South America Pet Diet Market Size
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 1.60 Billion |
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Market Size (2029) | USD 3.04 Billion |
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Largest Share by Pets | Dogs |
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CAGR (2024 - 2029) | 13.70 % |
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Largest Share by Country | Brazil |
Major Players |
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*Disclaimer: Major Players sorted in no particular order |
South America Pet Diet Market Analysis
The South America Pet Diet Market size is estimated at USD 1.60 billion in 2024, and is expected to reach USD 3.04 billion by 2029, growing at a CAGR of 13.70% during the forecast period (2024-2029).
1.60 Billion
Market Size in 2024 (USD)
3.04 Billion
Market Size in 2029 (USD)
14.90 %
CAGR (2017-2023)
13.70 %
CAGR (2024-2029)
Largest Market by Sub product
24.16 %
value share, Digestive Sensitivity, 2022
The rising prevalence of digestive issues among pets is driving the segment, as these diets contain digestive enzymes that effectively support the healthy gut of pets.
Largest Market by Country
56.48 %
value share, Brazil, 2022
Due to its higher pet population, the country has witnessed a higher demand for veterinary diets, especially digestive, urinary, and renal diets for pets, increasing their share.
Fastest-growing Market by Sub product
15.41 %
Projected CAGR, Oral Care Diets, 2023-2029
The increasing prevalence of oral and dental issues among pets and the significance of these diets in promoting oral and dental health are driving the market growth.
Fastest-growing Market by Country
16.64 %
Projected CAGR, Brazil, 2023-2029
The rising pet ownership rates and increasing consumer spending on custom-made veterinary diets based on specific pets' health in the country are driving its market growth.
Leading Market Player
13.95 %
market share, Mars Incorporated, 2022
Mars, Incorporated is the market leader, as the company primarily focuses on launching pet-specific products for various life stages and health needs.
Dogs dominated the veterinary diets market owing to the increasing prevalence of diseases among dogs
- Veterinary diets are specialized pet food products formulated to address specific health conditions in pets. In the South American market, the value of pet veterinary diets witnessed a significant increase of 73.7% between 2017 and 2021. This growth can be attributed to advancements in pet nutrition science and research, leading to the development of more specialized diets capable of addressing a wider range of health issues in pets. As a result, pet veterinary diets accounted for 10.6% of the South American pet food market in 2022.
- The South American pet veterinary diet market is dominated by dogs, and they accounted for a share of 57.1% in 2022. The higher share of the dog segment is mainly due to the large population of dogs in the region compared to other pets and the increased incidence of various diseases in dogs. The value of the dog segment of the veterinary diet market is anticipated to register a CAGR of 15.6% during the forecast period.
- Other pet animals hold the second-largest market share, reflecting the diverse requirements for veterinary diets to prevent potential health problems. The veterinary diet market for other pet animals reached a value of USD 298.1 million in 2022. It is anticipated to experience steady growth, registering a CAGR of 7.9% during the forecast period.
- Cats held a market share of 18.6% in 2022. The cat segment of the veterinary diet market is witnessing an increasing trend, driven by the rising cat population in the region. The cat segment of the veterinary diets is projected to be the fastest-growing in the region, registering an expected CAGR of 16.1% during the forecast period.
- The growing pet population and veterinary diets' ability to support various health conditions are anticipated to drive the market during the forecast period.
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Brazil dominated the veterinary market owing to its large pet population and increasing incidence of pet diseases
- Veterinary diets play a crucial role in addressing and managing specific diseases and infections in pets, serving both preventive and curative purposes. With the growing importance of pet health and well-being, veterinary diets have gained significant importance in the region's pet food market. In 2022, veterinary diets accounted for 10.6% of the South American pet food market.
- The market witnessed a steady increase of more than 50% between 2017 and 2022. This surge can be attributed to factors such as increased pet adoption during the pandemic and the availability of a wider range of dietary options for pets' specific needs.
- Brazil has the largest veterinary diets market for pets, with a market value of USD 693.4 million in 2022, followed by Argentina, with a market value of USD 220.7 million in 2022. Brazil has the largest regional market share because of the high pet population as compared to other countries, well-established manufacturing facilities, and growing premiumization. For instance, in 2022, the pet population in Brazil was 156.4 million, whereas the pet population in Argentina was only 46.3 million.
- Specialty stores have become a prominent distribution channel, accounting for 32.6% of the veterinary diets market in 2022. For instance, Petz, a leading specialty store brand in Brazil, has rapidly expanded its presence throughout the country with 138 stores and 116 veterinary clinics in 2021.
- The availability of a diverse range of veterinary diets specifically formulated to treat various pet infections, along with pet owners' willingness to invest more in improving the health of their pets, is driving the veterinary diet market in South America, which is projected to register at a CAGR of 14.2% during the forecast period.
South America Pet Diet Market Trends
Brazil accounted for the largest cat population in the region due to their advantages of adaptability to smaller living spaces and lower maintenance
- The pet cat population in South America has been steadily growing, increasing by 13.3% between 2019 and 2022. This upward trend can be attributed to the higher adoption rates of cats as companions during the extended periods of home confinement brought on by the COVID-19 pandemic. Among the countries in the region, Brazil holds the largest cat population, accounting for about 55.5% of the total cat population as of 2022. In South America, cats comprised 19.3% of the overall pet population in 2022. This relatively lower proportion of cats can be attributed to cultural perceptions wherein dogs are considered more practical and valued pets. The number of cats represents only 50.0% of the total dog population in the region.
- The adaptability of cats to smaller living spaces without feeling confined, coupled with their lower maintenance costs compared to dogs, contributed to an increasing preference for cat ownership. This trend has led to a significant rise in the pet cat population across the region. In Brazil alone, as of 2020, about 14.3 million households owned cats as pets. In Argentina, the rate of cat ownership was even higher, with 31.4% of households, which is 4.6 million households with cats as pets.
- An important emerging trend in the region is the establishment of cat cafes. As of 2021, there were around 20 cat cafes in Brazil, providing customers with a unique opportunity to enjoy a drink while interacting with cats in a comfortable setting. This growing trend of cat cafes, coupled with the cat's ability to adapt to smaller living spaces, has the potential to further enhance the adoption of cats as popular pets in the region.
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Higher consumption of premium pet veterinary diets and growing pet humanization have increased pet expenditure
- Pet expenditure in South America has shown consistent growth, with an increase of about 18.1% between 2019 and 2022. This upward trend can be attributed to the rising number of pet owners across the region. In Brazil, the number of households owning a pet grew in the same period, registering a CAGR of 1.3%. In Argentina, pet ownership increased, registering a CAGR of 1.4% between 2016 and 2020.
- Pet owners in the region are increasingly focused on pet humanization, with higher-income individuals driving sales growth by opting for products made with natural ingredients, driving pet product premiumization. The expenditure on pet veterinary diets accounted for about 15.7% of the total pet expenditure per pet in 2022. The pet nutraceutical expenditure per pet in the country increased from USD 158.4 in 2017 to USD 200.2 in 2022. From 2017 to 2022, the number of pet owners spending on pet veterinary diets increased by about 39.6% for dogs, 18.7% for cats, and 14.7% for other pet animals annually. Among South American countries, Brazil had the highest pet expenditure per animal, reaching USD 88.4, followed closely by Argentina at USD 65.1 in 2022. This higher pet expenditure in Brazil is mainly due to the country's increased spending on pet health.
- Among distribution channels, offline retail channels such as pet shops, vet clinics, and supermarkets are the preferred distribution channels for pet veterinary diet products in the region. However, during the COVID-19 pandemic, the adoption of e-commerce for pet veterinary diets increased.
- The higher consumption of premium pet veterinary diets and growing pet humanization are anticipated to drive pet expenditure in the region during the forecast period.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Dogs are the most popular and valued pets in South America, accounting for 29.8% of the total population
- Brazil had a major population of other pets, including birds, ornamental fish, and mammals, due to the presence of a unique ecosystem
South America Pet Diet Industry Overview
The South America Pet Diet Market is fragmented, with the top five companies occupying 29.54%. The major players in this market are ADM, BRF Global, Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), Mars Incorporated and Nestle (Purina) (sorted alphabetically).
South America Pet Diet Market Leaders
ADM
BRF Global
Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
Mars Incorporated
Nestle (Purina)
Other important companies include Alltech, FARMINA PET FOODS, General Mills Inc., Schell & Kampeter Inc. (Diamond Pet Foods), Virbac.
*Disclaimer: Major Players sorted in alphabetical order.
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South America Pet Diet Market News
- March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.
- January 2023: Mars Incorporated partnered with the Broad Institute to create an open-access database of dog and cat genomes to advance preventive pet care. It is aimed at developing more effective precision medicines and diets that lead to scientific breakthroughs for the future of pet health.
- August 2022: Hill's Pet Nutrition launched two new puppy and kitten foods: Hill's Science Plan Perfect Digestion Range for Puppies and Hill's Science Plan Sterilised Kitten Chicken for Kittens. These diets help in optimal growth and development.
Free with this Report
We provide a complimentary and exhaustive set of data points on regional and country-level metrics that present the fundamental structure of the industry. Presented in the form of 90+ free charts, the section covers difficult-to-find data from various countries regarding the expenditure on different pet food products including food, treats, veterinary diets, and nutraceuticals/supplements.
South America Pet Diet Market Report - Table of Contents
1. EXECUTIVE SUMMARY & KEY FINDINGS
2. REPORT OFFERS
3. INTRODUCTION
- 3.1 Study Assumptions & Market Definition
- 3.2 Scope of the Study
- 3.3 Research Methodology
4. KEY INDUSTRY TRENDS
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4.1 Pet Population
- 4.1.1 Cats
- 4.1.2 Dogs
- 4.1.3 Other Pets
- 4.2 Pet Expenditure
- 4.3 Regulatory Framework
- 4.4 Value Chain & Distribution Channel Analysis
5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)
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5.1 Sub Product
- 5.1.1 Diabetes
- 5.1.2 Digestive Sensitivity
- 5.1.3 Oral Care Diets
- 5.1.4 Renal
- 5.1.5 Urinary tract disease
- 5.1.6 Other Veterinary Diets
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5.2 Pets
- 5.2.1 Cats
- 5.2.2 Dogs
- 5.2.3 Other Pets
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5.3 Distribution Channel
- 5.3.1 Convenience Stores
- 5.3.2 Online Channel
- 5.3.3 Specialty Stores
- 5.3.4 Supermarkets/Hypermarkets
- 5.3.5 Other Channels
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5.4 Country
- 5.4.1 Argentina
- 5.4.2 Brazil
- 5.4.3 Rest of South America
6. COMPETITIVE LANDSCAPE
- 6.1 Key Strategic Moves
- 6.2 Market Share Analysis
- 6.3 Company Landscape
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6.4 Company Profiles
- 6.4.1 ADM
- 6.4.2 Alltech
- 6.4.3 BRF Global
- 6.4.4 Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
- 6.4.5 FARMINA PET FOODS
- 6.4.6 General Mills Inc.
- 6.4.7 Mars Incorporated
- 6.4.8 Nestle (Purina)
- 6.4.9 Schell & Kampeter Inc. (Diamond Pet Foods)
- 6.4.10 Virbac
- *List Not Exhaustive
7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS
8. APPENDIX
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8.1 Global Overview
- 8.1.1 Overview
- 8.1.2 Porter’s Five Forces Framework
- 8.1.3 Global Value Chain Analysis
- 8.1.4 Market Dynamics (DROs)
- 8.2 Sources & References
- 8.3 List of Tables & Figures
- 8.4 Primary Insights
- 8.5 Data Pack
- 8.6 Glossary of Terms
List of Tables & Figures
- Figure 1:
- PET POPULATION OF CATS, NUMBER, SOUTH AMERICA, 2017 - 2022
- Figure 2:
- PET POPULATION OF DOGS, NUMBER, SOUTH AMERICA, 2017 - 2022
- Figure 3:
- PET POPULATION OF OTHER PETS, NUMBER, SOUTH AMERICA, 2017 - 2022
- Figure 4:
- PET EXPENDITURE PER CAT, USD, SOUTH AMERICA, 2017 - 2022
- Figure 5:
- PET EXPENDITURE PER DOG, USD, SOUTH AMERICA, 2017 - 2022
- Figure 6:
- PET EXPENDITURE PER OTHER PET, USD, SOUTH AMERICA, 2017 - 2022
- Figure 7:
- VOLUME OF PET VETERINARY DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 8:
- VALUE OF PET VETERINARY DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 9:
- VOLUME OF PET VETERINARY DIETS BY SUB PRODUCT CATEGORIES, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 10:
- VALUE OF PET VETERINARY DIETS BY SUB PRODUCT CATEGORIES, USD, SOUTH AMERICA, 2017 - 2029
- Figure 11:
- VOLUME SHARE OF PET VETERINARY DIETS BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 12:
- VALUE SHARE OF PET VETERINARY DIETS BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 13:
- VOLUME OF DIABETES, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 14:
- VALUE OF DIABETES, USD, SOUTH AMERICA, 2017 - 2029
- Figure 15:
- VALUE SHARE OF DIABETES BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 16:
- VOLUME OF DIGESTIVE SENSITIVITY, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 17:
- VALUE OF DIGESTIVE SENSITIVITY, USD, SOUTH AMERICA, 2017 - 2029
- Figure 18:
- VALUE SHARE OF DIGESTIVE SENSITIVITY BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 19:
- VOLUME OF ORAL CARE DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 20:
- VALUE OF ORAL CARE DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 21:
- VALUE SHARE OF ORAL CARE DIETS BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 22:
- VOLUME OF RENAL, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 23:
- VALUE OF RENAL, USD, SOUTH AMERICA, 2017 - 2029
- Figure 24:
- VALUE SHARE OF RENAL BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 25:
- VOLUME OF URINARY TRACT DISEASE, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 26:
- VALUE OF URINARY TRACT DISEASE, USD, SOUTH AMERICA, 2017 - 2029
- Figure 27:
- VALUE SHARE OF URINARY TRACT DISEASE BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 28:
- VOLUME OF OTHER VETERINARY DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 29:
- VALUE OF OTHER VETERINARY DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 30:
- VALUE SHARE OF OTHER VETERINARY DIETS BY DISTRIBUTION CHANNEL, %, SOUTH AMERICA, 2022 AND 2029
- Figure 31:
- VOLUME OF PET VETERINARY DIETS BY PET TYPE, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 32:
- VALUE OF PET VETERINARY DIETS BY PET TYPE, USD, SOUTH AMERICA, 2017 - 2029
- Figure 33:
- VOLUME SHARE OF PET VETERINARY DIETS BY PET TYPE, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 34:
- VALUE SHARE OF PET VETERINARY DIETS BY PET TYPE, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 35:
- VOLUME OF PET CAT VETERINARY DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 36:
- VALUE OF PET CAT VETERINARY DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 37:
- VALUE SHARE OF PET CAT VETERINARY DIETS BY PET VETERINARY DIETS CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 38:
- VOLUME OF PET DOG VETERINARY DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 39:
- VALUE OF PET DOG VETERINARY DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 40:
- VALUE SHARE OF PET DOG VETERINARY DIETS BY PET VETERINARY DIETS CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 41:
- VOLUME OF OTHER PETS VETERINARY DIETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 42:
- VALUE OF OTHER PETS VETERINARY DIETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 43:
- VALUE SHARE OF OTHER PETS VETERINARY DIETS BY PET VETERINARY DIETS CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 44:
- VOLUME OF PET VETERINARY DIETS SOLD VIA DISTRIBUTION CHANNELS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 45:
- VALUE OF PET VETERINARY DIETS SOLD VIA DISTRIBUTION CHANNELS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 46:
- VOLUME SHARE OF PET VETERINARY DIETS SOLD VIA DISTRIBUTION CHANNELS, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 47:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA DISTRIBUTION CHANNELS, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 48:
- VOLUME OF PET VETERINARY DIETS SOLD VIA CONVENIENCE STORES, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 49:
- VALUE OF PET VETERINARY DIETS SOLD VIA CONVENIENCE STORES, USD, SOUTH AMERICA, 2017 - 2029
- Figure 50:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA CONVENIENCE STORES BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 51:
- VOLUME OF PET VETERINARY DIETS SOLD VIA ONLINE CHANNEL, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 52:
- VALUE OF PET VETERINARY DIETS SOLD VIA ONLINE CHANNEL, USD, SOUTH AMERICA, 2017 - 2029
- Figure 53:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA ONLINE CHANNEL BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 54:
- VOLUME OF PET VETERINARY DIETS SOLD VIA SPECIALTY STORES, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 55:
- VALUE OF PET VETERINARY DIETS SOLD VIA SPECIALTY STORES, USD, SOUTH AMERICA, 2017 - 2029
- Figure 56:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA SPECIALTY STORES BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 57:
- VOLUME OF PET VETERINARY DIETS SOLD VIA SUPERMARKETS/HYPERMARKETS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 58:
- VALUE OF PET VETERINARY DIETS SOLD VIA SUPERMARKETS/HYPERMARKETS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 59:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA SUPERMARKETS/HYPERMARKETS BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 60:
- VOLUME OF PET VETERINARY DIETS SOLD VIA OTHER CHANNELS, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 61:
- VALUE OF PET VETERINARY DIETS SOLD VIA OTHER CHANNELS, USD, SOUTH AMERICA, 2017 - 2029
- Figure 62:
- VALUE SHARE OF PET VETERINARY DIETS SOLD VIA OTHER CHANNELS BY SUB PRODUCT CATEGORIES, %, SOUTH AMERICA, 2022 AND 2029
- Figure 63:
- VOLUME OF PET VETERINARY DIETS BY COUNTRY, METRIC TON, SOUTH AMERICA, 2017 - 2029
- Figure 64:
- VALUE OF PET VETERINARY DIETS BY COUNTRY, USD, SOUTH AMERICA, 2017 - 2029
- Figure 65:
- VOLUME SHARE OF PET VETERINARY DIETS BY COUNTRY, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 66:
- VALUE SHARE OF PET VETERINARY DIETS BY COUNTRY, %, SOUTH AMERICA, 2017 VS 2023 VS 2029
- Figure 67:
- VOLUME OF PET VETERINARY DIETS, METRIC TON, ARGENTINA, 2017 - 2029
- Figure 68:
- VALUE OF PET VETERINARY DIETS, USD, ARGENTINA, 2017 - 2029
- Figure 69:
- VALUE SHARE OF PET VETERINARY DIETS BY SUB PRODUCT, %, ARGENTINA, 2022 AND 2029
- Figure 70:
- VOLUME OF PET VETERINARY DIETS, METRIC TON, BRAZIL, 2017 - 2029
- Figure 71:
- VALUE OF PET VETERINARY DIETS, USD, BRAZIL, 2017 - 2029
- Figure 72:
- VALUE SHARE OF PET VETERINARY DIETS BY SUB PRODUCT, %, BRAZIL, 2022 AND 2029
- Figure 73:
- VOLUME OF PET VETERINARY DIETS, METRIC TON, REST OF SOUTH AMERICA, 2017 - 2029
- Figure 74:
- VALUE OF PET VETERINARY DIETS, USD, REST OF SOUTH AMERICA, 2017 - 2029
- Figure 75:
- VALUE SHARE OF PET VETERINARY DIETS BY SUB PRODUCT, %, REST OF SOUTH AMERICA, 2022 AND 2029
- Figure 76:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, SOUTH AMERICA, 2017 - 2023
- Figure 77:
- MOST ADOPTED STRATEGIES, COUNT, SOUTH AMERICA, 2017 - 2023
- Figure 78:
- VALUE SHARE OF MAJOR PLAYERS, %, SOUTH AMERICA, 2022
South America Pet Diet Industry Segmentation
Diabetes, Digestive Sensitivity, Oral Care Diets, Renal, Urinary tract disease are covered as segments by Sub Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel. Argentina, Brazil are covered as segments by Country.
- Veterinary diets are specialized pet food products formulated to address specific health conditions in pets. In the South American market, the value of pet veterinary diets witnessed a significant increase of 73.7% between 2017 and 2021. This growth can be attributed to advancements in pet nutrition science and research, leading to the development of more specialized diets capable of addressing a wider range of health issues in pets. As a result, pet veterinary diets accounted for 10.6% of the South American pet food market in 2022.
- The South American pet veterinary diet market is dominated by dogs, and they accounted for a share of 57.1% in 2022. The higher share of the dog segment is mainly due to the large population of dogs in the region compared to other pets and the increased incidence of various diseases in dogs. The value of the dog segment of the veterinary diet market is anticipated to register a CAGR of 15.6% during the forecast period.
- Other pet animals hold the second-largest market share, reflecting the diverse requirements for veterinary diets to prevent potential health problems. The veterinary diet market for other pet animals reached a value of USD 298.1 million in 2022. It is anticipated to experience steady growth, registering a CAGR of 7.9% during the forecast period.
- Cats held a market share of 18.6% in 2022. The cat segment of the veterinary diet market is witnessing an increasing trend, driven by the rising cat population in the region. The cat segment of the veterinary diets is projected to be the fastest-growing in the region, registering an expected CAGR of 16.1% during the forecast period.
- The growing pet population and veterinary diets' ability to support various health conditions are anticipated to drive the market during the forecast period.
| Sub Product | Diabetes |
| Digestive Sensitivity | |
| Oral Care Diets | |
| Renal | |
| Urinary tract disease | |
| Other Veterinary Diets | |
| Pets | Cats |
| Dogs | |
| Other Pets | |
| Distribution Channel | Convenience Stores |
| Online Channel | |
| Specialty Stores | |
| Supermarkets/Hypermarkets | |
| Other Channels | |
| Country | Argentina |
| Brazil | |
| Rest of South America |
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Market Definition
- FUNCTIONS - Pet foods are usually intended to provide complete and balanced nutrition to the pet but are primarily used as functional products. The scope includes the food and supplements consumed by pets including veterinary diets. Supplements/nutraceuticals that are directly supplied to pets are considered within the scope.
- RESELLERS - Companies engaged in reselling of pet food without value addition have been excluded from the market scope, in order to avoid double counting.
- END CONSUMERS - Pet owners are considered to be the end-consumers in the market studied.
- DISTRIBUTION CHANNELS - Supermarkets/hypermarkets, specialty stores, convenience stores, online channels and other channels are considered within the scope. The stores which are exclusively providing pet related basic and custom products are considered within the scope of specialty stores.
| Keyword | Definition |
|---|---|
| Pet Food | The scope of pet food includes the food that is eatable by pets including food, treats, veterinary diets, and nutraceuticals/supplements. |
| Food | Food is animal feed intended for consumption by pets. It is formulated to provide essential nutrients and meet the dietary needs of various types of pets, including dogs, cats, and other animals. These are generally segmented into dry and wet pet foods. |
| Dry Pet Food | Dry pet foods may be extruded/baked (kibbles) or flaked. They have a lower moisture content, typically around 12-20%. |
| Wet Pet Food | Wet pet food, also known as canned pet food or moist pet food, generally has a higher moisture content compared to dry pet food, often ranging from 70-80%. |
| Kibbles | Kibbles are dry, processed pet food in small, bite-sized pieces or pellets. They are specifically formulated to provide balanced nutrition for various domestic animals, such as dogs, cats, and other animals. |
| Treats | Pet Treats are special food items or rewards given to pets, to show affection, and encourage good behavior. They are especially used during training. Pet treats are made from various combinations of meat or meat-derived materials with other ingredients. |
| Dental Treats | Pet dental treats are specialized treats that are formulated to promote good oral hygiene in pets. |
| Crunchy Treats | It is a type of pet treat that has a firm and crispy texture which can be a good source of nutrition for pets. |
| Soft and chewy treats | Soft and Chewy pet treats are a type of pet food product that is formulated to be easy to chewy and digest. They are usually made from soft and pliable ingredients, such as meat, poultry, or vegetables, that have been blended and formed into bite-sized pieces or strips. |
| Freeze-dried & Jerky Treats | Freeze-dried and jerky treats are snacks given to pets, that are prepared through a special preservation process, without damaging the nutritional content, resulting in long-lasting, nutrient-rich treats. |
| Urinary Tract Disease Diets | These are commercial diets that are specifically formulated to promote urinary health and reduce the risk of urinary tract infections and other urinary problems. |
| Renal Diets | These are specialized pet foods formulated to support the health of pets with kidney disease or renal insufficiency. |
| Digestive Sensitivity Diets | Digestive-sensitive diets are specially formulated to meet the nutritional needs of pets with digestive issues such as food intolerances, allergies, and sensitivities. These diets are designed to be easily digestible and to reduce the symptoms of digestive problems in pets. |
| Oral Care Diets | Oral care diets for pets are specially formulated diets produced to promote oral health and hygiene in pets. |
| Grain-Free Pet Food | Pet food that does not contain common grains like wheat, corn, or soy. Grain-free diets are often preferred by pet owners seeking alternative options or if their pets have specific dietary sensitivities. |
| Premium Pet Food | High-quality pet food formulated with superior ingredients often offers additional nutritional benefits compared to standard pet food. |
| Natural Pet Food | Pet food made from natural ingredients, with minimal processing and without artificial preservatives. |
| Organic Pet Food | Pet food is produced using organic ingredients, free from synthetic pesticides, hormones, and genetically modified organisms (GMOs). |
| Extrusion | A manufacturing process used to produce dry pet food, where ingredients are cooked, mixed, and shaped under high pressure and temperature. |
| Other Pets | Other pets include birds, fish, rabbits, hamsters, ferrets, and reptiles. |
| Palatability | The taste, texture, and aroma of pet food influence its appeal and acceptance by pets. |
| Complete and Balanced Pet Food | Pet food that provides all essential nutrients in appropriate proportions to meet the nutritional needs of pets without additional supplementation. |
| Preservatives | These are the substances that are added to pet food to extend its shelf life and prevent spoilage. |
| Nutraceuticals | Food products that offer health benefits beyond basic nutrition, often contain bioactive compounds with potential therapeutic effects. |
| Probiotics | Live beneficial bacteria that promote a healthy balance of gut flora, supporting digestive health and immune function in pets. |
| Antioxidants | Compounds that help neutralize harmful free radicals in the body, promoting cellular health and supporting the immune system in pets. |
| Shelf-Life | The duration of which pet food remains safe and nutritionally viable for consumption after its production date. |
| Prescription diet | Specialized pet food formulated to address specific medical conditions under veterinary supervision. |
| Allergen | A substance that can cause allergic reactions in some pets, leading to food allergies or sensitivities. |
| Canned food | Wet pet food that is packed in cans and contains higher moisture content than dry food. |
| Limited ingredient diet (LID) | Pet food formulated with a reduced number of ingredients to minimize potential allergens. |
| Guaranteed Analysis | The minimum or maximum levels of certain nutrients present in pet food. |
| Weight management | Pet food designed to help pets maintain a healthy weight or support weight loss efforts. |
| Other Nutraceuticals | It includes prebiotics, antioxidants, digestive fiber, enzymes, essential oils and herbs. |
| Other Veterinary Diets | It includes weight management diets, skin and coat health, cardiac care, and joint care. |
| Other Treats | It includes rawhides, mineral blocks, lickables, and catnips. |
| Other Dry Foods | It includes cereal flakes, mixers, meal toppers, freeze-dried foods, and air-dried foods. |
| Other Animals | It includes birds, fish, reptiles, and small animals (rabbits, ferrets, hamsters). |
| Other Distribution Channels | It includes veterinary clinics, local unregulated stores, and feed and farm stores. |
| Proteins and Peptides | Proteins are large molecules composed of basic units called amino acids which help in the growth and development of pets. Peptides are the short string of 2 to 50 amino acids. |
| Omega-3 fatty acids | Omega-3 fatty acids are essential polyunsaturated fats that play a crucial role in the overall health and well-being of Pets |
| Vitamins | Vitamins are the essential organic compounds that are essential for vital physiological functioning. |
| Minerals | Minerals are naturally occurring inorganic substances that are essential for various physiological functions in pets. |
| CKD | Chronic Kidney Disease |
| DHA | Docosahexaenoic Acid |
| EPA | Eicosapentaenoic Acid |
| ALA | Alpha-linolenic Acid |
| BHA | Butylated Hydroxyanisol |
| BHT | Butylated Hydroxytoluene |
| FLUTD | Feline Lower Urinary Tract Disease |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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