Market Size of United Arab Emirates Energy Bar Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 5.38 % |
| Market Concentration | Low |
Major Players.webp "United Arab Emirates Energy Bar Market Major Players"){kind=logo}
*Disclaimer: Major Players sorted in no particular order |
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UAE Energy Bar Market Analysis
The United Arab Emirates Energy Bar Market size is expected to grow from USD 4.85 million in 2023 to USD 6.30 million by 2028, at a CAGR of 5.38% during the forecast period (2023-2028).
In the United Arab Emirates, the need for innovative snacks is consistently high due to the associated convenience of storing, quick usage, and easy provision for nutrition and energy requirements. The staggeringly increased sales of products like snacks, bars, and other convenience foods were observed through online stores, which sustained the demand for energy bars in the market studied. Over the medium term, increasing demand for ready-to-eat healthy food and beverages will boost the growth of the United Arab Emirates energy bars market. Increased influence of westernization, on-the-go healthy convenient pack size, and the growing demand for health and wellness products are among the various factors driving the market.
Moreover, the demand for convenient food/on-the-go snacking option foods is growing at a faster pace due to changes in social and economic patterns, as well as an increase in urbanization, buying power and awareness of healthy foods, changes in meal patterns and existing food habits, and the desire to taste new products. Also, the United Arab Emirates government develops initiatives to increase health awareness. For instance, in August 2022, The SEHHI programme by the Abu Dhabi Public Health Centre (ADPHC) campaign aimed to promote better eating practices and healthy food consumption in the community as a whole. The program makes it easier to find nutritious foods and ingredients in all of the emirate's food establishments, including cafes, restaurants, hotels, hospitals, and grocery shops. Hence, there is a high scope for products that have health benefits, particularly with regard to obesity and diabetes. The major manufacturers focus on developing a wide range of products that can improve the taste, color, flavor, and health benefits of the products. Therefore, the above-mentioned factors drive the energy bar market in the United Arab Emirates.
UAE Energy Bar Industry Segmentation
Energy bars are supplemental bars containing cereals, micronutrients, and flavor ingredients intended to supply quick food energy. The UAE Energy Bar Market is segmented by Type (Organic and Conventional) and Distribution Channel (Supermarkets/Hypermarkets, Convenience/Grocery Stores, Specialist Retailers, Online Retail Stores, and Other Distribution Channels). The market sizing has been done in value terms in USD for all the abovementioned segments.
| By Type | |
| Organic | |
| Conventional |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience/Grocery Stores | |
| Specialist Retailers | |
| Online Retail Stores | |
| Other Distribution Channels |
United Arab Emirates Energy Bar Market Size Summary
The UAE energy bar market is experiencing a notable expansion, driven by a growing demand for convenient and nutritious snack options. This trend is fueled by the increasing urbanization, higher purchasing power, and a shift towards healthier eating habits among the population. The influence of Western food culture and the rising awareness of health and wellness are significant factors propelling the market forward. Government initiatives, such as the SEHHI program, aim to promote healthier eating practices, further supporting the demand for energy bars. The market is also benefiting from the rising obesity rates, which have led consumers to seek healthier snacking alternatives. The younger demographic, influenced by international food trends, is increasingly adopting Western-style snacks, contributing to the market's growth.
Supermarkets and hypermarkets dominate the distribution of energy bars, offering consumers a wide range of products with the convenience of instant access and attractive pricing. These retail formats are enhancing their customer engagement through digital transformation and improved supply chain management, which includes services like door-to-door delivery. The competitive landscape of the UAE energy bar market is marked by the presence of major international players who are focusing on product innovation and geographic expansion to strengthen their market position. These companies are investing in research and development to introduce organic and vegan options, catering to the evolving consumer preferences for clean-label products. The market's growth is further supported by the increasing popularity of sports nutrition products among fitness enthusiasts, highlighting the demand for energy bars as a convenient nutritional solution.
United Arab Emirates Energy Bar Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Porter's Five Forces Analysis
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1.3.1 Threat of New Entrants
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Bargaining Power of Suppliers
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Type
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2.1.1 Organic
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2.1.2 Conventional
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2.2 By Distribution Channel
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2.2.1 Supermarkets/Hypermarkets
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2.2.2 Convenience/Grocery Stores
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2.2.3 Specialist Retailers
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2.2.4 Online Retail Stores
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2.2.5 Other Distribution Channels
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United Arab Emirates Energy Bar Market Size FAQs
What is the current United Arab Emirates Energy Bar Market size?
The United Arab Emirates Energy Bar Market is projected to register a CAGR of 5.38% during the forecast period (2024-2029)
Who are the key players in United Arab Emirates Energy Bar Market?
Rise Bar, General Mills Inc., BioNutritional Research Group, Inc (Power Crunch), Clif Bar & Company and Quest Nutrition are the major companies operating in the United Arab Emirates Energy Bar Market.
