South America Fermented Drinks Market Size (2024 - 2029)

The South America Fermented Drinks Market is experiencing growth driven by traditional consumer practices of making cultured yogurts and probiotic drinks, which are widely available in public markets. This accessibility is contributing to the expansion of the market size in the region. Additionally, a heightened awareness among consumers about the link between diet and health, coupled with increased purchasing power among the middle class, is further propelling the market's growth trajectory.

Market Size of South America Fermented Drinks Industry

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South America Fermented Drinks Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 4.10 %
Market Concentration Low

Major Players

South America Fermented Drinks Market Major Players

*Disclaimer: Major Players sorted in no particular order

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South America Fermented Drinks Market Analysis

South America Fermented Drinks Market is projected to register a CAGR of 4.1%, during the forecast period, 2020-2025.

  • South America has had associated with fermented drinks as consumers traditionally have made cultured yogurts and probiotics drinks. The fermented drinks are available for sale at open public markets, which is driving the market growth in the region. This trend is likely to propel the fermented food and drink market in other countries, such as Chile, Uruguay, Colombia, and Peru.
  • Consumers in South America have a greater understanding of the relationship between diet and health, which is fueling the growth in the industry. Besides, the increasing purchasing power among the middle-class population is triggering the fermented food and drink market growth.

South America Fermented Drinks Industry Segmentation

South America fermented drinks market is segmented by type, distribution channel, and geography. Based on type, the market has been segmented into alcoholic beverages and non-alcoholic beverages. Based on the distribution channel, the market has been segmented into on-trade and off-trade. Based on geography, the regional analysis of the fermented drinks market is also being included in the report.

By Type
Alcoholic Beverages
Non-Alcoholic Beverages
Kombucha
Kefir
Others
By Distribution Channel
On-Trade
Off-Trade
Supermarket/Hypermarket
Convenience Store
Specialty Stores
Others
Geography
Brazil
Argentina
Rest of South America
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South America Fermented Drinks Market Size Summary

The South American fermented drinks market is experiencing a notable expansion, driven by traditional consumer practices and a growing awareness of health benefits associated with fermented products. The region's cultural affinity for fermented drinks, such as cultured yogurts and probiotic beverages, has been a significant factor in market growth. This trend is particularly evident in countries like Chile, Uruguay, Colombia, and Peru, where fermented drinks are readily available in public markets. The increasing understanding of the link between diet and health among consumers, coupled with rising purchasing power within the middle-class demographic, is further propelling the market. The demand for functional beverages, which offer specific nutritional benefits, is also on the rise, as consumers seek products that contribute positively to their health.

The market is characterized by a strong focus on health and wellness, with consumers increasingly opting for products that align with these values. In Brazil, for instance, there is a noticeable shift away from sugary drinks towards healthier alternatives, presenting significant opportunities for manufacturers. The incorporation of fermented drinks into various food products, such as bakery items and baby foods, highlights the versatility and growing popularity of these products. Major manufacturers, including Nestle, Medusa Group, and Britvic PLC, are emphasizing the health benefits of their offerings, such as kombucha, to capture consumer interest. The competitive landscape is evolving, with both established and emerging players vying for market share, driven by innovations and strategic branding efforts.

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South America Fermented Drinks Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porters Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Alcoholic Beverages

      2. 2.1.2 Non-Alcoholic Beverages

        1. 2.1.2.1 Kombucha

        2. 2.1.2.2 Kefir

        3. 2.1.2.3 Others

    2. 2.2 By Distribution Channel

      1. 2.2.1 On-Trade

      2. 2.2.2 Off-Trade

        1. 2.2.2.1 Supermarket/Hypermarket

        2. 2.2.2.2 Convenience Store

        3. 2.2.2.3 Specialty Stores

        4. 2.2.2.4 Others

    3. 2.3 Geography

      1. 2.3.1 Brazil

      2. 2.3.2 Argentina

      3. 2.3.3 Rest of South America

South America Fermented Drinks Market Size FAQs

The South America Fermented Drinks Market is projected to register a CAGR of 4.10% during the forecast period (2024-2029)

Nestle SA, Yakult Honsha Co. Ltd, Groupe Danone SA, Heineken NV and Amyris  are the major companies operating in the South America Fermented Drinks Market.

South America Fermented Drinks Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)