Qatar Cosmetic Products Market Size
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 126.48 Million |
Market Size (2029) | USD 170.54 Million |
CAGR (2024 - 2029) | 6.16 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Qatar Cosmetic Products Market Analysis
The Qatar Cosmetic Products Market size is estimated at USD 126.48 million in 2024, and is expected to reach USD 170.54 million by 2029, growing at a CAGR of 6.16% during the forecast period (2024-2029).
The market is majorly driven by the young working population of the country due to the growing consciousness of physical appearance is more and willingness to invest in grooming. The rising trend of using natural ingredients in cosmetic products is observed among various manufacturers. This trend caters to customers' ever-increasing demand for natural or organic cosmetic products. These cosmetic products are labeled and manufactured according to the regulations specified by government bodies to guarantee product safety. Social media has become one of the most strategic marketing channels, and thus, prominent companies are implementing social media strategies to boost their brand awareness and enhance exposure and sales. Social media allows brands to reach a growing number of social network users and reach the potential target audience. For instance, in January 2022, according to data from GSMA Intelligence (Global System for Mobile Communications Association), mobile connections in Qatar reportedly were equal to 151.8% of the country's total population. As per data made public in Meta's advertising tools, there were 1.20 million Instagram users in Qatar at the beginning of 2022. By this number, 40.6% of the country's population in Qatar could be reached through Instagram ads by the beginning of the year.
The growing trend of organic concepts through online stores for bio-cosmetic products is also expected to boost the growth of natural and organic beauty and personal care products. Consumer demand for enhanced functionality and eco-friendliness in cosmetic design is resulting in exciting innovations in the packaging and design of cosmetics products. However, factors such as limited production and price fluctuations in the country are restraining the market's growth. Subsequently, the increasing demand for natural and organic cosmetic products is encouraging manufacturers to introduce plant-extracted ingredients into their products.
Qatar Cosmetic Products Market Trends
Growing Demand for Natural/Organic Facial Makeup Products
Natural skincare and cosmetic products that are free from chemicals and transparent about the content have been preferred by consumers. This trend has resulted in a shift in preference from synthetic skincare products to organic products among consumers. To capitalize on this growing trend, the manufacturers in the market have been revamping and expanding their product offerings by introducing a wide range of organic skincare products containing plant-based, clean-label ingredients, with claims such as 'organic,' 'vegan,' 'natural,' 'chemical-free,' and 'cruelty-free'. Cosmetic manufacturers are opting for natural and eco-friendly ingredients to manufacture products. The 'green cosmetics' are pushing the need for sustainable beauty products. Manufacturers are taking an interest in sustainable beauty and are using sustainable ingredients in their products.
The increasing number of working women and rising consciousness about physical appearance among millennial women across the country are the key growth drivers of the facial makeup market. Many manufacturers in the market are concentrating on natural and organic ingredients in facial makeup instead of synthetic-based ingredients due to rising consciousness among consumers and the presence of harmful chemicals linked to cancer, tumor development, and skin diseases. The market for organic cosmetic products is booming due to wellness trends and the greater availability of natural ingredients. Factors such as consumer knowledge and increasing awareness of the benefits of organic products and services through digital media and other sources, coupled with the advent of social media, are adding to the growth in the region. For instance, according to Alpen Capital and Kearney, the Qatari e-commerce market was valued at USD 3 billion in 2021, a substantial increase from the anticipated market worth of USD 2 billion from the previous year. Therefore, the growing e-commerce industry and the increasing penetration of social media are further propelling the growth of the facial makeup products market. Brands and companies are making use of Instagram and Facebook to appeal to younger audiences through their visual content, thus supporting brand advocacy through impressive, powerful channels. Beauty influencers are redefining the industry and are slowly becoming today's modern entrepreneurs, thus driving cosmetic product demand in this region.
For instance, in February 2023, Essence Cosmetics advertised itself with a campaign stating Prepare for Valentine's Day with Essence cosmetic products while PETA has recognized and verified essence cosmetics as a cruelty-free brand.
E-commerce and Supermarkets/Hypermarkets to Drive the Sales of Cosmetic Products
Increasing distribution channels for Qatari e-commerce are enticing new players to enter the sector. A recovering economy is driving the retail sector in Qatar, along with rising consumer purchasing power, increasing disposable incomes among middle-class families, and ease of access. Due to increased consumer awareness, the use of broadband and high-frequency internet services and the availability of advanced internet and smartphone infrastructure, e-commerce has become essential to conducting business. This trend significantly impacts how businesses in both the business-to-consumer and business-to-business sectors conduct their operations. E-commerce refers to a broad range of individual consumer internet payments and purchases. The rise of e-commerce has altered marketplaces, and many companies have had great success, including Amazon, as one of the biggest corporations with the greatest selling points.
The distribution of cosmetics has expanded through various mainstream channels, such as supermarkets, hypermarkets, specialist stores, and convenience stores, among which the supermarket/hypermarket segment holds the largest market share. Owing to high consumer demand, major supermarkets are expanding the range of cosmetics, representing a diversity of products. The growth observed in the supermarket segment was led by its appeal among boomers seeking for safe exploration of various cosmetic products formulated with innovative technology and packaging. The trend of bulk shopping is increasing due to the increased income and busy lifestyles of consumers. With the increasing demand for cosmetics, supermarkets and hypermarkets, such as Carrefour, Al Meera, Lulu Express, Giant Stores, and Sidra, are witnessing fast growth in the sales of their products.
Qatar Cosmetic Products Industry Overview
The Qatari cosmetics market is competitive and has a large number of domestic and multinational players. Emphasis is given to mergers, expansions, acquisitions, and partnerships, along with new product development, as strategic approaches adopted by leading companies to boost their brand presence among consumers. Key players dominating the country market include Pierre Fabre, L'Oréal SA, The Estée Lauder Companies, Procter & Gamble Co., and Shiseido Co. Ltd. These key players differentiate their offerings and compete on different factors, including product offerings, ingredients, packaging, price, functionality, and marketing activities, to gain a competitive advantage. Companies are following strategies that include providing products through e-commerce (own website and third parties) websites to facilitate a larger targeted audience.
Qatar Cosmetic Products Market Leaders
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L'Oréal S.A
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The Estée Lauder Companies
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Procter & Gamble co.
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Shiseido Co. Ltd.
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Laboratoires Pierre Fabre
*Disclaimer: Major Players sorted in no particular order
Qatar Cosmetic Products Market News
- In March 2023, with its own color cosmetics line, K-beauty retailer Olive Young is expanding into the Middle East. In 2023, it announced plans to introduce more of its brands. The retailer's regional headquarters would also be in the United Arab Emirates. It decided to enter the market with Wakemake, a makeup line that may be well-liked by domestic customers.
- In March 2022, MAC launched MAC Stack mascara, with one of the largest outdoor displays of 3D animations across 82 screens. MAC is promoting its latest launch to Middle Eastern customers with a dedicated game and outdoor advertising to grab attention and grow in popularity.
- In May 2021, Herrera Beauty's luxury label Carolina Herrera's compelling and fully customizable line of ready-to-wear makeup was made available exclusively at select Sephora stores and online across Qatar. For the first time, the Herrera Beauty lipsticks, face compacts, lip liquid, and mini tint were made available online and in-store.
Qatar Cosmetic Products Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Type
- 5.1.1 Color Cosmetics
- 5.1.1.1 Facial Makeup Products
- 5.1.1.2 Eye Makeup Products
- 5.1.1.3 Lip and Nail Makeup Products
- 5.1.2 Hair Styling and Coloring Products
- 5.1.2.1 Hair Colors
- 5.1.2.2 Hair Styling Products
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5.2 Distribution Channel
- 5.2.1 Hypermarkets/Supermarkets
- 5.2.2 Specialty Stores
- 5.2.3 Pharmacy and Drug Stores
- 5.2.4 Online Retail Stores
- 5.2.5 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Position Analysis
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6.3 Company Profiles
- 6.3.1 Laboratoires Pierre Fabre
- 6.3.2 The Estée Lauder Companies
- 6.3.3 Procter & Gamble Company
- 6.3.4 L'Oréal SA
- 6.3.5 Shiseido Co. Ltd
- 6.3.6 Oriflame Holdings AG
- 6.3.7 Unilever PLC
- 6.3.8 Johnson & Johnson
- 6.3.9 Belo Essentials
- 6.3.10 Beiersdorf AG
- 6.3.11 Olive Young
- 6.3.12 HRC
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Qatar Cosmetic Products Industry Segmentation
Cosmetics are constituted mixtures of chemical compounds derived from either natural sources or synthetically created ones. Cosmetics products are applied to the human body for cleaning, beautifying, etc. The Qatari cosmetics products market is segmented by product type and distribution channel. Based on product type, the market is segmented into color cosmetics and hairstyling and coloring products. The color cosmetics segment is further segmented into facial makeup products, eye makeup products, and lip and nail makeup products. Hair styling and coloring product are further sub-segmented into hair colors and hair styling products. Based on the distribution channel, the market studied is segmented into hypermarkets/supermarkets, specialty stores, pharmacies and drug stores, online retail stores, and other distribution channels. For each segment, the market sizing and forecasts have been done on the basis of value (in USD).
Type | Color Cosmetics | Facial Makeup Products |
Eye Makeup Products | ||
Lip and Nail Makeup Products | ||
Type | Hair Styling and Coloring Products | Hair Colors |
Hair Styling Products | ||
Distribution Channel | Hypermarkets/Supermarkets | |
Specialty Stores | ||
Pharmacy and Drug Stores | ||
Online Retail Stores | ||
Other Distribution Channels |
Qatar Cosmetic Products Market Research FAQs
How big is the Qatar Cosmetic Products Market?
The Qatar Cosmetic Products Market size is expected to reach USD 126.48 million in 2024 and grow at a CAGR of 6.16% to reach USD 170.54 million by 2029.
What is the current Qatar Cosmetic Products Market size?
In 2024, the Qatar Cosmetic Products Market size is expected to reach USD 126.48 million.
Who are the key players in Qatar Cosmetic Products Market?
L'Oréal S.A, The Estée Lauder Companies, Procter & Gamble co. , Shiseido Co. Ltd. and Laboratoires Pierre Fabre are the major companies operating in the Qatar Cosmetic Products Market.
What years does this Qatar Cosmetic Products Market cover, and what was the market size in 2023?
In 2023, the Qatar Cosmetic Products Market size was estimated at USD 119.14 million. The report covers the Qatar Cosmetic Products Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Qatar Cosmetic Products Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Qatar Cosmetics Industry Report
Statistics for the 2024 Qatar Cosmetics market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Qatar Cosmetics analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.