Riding Gear Market Size (2024 - 2029)

The motorcycle apparel market is experiencing growth driven by a shift in consumer preferences towards personal transportation, particularly in the wake of the COVID-19 pandemic. As economies reopen and lockdown measures are lifted, there is an increased demand for motorcycles and riding gear, especially in emerging markets where affordability and brand presence are expanding. The market's expansion is further supported by the rising popularity of bike racing among millennials, technological advancements in riding gear, and heightened awareness of road safety. Social media and influencer marketing are also playing significant roles in boosting brand awareness and consumer interest.

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Market Size of Riding Gear Industry

Riding Gear Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
CAGR 6.84 %
Fastest Growing Market Asia-Pacific
Largest Market Asia-Pacific
Market Concentration Low

Major Players

Riding Gear Market Major Players

*Disclaimer: Major Players sorted in no particular order

Motorcycle Apparel Market Analysis

Currently, the riding gear market was valued at USD 11.4 billion, and it is projected to be worth USD 16.9 billion over the next five years, registering a CAGR of 6.84% during the forecast period.

The COVID-19 pandemic had a negative impact on the market in 2020. The production of bikes, riding gear, and accessories were halted as a result of global lockdown restrictions. Riding bikes and gears saw almost no use as there was no movement. While Coronavirus causes uncertainty about the future, the continuous opening of economies and unwinding of lockdown measures are expanding interest for cruisers because of a change in buyer inclination, as individuals stay away from public transportation and non-industrial nations in the locale favor bikes to different vehicles. By the second quarter of 2022, demand for bikes and riding gear is likely to rise due to the public's preference for personal, safe transportation over shared transportation.

Over the long term, the sales of motorcycles are expected to rise as customers in emerging economies could purchase 300-400 cc bikes at comparatively affordable prices. Furthermore, in developing countries, the entry of iconic bike brands, like Aprilia, Ducati, and Harley Davidson, assisted the market growth.

Additionally, the mounting passion for bike racing among the millennials and the appealing deals from motorcycle manufacturers, offering helmets, gloves, and jackets as complimentary gears, are propelling the riding gear market. Social media has played an important role in increasing the brand awareness of various riding gear companies. Millions of people follow online communities, where online influencers give information about various riding gears. Reasonable bike touring packages provided by numerous travel companies are also a key driving factor.

The technological developments in riding gear, such as helmets integrated with Bluetooth capability that enable an individual to answer phone calls, listen to music, and get driving directions, helped increase the demand for these gears.

Growing awareness about road safety is expected to drive market growth in the Asia-Pacific region. The projected period will see an increase in the purchase of premium motorcycles due to an increase in disposable income. Over the forecast period, this will drive demand for motorcycle protective products. Increased penetration of various advanced products and vendors in countries such as India, China, and Australia is expected to boost the market growth.

Motorcycle Apparel Industry Segmentation

Riding gear can be worn during riding for protection and contains a boot, riding apparel, gloves, and helmet. 

The Riding Gear Market has been segmented by Type (Jackets, Helmets, Gloves, Knee Guards, Shoes, and Other Types), Material Type (Mesh, Leather, Plastic, Carbon Fiber, and Other Material Types), Distribution Channel (Offline and Online), and Geography (North America, Europe, Asia-Pacific, and Rest of the World). The report offers the market sizes and forecasts in value (USD billion) for all the above segments.

Type
Jackets
Helmets
Gloves
Knee Guards
Shoes
Other Types
Material Type
Mesh
Leather
Plastic
Carbon Fiber
Other Material Types
Distribution Channel
Online
Offline
Geography
North America
United States
Canada
Rest of North America
Europe
Germany
United Kingdom
France
Italy
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Rest of Asia-Pacific
Rest of the World
South America
Middle-East and Africa
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Riding Gear Market Size Summary

The motorcycle apparel market is experiencing a significant transformation, driven by evolving consumer preferences and technological advancements. The market, which faced challenges during the COVID-19 pandemic due to production halts and reduced consumer activity, is now rebounding as economies reopen and consumer interest in personal transportation grows. This shift is particularly evident in emerging economies, where the affordability of mid-range motorcycles and the entry of iconic brands are boosting sales. The increasing popularity of motorcycle racing, especially among millennials, and the influence of social media in raising brand awareness are further propelling the market. Technological innovations, such as Bluetooth-integrated helmets, are enhancing the appeal of riding gear, while the growing emphasis on road safety is expected to drive demand, particularly in the Asia-Pacific region.

The market landscape is characterized by a mix of established players and emerging startups, with companies like AGV, Alpinestars, and Fox Racing Inc. leading the charge. These companies are not only focusing on traditional riding gear but are also innovating with products like airbag jackets and HUD visors to enhance rider safety and comfort. The demand for riding gear is robust in Europe and North America, fueled by increased recreational riding and traffic congestion. In the Asia-Pacific region, the presence of major manufacturers and the rising purchasing power of consumers are contributing to market growth. The fragmented nature of the market, with numerous regional and local players, is fostering competition and innovation, as seen in recent collaborations and product launches aimed at meeting the diverse needs of riders worldwide.

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Riding Gear Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION (Market Size in USD Billion)

    1. 2.1 Type

      1. 2.1.1 Jackets

      2. 2.1.2 Helmets

      3. 2.1.3 Gloves

      4. 2.1.4 Knee Guards

      5. 2.1.5 Shoes

      6. 2.1.6 Other Types

    2. 2.2 Material Type

      1. 2.2.1 Mesh

      2. 2.2.2 Leather

      3. 2.2.3 Plastic

      4. 2.2.4 Carbon Fiber

      5. 2.2.5 Other Material Types

    3. 2.3 Distribution Channel

      1. 2.3.1 Online

      2. 2.3.2 Offline

    4. 2.4 Geography

      1. 2.4.1 North America

        1. 2.4.1.1 United States

        2. 2.4.1.2 Canada

        3. 2.4.1.3 Rest of North America

      2. 2.4.2 Europe

        1. 2.4.2.1 Germany

        2. 2.4.2.2 United Kingdom

        3. 2.4.2.3 France

        4. 2.4.2.4 Italy

        5. 2.4.2.5 Rest of Europe

      3. 2.4.3 Asia-Pacific

        1. 2.4.3.1 China

        2. 2.4.3.2 Japan

        3. 2.4.3.3 India

        4. 2.4.3.4 South Korea

        5. 2.4.3.5 Rest of Asia-Pacific

      4. 2.4.4 Rest of the World

        1. 2.4.4.1 South America

        2. 2.4.4.2 Middle-East and Africa

Riding Gear Market Size FAQs

The Riding Gear Market is projected to register a CAGR of 6.84% during the forecast period (2024-2029)

AGV, Fox Racing Inc., Alpinestars SPA, Klim Technical Riding Gear and Rynox Gears India Pvt. Ltd. are the major companies operating in the Riding Gear Market.

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