How big is the True Wireless Stereo Market?

The True Wireless Stereo Market size is expected to reach USD 40.13 billion in 2024 and grow at a CAGR of 14.06% to reach USD 77.47 billion by 2029. Read More

What is the current True Wireless Stereo Market size?

In 2024, the True Wireless Stereo Market size is expected to reach USD 40.13 billion. Read More

Who are the key players in True Wireless Stereo Market?

Apple Inc, Sony Corporation, Bose Corporation, Sennheiser Electronic SE & Co. KG and Samsung Electronics are the major companies operating in the True Wireless Stereo Market. Read More

Which is the fastest growing region in True Wireless Stereo Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029). Read More

Which region has the biggest share in True Wireless Stereo Market?

In 2024, the North America accounts for the largest market share in True Wireless Stereo Market. Read More

What years does this True Wireless Stereo Market cover, and what was the market size in 2023?

In 2023, the True Wireless Stereo Market size was estimated at USD 34.49 billion. The report covers the True Wireless Stereo Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the True Wireless Stereo Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

True Wireless Stereo (TWS) Market Size & Share Analysis - Industry Research Report

True Wireless Stereo (tws) Market Size & Share Analysis - Growth Trends & Forecast (2024 - 2029)

The True Wireless Stereo (TWS) Market Report is Segmented by Product Type (In-Ear, Over-Ear, and Neckband), Technology (Active Noise Cancellation (ANC), and Non-ANC), Application (Music and Entertainment, Sports and Fitness, Gaming, and Professional/Workplace), Brand Positioning (High End/Prestige Brands, Value Brands, and Niche Brands) and Geography (North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

True Wireless Stereo (TWS) Industry Overview

The True Wireless Stereo (TWS) market is moderately fragmented, driven by rapid technological advancements and increasing consumer demand. Dominated by key players like Apple, Samsung, Sony, etc, the market also includes numerous mid-range and budget brands such as Xiaomi, OnePlus, Anker, etc. Differentiation is based on features like active noise cancellation, battery life, and sound quality. With low barriers to entry, many new brands have entered, intensifying competition spanning from premium to budget segments.

April 2024 - Marshall unveiled two new personal audio products. First up is the Major V on-ear headphones, boasting over 100 hours of wireless playtime and an improved, comfortable fit. Next, there are the Minor IV True Wireless earbuds. Designed for a snug fit, the Minor IVs promise impressive acoustic performance, with Marshall asserting they're comfortable for all-day wear. Users can customize the earbuds' functions via the Marshall smartphone app. Similarly, the Major V headphones feature a customizable multifunction M-button, allowing access to in-app features such as Spotify tap, EQ switching, and voice assistant.
January 2024 - Audio-Technica unveiled premium Hi-Res wireless earbuds: ATH-TWX7. Similar to its counterpart, the ATH-TWX9, the new Audio-Technica ATH-TWX7 earbuds boast an ergonomic design. Featuring a compact, stem-based design and offering a choice between soft and standard ear tips, these Bluetooth earbuds promise a comfortable listening experience. Equipped with 5.8 mm high-resolution drivers, the ATH-TWX7 inherits the flagship drivers from the ATH-TWX9, ensuring superior audio playback. Supporting 24-bit/96 kHz audio playback, the ATH-TWX7 further enhances its audio performance with cutting-edge active noise cancellation (ANC) technology.