Market Trends of Turkey Ceramic Tiles Industry
Rising Construction Activities in Turkey Driving the Market
The ceramic tiles industry is driven by the construction sector in Turkey. The construction sector plays an important role in the Turkish economy. Due to the growing number of mega projects and the investments around them, the political dynamics also play a major role in the economic balances across the country.
Furthermore, the expanding investments in infrastructure, such as transportation and energy throughout the country and the development of new settlements, have effectively increased the number of housing projects. The direct share of the construction sector in the Turkish economy is 8%, and the indirect share is 30% when different construction sectors are considered within the scope of the study.
Increasing Exports of Turkish Ceramic Tiles
Exports are vital for the Turkish ceramic industry. From 2015 to 2018, Turkish ceramic tile exports grew steadily to 100 million sqm, representing 30% of the national production. Turkey is the world's seventh-largest ceramic tile-exporting country.
The country's tile exports have grown steadily over the last four years (77 million sqm in 2015, 81 in 2016, 93 in 2017, and 100 in 2018). They represent 30% of the Turkish production volume (having accounted for 335 million sqm in 2018), with an average selling price of about EUR 5/sqm. Almost half of the country's total tile exports in 2018 were sold across countries in the European Union, a quarter was sold in Asia, and 17% in North America. The increasing exports of ceramic tiles from Turkey are expected to fuel its market growth.