Global Street Furniture OOH Industry Overview
The global street furniture OOH market is semi-fragmented, featuring major players such as JCDecaux SE, oOh!media Limited, and Intersection Co. These market participants embraced strategies like partnerships and acquisitions to bolster their solution offerings and attain a sustainable competitive advantage.
- June 2024: Airtasker inked a USD 6 million media partnership with leading Australian outdoor media company oOh!media to build brand awareness at its 35,000 sites around Australia. Under the deal, ART will receive USD 6 million in oOh!media inventory in exchange for a 2-year USD 5 million convertible note with a 5.8% coupon rate, enabling it to advertise on oOh!media’s sites.
Global Street Furniture OOH Market Leaders
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JCDecaux SE
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oOh!media Limited
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Intersection Co.
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Clear Channel Outdoor
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Screenverse Inc.
- *Disclaimer: Major Players sorted in no particular order