Thailand Retail Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 5.50 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Thailand Retail Market Analysis
Thailand is one of the economically most influential countries in South Asia. The capital city of Bangkok is a social hub of Thailand, with a flourishing retail industry market. It fascinated not only Thai residents, but also many multinational retail companies to make investments in the country. Its retail market is evolving swiftly to meet the demands of consumers with varying lifestyles, who are greatly motivated by the internet.
The COVID-19 outbreak has had a significant impact on business sectors and the overall economy of Thailand. The growth of the Thailand retail industry has been largely driven by economic growth. Although the impact of the COVID-19 outbreak on the entire retail sector is high, with an estimated contraction of 5-10 percent for the first quarter of 2020, growth in Thailand's food retail sector is expected to be mild to moderate, with online food retail experiencing a rapid growth rate.
Although retail businesses in Thailand, in general, have felt a considerable impact, there are still some segments that have managed to grow amid the crisis, such as convenience stores and e-commerce. During the COVID-19-triggered lockdown period in 2020, the sales of grocery products through the online distribution channel witnessed a major rise.
The modern trade sector witnessed rapid expansion in Bangkok, as well as cities with higher urbanization levels, due to the continued growth of the tourism sector, and several government plans, such as opening the domestic market to foreign investors, along with advanced technologies to invest in the retail business.
Thailand Retail Market Trends
This section covers the major market trends shaping the Thailand Retail Market according to our research experts:
Growth of the Tourism Industry in Thailand is Driving the Market
The tourism sector generates the majority of the revenue, and it plays a key role in driving the country's economy. Tourists are augmenting the demand for products related to fashion, apparel, and electronics. Chinese tourists are the top customers of Thai stores. The most widely purchased product categories by Chinese consumers are health products, herbs, handicrafts, cosmetics, etc. The cosmetics products are popular in terms of purchasing for reselling, followed by clothing and herbs. The main groups of tourists visiting Thailand include China, Malaysia, India, South Korea, Laos, and Japan. Furthermore, the tourists from these six countries account for almost 60% of the total foreign tourists.
Increase in Urban Population in Thailand
Urban population comprises nearly half of the total population in Thailand, and these urban consumers are showing increasing propensity for convenience, high-quality brands frequenting smaller shops, stores and supermarkets near their workplaces or transportation routes, primarily to purchase daily necessities and meals rather than less-frequent, higher purchases at larger traditional markets. Over the past 30 years, in the country, urbanization has been a primary growth factor. The presence of a large young urban population is expected to augment the demand for retail sales of products, such as apparel, consumer electronics, fashion, and personal care.
Thailand Retail Industry Overview
The report covers major international players operating in the Thailand retail industry. In terms of market share, some of the major players currently dominate the market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.
Thailand Retail Market Leaders
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The Mall Group
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7-Eleven
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Tesco Lotus
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Unilever
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FamilyMart
*Disclaimer: Major Players sorted in no particular order
Thailand Retail Market News
August 2020 - Tesco Lotus partnered with DHL Supply Chain Thailand. This partnership will see DHL Supply Chain manage Tesco Lotus's warehouse operations in Surat Thani, a 51,500 square meters (sqm) facility that houses its inventory of groceries that cater to consumers in Southern Thailand. The DHL team will handle the inbound and outbound activities, inventory management, and temperature-optimal storage of fresh and frozen food products.
Thailand Retail Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS AND DYNAMICS
- 4.1 Market Overview
- 4.2 Drivers
- 4.3 Restraints
- 4.4 Opportunities
- 4.5 Industry Value Chain Analysis
- 4.6 Porters Five Force Analysis
- 4.7 Customer Behaviour Analysis
- 4.8 Insights into the Advertising Strategies of the Leading Players across Segments
- 4.9 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
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5.1 Product
- 5.1.1 Food and Beverage and Tobacco Products
- 5.1.2 Personal and Household Care
- 5.1.3 Apparel, Footwear, and Accessories
- 5.1.4 Furniture, Toys, and Hobby
- 5.1.5 Industrial and Automotive
- 5.1.6 Electronic and Household Appliances
- 5.1.7 Other Products
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5.2 Distribution Channel
- 5.2.1 Supermarkets/Hypermarkets, Convenience Stores, and Department Stores
- 5.2.2 Specialty Stores
- 5.2.3 Online
- 5.2.4 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
- 6.1 MARKET CONCENTRATION ANLAYSIS
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6.2 COMPANY PROFILES
- 6.2.1 The Mall Group
- 6.2.2 7-Eleven (CP ALL PCL)
- 6.2.3 Tesco Lotus (Ek-Chai Distribution System Co.)
- 6.2.4 Unilever Group
- 6.2.5 Big C (Central Group)
- 6.2.6 Robinson (Central Group)
- 6.2.7 FamilyMart (Central Group)
- 6.2.8 Alibaba Group Holdings Limited
- 6.2.9 Foodland
- 6.2.10 Watsons
- 6.2.11 CP ALL PCL
- 6.2.12 Procter & Gamble
- 6.2.13 Thai Samsung Electronics Ltd
- 6.2.14 MaxValu
- 6.2.15 Villa Market
- 6.2.16 Other Players in the Country (Lawson 108, UFM Supermarket, Rimping Supermarket, etc.)
- *List Not Exhaustive
7. FUTURE OF THE RETAIL INDUSTRY IN THAILAND
8. DISCLAIMER
Thailand Retail Industry Segmentation
A complete background analysis of the Thailand retail industry, which includes an assessment of the parental market, emerging trends by segments and regional markets, significant changes in market dynamics, and market overview, is covered in the report. The Market is Segmented By Product (Food and Beverage and Tobacco Products, Personal and Household Care, Apparel, Footwear, and Accessories, Furniture, Toys, and Hobby, Industrial and Automotive, Electronic and Household Appliances, and Other Products), and By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and Department Stores, Specialty Stores, Online and Other Distribution Channels). The report offers Market Size and forecasts for Thailand Retail Industry in Value (USD Billion) for all the above segments.
| Product | Food and Beverage and Tobacco Products |
| Personal and Household Care | |
| Apparel, Footwear, and Accessories | |
| Furniture, Toys, and Hobby | |
| Industrial and Automotive | |
| Electronic and Household Appliances | |
| Other Products | |
| Distribution Channel | Supermarkets/Hypermarkets, Convenience Stores, and Department Stores |
| Specialty Stores | |
| Online | |
| Other Distribution Channels |
Thailand Retail Market Research FAQs
What is the current Thailand Retail Market size?
The Thailand Retail Market is projected to register a CAGR of greater than 5.5% during the forecast period (2024-2029)
Who are the key players in Thailand Retail Market?
The Mall Group, 7-Eleven, Tesco Lotus, Unilever and FamilyMart are the major companies operating in the Thailand Retail Market.
What years does this Thailand Retail Market cover?
The report covers the Thailand Retail Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Thailand Retail Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Thailand Retail Industry Report
Statistics for the 2024 Thailand Retail market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Thailand Retail analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
