Sugar-Free Food and Beverage Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Sugar-Free Food and Beverage Industry Overview

The global sugar-free food and beverages market is highly competitive, with many players operating worldwide. High investments in R&D activities and product innovation have led them to gain a major share of the global market. Some of the key players in the market include The Hershey Company, Nestle SA, PepsiCo Inc., Mars Incorporated, The Kraft Heinz Company, Hostess Brands Inc., Mondelez International Inc., Strauss Group Ltd, The Coca-Cola Company, and Kellanova. Key market players are focusing on mergers and acquisitions to expand their portfolios and cater to the interests of local consumers while also concentrating on acquiring new leading brands. Some of the players are also using social media platforms and campaigns to market and promote their products. For instance, in March 2022. Coca-Cola India launched a new campaign for its new brand, Coca-Cola Zero Sugar.