South African Skin Care Products Industry Overview
The market is competitive, with the presence of numerous local and international players competing for a major market share. The players in the market compete using various strategies ranging from advertisements and brand building through proven claims such as organic, clinically proven, cruelty-free, and more. Environ Skincare (Pty) Ltd, Elixir Fusion, Saloncare, and Vitaderm Professional Skin Care are some major players operating in the market studied that hold dominant positions in the market, closely followed by ESSEL and Formulage, among others.
Owing to the lucrative opportunities offered by the professional skincare market, the companies are penetrating the market with pre-existing products as well as by launching new products in the market. Further, The key players are embarking on mergers and acquisitions as a strategy to strengthen their market dominance. The major players are constantly trying to expand their production facilities and increase their market presence locally via this strategy.
South African Skin Care Products Market Leaders
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Environ Skincare (Pty) Ltd
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Elixir Fusion
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Saloncare
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Vitaderm Professional Skin Care
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ESSEL
- *Disclaimer: Major Players sorted in no particular order
