Ready to Drink Beverages Market Size
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 361.01 Billion |
| Market Size (2029) | USD 456.60 Billion |
| CAGR (2024 - 2029) | 4.81 % |
| Fastest Growing Market | South America |
| Largest Market | Asia |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Ready to Drink Beverages Market Analysis
The Ready To Drink Beverages Market size is estimated at USD 361.01 billion in 2024, and is expected to reach USD 456.60 billion by 2029, growing at a CAGR of 4.81% during the forecast period (2024-2029).
- Due to rising health and wellness trends, consumers, especially fitness enthusiasts, gravitate toward ready to drink beverages with functional benefits. Functional ready to drink beverages are a good source of antioxidants, protein, and probiotics with no to low sugar. Moreover, dairy-free and vegan drinks are increasingly gaining traction among lactose-intolerant people as healthy on-the-go beverages.
- Ready to drink tea will likely be the next functional crowd-pleaser as its various types, like iced tea, herbal tea, black tea, and many more, are introduced to serve the vast consumer base worldwide.
- Moreover, manufacturers are innovating low-calorie products or adding zero-calorie sweeteners like stevia. They are also incorporating herbs and ayurvedic ingredients in the products to increase their functionality. This, along with the increasing diabetic population worldwide, is anticipated to drive the demand for these drinks as an alternative to carbonated beverages.
Ready to Drink Beverages Market Trends
Augmented Expenditure on Advertisement and Promotional Activities Impel Market Growth
- Social media has become a very influential factor in deciding the purchasing behavior of consumers across the world. Hence, the enhanced promotions of ready-to-drink beverages like energy & sports drinks, packaged juices, and other types of beverages on different social media channels further support market growth.
- Leading brands, such as Tropicana and Dole, among others, turned to social media platforms in recent years, such as Facebook, Instagram, and YouTube, to engage their consumers through promotional campaigns.
- Social media platforms also help expand the reach of smaller companies or start-up brands, which need more marketing budgets or, in some cases, even an offline presence. These brands also focus on sharing their narrative and ideology, along with a detailed description of the ingredients used in their products and sources, with potential consumers, creating a sense of transparency and awareness, which helps attract a more extensive consumer base.
Asia-Pacific Dominates the Industry
- The growing population in the region, the rising health consciousness among individuals, and the increasing per capita income are some major factors driving the demand for ready to drink beverages in the Asia-Pacific region. Moreover, energy drinks with less sugar and natural components are expected to thrive and keep drawing the interest of more people suffering from medical issues like diabetes.
- According to the International Diabetes Federation, in 2021, around 140.87 million people suffered from diabetes in China. Due to the rising incidence of lifestyle diseases, consumers opt for naturally sweetened or sugar-free ready-to-drink beverages.
- The companies are introducing innovative products to maintain competitiveness in the market. For instance, in 2021, Danone India launched AptaGrow, claiming it is a scientifically designed, ready to drink health drink for children with 37 nutrients and prebiotics. Moreover, the players in the region focus on expanding their distribution channels and developing unique products with lucrative packaging styles.
Ready to Drink Beverages Industry Overview
The Coca-Cola Company, PepsiCo, Danone, Monster Beverage Corporation, Red Bull GmbH, and Nestlé S.A. are leading players operating in the ready to drink beverages market. Companies are focusing on the sustainability of products and mergers and acquisitions to strengthen their supply chain and expand their business. The emerging smart advertisements and other marketing activities by manufacturers coupled with products launched with functional benefits have further increased the sales percentage of companies globally.
Ready to Drink Beverages Market Leaders
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PepsiCo Inc.
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The Coca-Cola Company
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Red Bull GmbH
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Monster Beverage Corporation
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Danone S.A.
*Disclaimer: Major Players sorted in no particular order
Ready to Drink Beverages Market News
- February 2023: Pepsi Co. launched marshmallow-flavored Cola in partnership with Peeps. The pillowy-soft marshmallow cola flavor, paired with the instantly recognizable PEEPS®, comes in vibrant yellow packaging.
- September 2022: Honest Tea launched Just Iced Tea, a ready-to-drink organic iced tea brand focused on sourcing simple ingredients and Fair-Trade Certified teas and sweeteners.
- March 2022: Nirvana Water Sciences Inc. introduced Nirvana HMB (beta-hydroxy and beta-methyl butyrate) + vitamin D3 spring water with powerful immune-boosting and muscle recovery capabilities.
Ready to Drink Beverages Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
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4.1 Market Drivers
- 4.1.1 Inclination Toward Low-Sugar/Sugar-free Beverages
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4.2 Market Restraints
- 4.2.1 Concerns Over Health Issues Associated with Functional Beverages
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4.3 Industry Attractiveness - Porter's Five Forces Analysis
- 4.3.1 Bargaining Power of Suppliers
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of New Entrants
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Product Type
- 5.1.1 Tea
- 5.1.2 Coffee
- 5.1.3 Energy Drinks
- 5.1.4 Yogurt Drinks
- 5.1.5 Dairy and Dairy Alternative Beverages
- 5.1.6 Flavored & Fortified Water
- 5.1.7 Other Product Types
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5.2 Distribution Channel
- 5.2.1 Supermarkets/Hypermarkets
- 5.2.2 Convenience/Grocery Stores
- 5.2.3 Online Stores
- 5.2.4 Specialty Retail Stores
- 5.2.5 Other Distribution Channels
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5.3 Geography
- 5.3.1 North America
- 5.3.1.1 United States
- 5.3.1.2 Canada
- 5.3.1.3 Mexico
- 5.3.1.4 Rest of North America
- 5.3.2 Europe
- 5.3.2.1 Germany
- 5.3.2.2 United Kingdom
- 5.3.2.3 Italy
- 5.3.2.4 Spain
- 5.3.2.5 France
- 5.3.2.6 Russia
- 5.3.2.7 Rest of Europe
- 5.3.3 Asia-Pacific
- 5.3.3.1 China
- 5.3.3.2 Japan
- 5.3.3.3 India
- 5.3.3.4 Australia
- 5.3.3.5 Rest of Asia-Pacific
- 5.3.4 South America
- 5.3.4.1 Brazil
- 5.3.4.2 Argentina
- 5.3.4.3 Rest of South America
- 5.3.5 Middle East and Africa
- 5.3.5.1 South Africa
- 5.3.5.2 Saudi Arabia
- 5.3.5.3 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
- 6.1 Strategies Adopted by Leading Players
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 Red Bull GmbH
- 6.3.2 Pepsico Inc.
- 6.3.3 Monster Beverage Corporation
- 6.3.4 The Coca-Cola Company
- 6.3.5 Yakult Honsha Co. Ltd
- 6.3.6 Nestle SA
- 6.3.7 Danone SA
- 6.3.8 Suntory Holdings Limited
- 6.3.9 Blue Diamond Growers
- 6.3.10 Dabur India Limited
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject To AvailablityReady to Drink Beverages Industry Segmentation
As the name suggests, ready to drink beverages are packed in single-use containers for immediate consumption.
The ready to drink beverages market is segmented into product type, distribution channel, and geography. By product type, the market is segmented into tea, coffee, energy drinks, yogurt drinks, dairy and dairy alternative beverages, flavored & fortified water, and other product types. By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience/grocery stores, online stores, specialty retail stores, and other distribution channels. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and the Middle-East and Africa.
The report offers market size and forecasts in value (USD) for the above segments.
| Product Type | Tea | |
| Coffee | ||
| Energy Drinks | ||
| Yogurt Drinks | ||
| Dairy and Dairy Alternative Beverages | ||
| Flavored & Fortified Water | ||
| Other Product Types | ||
| Distribution Channel | Supermarkets/Hypermarkets | |
| Convenience/Grocery Stores | ||
| Online Stores | ||
| Specialty Retail Stores | ||
| Other Distribution Channels | ||
| Geography | North America | United States |
| Canada | ||
| Mexico | ||
| Rest of North America | ||
| Geography | Europe | Germany |
| United Kingdom | ||
| Italy | ||
| Spain | ||
| France | ||
| Russia | ||
| Rest of Europe | ||
| Geography | Asia-Pacific | China |
| Japan | ||
| India | ||
| Australia | ||
| Rest of Asia-Pacific | ||
| Geography | South America | Brazil |
| Argentina | ||
| Rest of South America | ||
| Geography | Middle East and Africa | South Africa |
| Saudi Arabia | ||
| Rest of Middle East and Africa |
Ready to Drink Beverages Market Research FAQs
How big is the Ready to Drink Beverages Market?
The Ready to Drink Beverages Market size is expected to reach USD 361.01 billion in 2024 and grow at a CAGR of 4.81% to reach USD 456.60 billion by 2029.
What is the current Ready to Drink Beverages Market size?
In 2024, the Ready to Drink Beverages Market size is expected to reach USD 361.01 billion.
Who are the key players in Ready to Drink Beverages Market?
PepsiCo Inc., The Coca-Cola Company, Red Bull GmbH, Monster Beverage Corporation and Danone S.A. are the major companies operating in the Ready to Drink Beverages Market.
Which is the fastest growing region in Ready to Drink Beverages Market?
South America is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Ready to Drink Beverages Market?
In 2024, the Asia accounts for the largest market share in Ready to Drink Beverages Market.
What years does this Ready to Drink Beverages Market cover, and what was the market size in 2023?
In 2023, the Ready to Drink Beverages Market size was estimated at USD 344.44 billion. The report covers the Ready to Drink Beverages Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Ready to Drink Beverages Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Ready to Drink Beverages Industry Report
Statistics for the 2024 Ready to Drink Beverages market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Ready to Drink Beverages analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
