Market Trends of South America Baby Food Industry
This section covers the major market trends shaping the South America Baby Food Market according to our research experts:
Increasing Demand for Organic Baby Food
- Since the population is continuously rising in South America, the consumers in these regions are ready to spend extra money on infant food products to provide their children with quality and nutritious food from the initial stages.
- Due to the rising disposable income and increasing working population, mothers opt for organic baby food over chemical-rich food. Demand for prepared food and milk formulas is in demand as they have high nutritional value. Market players are also launching new products with organic ingredients considering the demand.
- According to Abbott Nutrition data from 2021, a recent Journal of Nutrition study showed that babies fed Abbott's 2'-FL formula had immune system markers nearly identical to breastfed babies. Additionally, organic products are becoming increasingly popular as people seek healthier diets and lifestyle options. As a result, natural and organic baby food products are rapidly becoming more popular throughout the region.
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Brazil Dominates the Market
- The increasing working population of women and changing lifestyles drive the baby food market in Brazil. As some market players provide good nutrition and development through their products, parents prefer using baby formulas for their children. Parents are becoming aware of their children's health due to changing environment and increasing requirement for proper nutrition.
- The market players are also focusing on the development of nutrient-rich baby formulas. For instance, in August 2021, Chr Hansen Holdings published the first scientific study of human milk oligosaccharide mix in natural concentrations in infant formula. The baby formula was made with a blend of five human milk oligosaccharides.
- The population of Brazil is increasing every year. According to United Nations World Population Prospectus 2022, the population of brazil will increase by 0.67% in the year 2021. Due to this, the demand for infant milk is increasing in Brazil.
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