South America Digestive Health Supplements Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 7.20 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
South America Digestive Health Supplements Market Analysis
The South American Digestive Health Supplements Market is projected to register a CAGR of 7.2% during the forecast period.
The ongoing increase in lifestyle diseases, such as obesity, high cholesterol, gastro intestine problems, and diabetes, due to sedentary lifestyles is driving the growth of the South American digestive health supplements market. Additionally, consumers are open to spending on preventive healthcare products and improved medical services due to the rise in disposable income. Consumer spending is further fueled by the increase in awareness about digestive health, innovations in digestive health supplements, and the availability of products across key distribution channels.
Furthermore, the health claims provided by the manufacturers of digestive health supplements are anticipated to accelerate the demand for digestive health supplements during the forecast period. Manufacturers are restricted from using health claims or labels unless approved by their respective country's government regulatory bodies. For instance, in Brazil, all the products subject to health surveillance, such as medicines, supplements, and food, are approved and controlled by the ANVISA, an autonomous regulatory body of the Brazilian government. Thus, the health claims regulated by stringent government regulations boost the confidence of consumers in digestive supplements, thereby escalating the demand in the market studied.
South America Digestive Health Supplements Market Trends
This section covers the major market trends shaping the South America Digestive Health Supplements Market according to our research experts:
Increased Importance of Digestive Health
The growing demand for digestive health supplements is attributed to the rise in digestive health diseases due to unhealthy food consumption and drinking habits. Digestive supplements, in the form of probiotic powder, are gaining traction among consumers as it is highly soluble in hot and cold liquids compared to tablets and capsules. They can be incorporated into other foods and beverages for consumption. Additionally, probiotics and prebiotics gummies are increasingly preferred to maintain gut health and boost immunity in children due owing to their soft texture and candy-like flavor. As a result, key brands are introducing improved varieties of digestive supplements to serve the changing consumer requirements. For instance, in September 2020, Apsen Farmacêutica partnered with Lallemand Health Solutions to launch a probiotic formulation for the brain-gut axis, Probians, and Probid in the Brazilian market, with approved health claims by the Brazilian Health Authorities (ANVISA). The company claims that the products can reduce gastrointestinal complications, such as abdominal pain and nausea/vomiting.
Brazil Holds a Significant Market Share
High consumer interest in functional food and beverages and the willingness to spend on dietary supplements that aid improved digestive health are the key factors driving the demand for digestive supplements in Brazil. Furthermore, probiotic supplements are moving beyond digestive health to cover the immunity system, feminine health, cognitive health, sports endurance, gut-brain axis, gut-muscle axis, and cardiovascular health. They are proving to be one of the most versatile ingredients of all time. Manufacturers are experimenting with the formulation and production of probiotics, incorporating multiple strains, especially in supplements, to offer consumers broader health benefits. For instance, in October 2020, Apsen, in partnership with Lallemand Health Solutions, a Canada-based expert in the formulation of probiotic ingredients, launched a probiotic formulation for the brain-gut axis, which is sold as two finished products - Probid and Probians. These products carry approved health claims by the ANVISA, Brazilian Health Authorities.
South America Digestive Health Supplements Industry Overview
The South American digestive health supplements market is highly competitive owing to the presence of multiple regional and multinational companies offering a wide range of digestive health supplements. They try to maintain their leadership position in the market studied. The major players in the region include GlaxoSmithKline PLC, Bayer AG, PanTheryx Inc., and Herbalife International of America Inc. The key players in the regions are embarking on business strategies, such as product innovations, partnerships, strengthening their hold over online and offline marketing, and mergers & acquisitions, to expand their visibility and portfolio of offerings, augmenting the growth of the market studied.
South America Digestive Health Supplements Market Leaders
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GlaxoSmithKline Plc
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PanTheryx, Inc
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Herbalife International of America Inc.
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Metagenics, Inc.
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Bayer AG
*Disclaimer: Major Players sorted in no particular order
South America Digestive Health Supplements Market News
- January 2022: PanTheryx, a company specializing in digestive and immune health products, launched two sugar-free probiotic gummy products to its TruBiotics line for children and adults. The Children's Probiotic Gummies include vitamin C, and the adult Probiotic Gummies include vitamin D.
- December 2021: Cymbiotika, a leading nutritional supplement brand that creates organic, clinically-backed supplements, expanded the production line with the addition of probiotic supplements for digestive health.
South America Digestive Health Supplements Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Type
- 5.1.1 Prebiotics
- 5.1.2 Probiotics
- 5.1.3 Enzymes
- 5.1.4 Other Types
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5.2 Form
- 5.2.1 Capsules
- 5.2.2 Tablets
- 5.2.3 Powders
- 5.2.4 Gummy
- 5.2.5 Other Forms
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5.3 By Distibution Channel
- 5.3.1 Supermarkets/Hypermarkets
- 5.3.2 Pharmacies and Drugstores
- 5.3.3 Online Retailers
- 5.3.4 Other Distribution Channels
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5.4 Geography
- 5.4.1 Brazil
- 5.4.2 Argentina
- 5.4.3 Rest of South America
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 GlaxoSmithKline PLC
- 6.3.2 Bayer AG
- 6.3.3 PanTheryx Inc.
- 6.3.4 Herbalife International of America Inc.
- 6.3.5 Metagenics Inc.
- 6.3.6 General Nutrition Centers Inc.
- 6.3.7 The Nature's Bounty Co. (Puritan's Pride Inc.)
- 6.3.8 Koninklijke DSM NV
- 6.3.9 Zenwise Health
- 6.3.10 Doctor's Best Inc.
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19 ON THE MARKET
9. DISCLAIMER
** Subject To AvailablitySouth America Digestive Health Supplements Industry Segmentation
Digestive health supplements are additional nutrition added by consumers to their diet to lower digestion problems and improve gut health. These supplements primarily function by helping the body to break down carbohydrates, fats, and proteins, resulting in better absorption of nutrients and digestion of food.
The South American digestive supplements market is segmented by type, form, distribution channel, and geography. By type, the market is segmented into prebiotics, probiotics, enzymes, and other types. By form, the market is segmented into capsules, tablets, powders, gummies, and others. By distribution channel, the market is segmented into supermarkets/hypermarkets, pharmacies and drugstores, online retailers, and other distribution channels. It provides an analysis of emerging and established economies across the region, including Brazil, Argentina, and the Rest of South America. The report provides the market sizes and forecasts in terms of value in USD million for the above segments.
| Type | Prebiotics |
| Probiotics | |
| Enzymes | |
| Other Types | |
| Form | Capsules |
| Tablets | |
| Powders | |
| Gummy | |
| Other Forms | |
| By Distibution Channel | Supermarkets/Hypermarkets |
| Pharmacies and Drugstores | |
| Online Retailers | |
| Other Distribution Channels | |
| Geography | Brazil |
| Argentina | |
| Rest of South America |
South America Digestive Health Supplements Market Research FAQs
What is the current South America Digestive Health Supplements Market size?
The South America Digestive Health Supplements Market is projected to register a CAGR of 7.20% during the forecast period (2024-2029)
Who are the key players in South America Digestive Health Supplements Market?
GlaxoSmithKline Plc, PanTheryx, Inc, Herbalife International of America Inc., Metagenics, Inc. and Bayer AG are the major companies operating in the South America Digestive Health Supplements Market.
What years does this South America Digestive Health Supplements Market cover?
The report covers the South America Digestive Health Supplements Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the South America Digestive Health Supplements Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
South America Digestive Health Supplements Industry Report
Statistics for the 2024 South America Digestive Health Supplements market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. South America Digestive Health Supplements analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
