Taiwan Mobile Payments Market Share

Market Share of Taiwan Mobile Payments Industry

The Taiwan Mobile Payments Market is moderately competitive in nature, with only a few players like LINE Pay, JKOPay, Google Pay and others dominating. As a result, new entrants perceive it as tough. Furthermore, prominent market participants invest heavily in Research and Development to strengthen the security and encryption of their platforms and expand their offerings. They also use partnerships, mergers, acquisitions, joint ventures, and various other techniques to keep ahead of the competition.

• October 2021 - Boltech, an international insurtech company, announced today a cooperation with JKOPAY, one of Taiwan's largest e-wallets, to introduce online insurance services within its app. Bolttech's insurance exchange will be fully integrated into JKOPAY's app as the exclusive insurance provider, providing users with simple and convenient insurance options. JKOPAY's 5 million users can now receive vaccine coverage and various insurance packages with a single click into the app's new insurance section.
• March 2021 - LINE Pay announced the launch of a 3-month-long "New Life Proposal - Enjoy Consumption, Willful Pay" activities, covering seven aspects, including beauty, eating out, pondering, online shopping, 3C, LOHAS, and commuting, connecting more than 70 brands to jointly launch the LINE Pay "New Life Proposal," allowing users to enjoy all-round consumption and feedback.

Taiwan Mobile Payments Market Leaders

1. LINE Pay Corporation (LINE Pay)

2. Apple Inc. (Apple Pay)

3. Jkopay Co. Ltd. (JKOPay)

4. Alphabet Inc. (Google Pay)

5. TaiwanPay

*Disclaimer: Major Players sorted in no particular order