UAE Breakfast Cereals Industry Overview
The United Arab Emirates breakfast cereals market is highly fragmented, owing to the presence of large regional and domestic players in different countries. Emphasis is given to the merger, expansion, acquisition, and partnership of the companies, along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the UAE market include Bobs Red Mill, Nestle, and General Mills Inc., among others.
UAE Breakfast Cereals Market Leaders
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Bobs Red Mill
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PepsiCo Inc.
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General Mills Inc.
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The Kellogg's Company
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Nestlé S.A
- *Disclaimer: Major Players sorted in no particular order
