market share. The rising demand for customization in product packaging is pushing this growth, as brand owners increasingly focus on using creative packaging to capture consumer attention. In 2022, the market size for packaging applications in the production printer market was valued at USD 2,530.6 million, and it is projected to reach USD 3,297.2 million by 2028, growing at a CAGR of 4.35% from 2023 to 2028.
  • E-commerce boom: The rise in e-commerce is fueling demand for innovative packaging solutions, with product manufacturers using digital printing to customize packaging for targeted consumer groups.
  • Folding cartons: Investments in design, sustainability, and digital printing have popularized folding cartons, especially within the food industry.
  • Tobacco, pharmaceutical, and alcohol packaging: Dynamic regulations and anti-counterfeiting measures are boosting the demand for high-quality printing on these products.
  • High-Performance Inkjet Printers Fuel Market Growth: High-performance inkjet printers play a pivotal role in market expansion, with the inkjet production segment valued at USD 5,081.3 million in 2022. By 2028, this segment is expected to grow to USD 6,456.7 million, achieving a CAGR of 3.92%. Inkjet technology is favored due to its speed, customization options, and efficiency in handling modern print production demands.
  • Dominant players: Xerox, Canon, Ricoh, HP, and Lexmark lead the inkjet printer market with continuous innovations that enhance quality and reliability.
  • Recent launches: Canon’s ProStream 3000 series (launched in February 2023) offers high-speed industrial printing with offset quality. Markem-Imaje's new 9750+ inkjet printer (April 2023) allows for advanced coding using both dye and pigment inks.
  • Market Segmentation and Regional Dynamics: The Production Printer Market is divided by type, production method, technology, and geography. Continuous feed printers held 95.6% of the market share in 2022, proving to be a cost-effective solution for high-volume printing. Regionally, the Asia-Pacific area dominated the market with a 44.9% share.
  • Asia-Pacific dominance: Emerging markets in India, Indonesia, and Vietnam are showing strong growth, contributing to the region’s overall market leadership.
  • U.S. market trends: The U.S. market was valued at USD 1,376.2 million in 2022, and is expected to grow at a CAGR of 3.57% to reach USD 1,713.9 million by 2028, driven by favorable policies supporting commercial printing.
  • Competitive Landscape and Technological Advancements: The production printer market is highly consolidated, with major players like Xerox, HP, Ricoh, and Canon holding a strong market presence.
  • Xerox and HP innovations: Xerox’s portfolio includes digital presses like the IRIDESSE PRODUCTION PRESS, while HP’s Designjet Z6800 leads in photo production. Companies are also investing in cloud technologies and AI-driven solutions to stay competitive.

Production Printer Industry Segmentation

The production printer, also known as a production-level printing machine or high-speed output printer, is designed to produce large volumes for high-speed output. In commercial printing environments where documents, brochures, catalogs, flyers, and similar materials must be produced in large quantities, it is normally utilized by print companies, publishing establishments, or marketing agencies.

The production printer market is segmented by type (monochrome and color), production method (cut fed and continuous feed), technology (inkjet and toner), application (commercial, publishing, and packaging), and geography (North America (United States and Canada), Europe (Germany, United Kingdom, France, Italy, and rest of Europe), Asia-Pacific (India, China, Japan, and rest of Asia-Pacific), and rest of the World). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Type
Monochrome
Color
By Production Method
Cut Fed
Continuous Feed
By Technology
Inkjet
Toner
By Application
Commercial
Publishing
Packaging
By Geography
North America
United States
Canada
Europe
Germany
United Kingdom
France
Italy
Rest of Europe
Asia-Pacific
India
China
Japan
Rest of Asia-Pacific
Rest of the World
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Production Printer Market Size Summary

The production printer market is poised for growth, driven by the increasing demand for high-quality printing applications in sectors such as packaging, marketing, and promotional goods. The introduction of high-performance inkjet printers has further fueled this demand, as businesses seek to incorporate customized marketing messages into their strategies. Despite the challenges posed by the rise of digital marketing and online reading, which have led to a decline in printed materials, certain areas like packaging and label printing continue to see robust demand. The market is characterized by a few dominant players, with high entry barriers for new vendors, and is experiencing a shift towards digital printing technologies to meet the evolving needs of industries such as food, pharmaceuticals, and tobacco.

Regionally, the Asia-Pacific market, particularly India and China, is witnessing significant expansion due to economic growth, increasing middle-class populations, and the burgeoning e-commerce sector. These factors are driving the demand for production printers, especially in packaging applications. Japan's market is noted for its focus on sustainability and innovation, while other countries in the region are experiencing varied growth trajectories influenced by technological advancements and consumer trends. The competitive landscape is marked by strategic partnerships and acquisitions among major players like Xerox, Canon, and Ricoh, who are continually enhancing their offerings to maintain market leadership.

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Production Printer Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Stakeholder Analysis

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitutes

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Monochrome

      2. 2.1.2 Color

    2. 2.2 By Production Method

      1. 2.2.1 Cut Fed

      2. 2.2.2 Continuous Feed

    3. 2.3 By Technology

      1. 2.3.1 Inkjet

      2. 2.3.2 Toner

    4. 2.4 By Application

      1. 2.4.1 Commercial

      2. 2.4.2 Publishing

      3. 2.4.3 Packaging

    5. 2.5 By Geography

      1. 2.5.1 North America

        1. 2.5.1.1 United States

        2. 2.5.1.2 Canada

      2. 2.5.2 Europe

        1. 2.5.2.1 Germany

        2. 2.5.2.2 United Kingdom

        3. 2.5.2.3 France

        4. 2.5.2.4 Italy

        5. 2.5.2.5 Rest of Europe

      3. 2.5.3 Asia-Pacific

        1. 2.5.3.1 India

        2. 2.5.3.2 China

        3. 2.5.3.3 Japan

        4. 2.5.3.4 Rest of Asia-Pacific

      4. 2.5.4 Rest of the World

Production Printer Market Size FAQs

The Production Printer Market size is expected to reach USD 6.36 billion in 2024 and grow at a CAGR of 3.96% to reach USD 7.72 billion by 2029.

In 2024, the Production Printer Market size is expected to reach USD 6.36 billion.

Production Printer Market Report Snapshots

Production Printers Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)