UAE Cosmetics Market Size
| Study Period | 2018 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2018 - 2022 |
| CAGR | 6.20 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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UAE Cosmetics Market Analysis
The United Arab Emirates Cosmetic Products Market is projected to register a CAGR of 6.2% in the upcoming five years.
With the rising consciousness about appearance among the younger generation, product improvements in color cosmetics, growing beauty, and the personal care sector, owing to increasing concerns about reducing age-related skin imperfections and improving the quality of lifestyles, are driving the market for color cosmetics. Due to a rapid increase in online shopping in the country during the last few years, consumer behavior changed, leading to home-care remedies replacing cosmetics products. This led to a surge in cosmetics product demand due to the online availability of the products and ease of purchase through online channels.
Driven by the significant usage of color cosmetics among consumers in the United Arab Emirates, coupled with the prevalence of global brands and increased imports, the color cosmetics industry holds a promising scope across the country. In support of this, attractive packaging, raising consumer health awareness about personal care, and growing fashion trends are expected to drive the market for color cosmetics. Further, Millennials are the fastest-growing customer demographic for luxury cosmetics, owing to social media and celebrity-driven beauty trends. These customers willing to pay extra for a product want it to have a range of characteristics. This, in turn, is also boosting the market growth in the region.
UAE Cosmetics Market Trends
This section covers the major market trends shaping the UAE Cosmetic Products Market according to our research experts:
Rising Awareness Towards Organic Products among Young Population in the Country
The rising consumer awareness about the impact of organic products on health has resulted in rising sales in the beauty care market. The growing trend of reducing the consumption of harmful chemicals, including aluminum salts and parabens, and the continuous efforts of various companies to shift toward sustainable products have contributed to the growth of personal organic products. Organic products for skin are growing faster due to the increasing number of consumers, especially women, becoming more conscious about their appearance and preferring chemical-free products.
Most Gen Z shoppers (aged between 18 and 35) are most likely to spend a considerable amount of money on vegan and organic cosmetics products in the country, owing to the rising awareness about the benefits of natural products. With that, the increasing incidences of skincare issues have led consumers to switch from synthetic to natural products. Additionally, increased consumption of sunscreen, anti-tan products, and antiaging creams among middle-aged men and women, the growing demand for moisturizing lotions, facial wipes, hair styling gels, creams, and increased preference for vegan, organic, and natural beauty products have boosted the United Arab Emirates cosmetic products market.
Facial Make Up Holds a Largest Share
There has been an increasing emphasis on looking polished and well put together among residents in the United Arab Emirates, which has increased per capita expenditure on cosmetic products. As consumers spend considerably more, there is substantial demand for cosmetics such as organic and halal. The organic and halal beauty segments have grown significantly in the past few years. Consumers in the United Arab Emirates are strongly inclined toward French beauty products, which are known for their high quality. French beauty and skincare brands are highly trusted in the industry, and growth in their demand is seen among consumers in the country. Facial makeup products hold the largest market share because of the rising problems of skincare issues among many people in the region. Facial makeup products such as foundation, concealer, and primer are widely used for hiding skin issues such as blemishes, hyperpigmentation, inflammation, dark circles, etc.
UAE Cosmetics Industry Overview
The leading players in the United Arab Emirates cosmetic products market enjoy a dominant presence across the region. Brand loyalty is a high-impact factor, with the quality of ingredients being a prime parameter. The major international players have a strong focus on quality, and this attribute plays a pivotal role in brand positioning. Companies are increasing their investments in R&D and marketing and expanding their distribution channels to maintain their positions in the market and offer innovative offerings worldwide. Key players in the United Arab Emirates cosmetic products market include Huda Beauty, Anastasia Beverly Hills, Shirley Conlon Organics, The Estée Lauder Companies, and Shiseido Company, among others.
UAE Cosmetics Market Leaders
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Unilever Plc
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The Estée Lauder Companies
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Shiseido Company, Ltd.
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Huda Beauty LLC
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Anastasia Beverly Hills, LLC
*Disclaimer: Major Players sorted in no particular order
UAE Cosmetics Market News
- In July 2022, Dubai-based beauty brand Huda Beauty announced the launch of two new lip products marketed as "injection-free lip enhancers." A combination of warming and cooling agents is used in Silk Balm's new lip balms: the Icy Cryo-Plumping Lip Balm and the Spicy Thermo Plumping Lip Balm.
- In February 2022, in the United Arab Emirates, Vatika launched an Oil Shampoo for hair nourishment and care. This shampoo contains natural ingredients like avocado, hibiscus, and shea butter.
- In October 2021, A Japanese company specializing in producing women's beauty and wellness products, HRC, chose the United Arab Emirates as its first country in the Gulf area and the Middle East to expand its business.
UAE Cosmetics Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and market definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Threat of New Entrants
- 4.3.2 Bargaining Power of Buyers/Consumers
- 4.3.3 Bargaining Power of Suppliers
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Product Type
- 5.1.1 Color Cosmetics
- 5.1.1.1 Facial Make-up Products
- 5.1.1.2 Eye Make-up Products
- 5.1.1.3 Lip and Nail Make-up Products
- 5.1.2 Hair Styling and Coloring Products
- 5.1.2.1 Hair Colors
- 5.1.2.2 Hair Styling Products
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5.2 Distribution Channel
- 5.2.1 Hypermarkets/Supermarkets
- 5.2.2 Specialty Stores
- 5.2.3 Online Stores
- 5.2.4 Other Retail Stores
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Position Analysis
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6.3 Company Profiles
- 6.3.1 Huda Beauty
- 6.3.2 Anastasia Beverly Hills
- 6.3.3 Shirley Conlon Organics
- 6.3.4 The Estée Lauder Companies Inc.
- 6.3.5 Shiseido Company
- 6.3.6 Unilever PLC
- 6.3.7 Herbal Essentials
- 6.3.8 The Camel soap factory
- 6.3.9 Dabur Ltd.
- 6.3.10 HRC.
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
UAE Cosmetics Industry Segmentation
Cosmetics are products in which chemical compounds are mixed to create a mixture derived from natural ingredients or artificially created chemicals. Cosmetics are products people use to keep themselves clean and enhance their beauty. The United Arab Emirates cosmetic products market is segmented by type, product form, distribution, and geography. Based on product type, the market is segmented into color cosmetics and hair styling & coloring products. The color cosmetics segment includes facial make-up products, eye make-up products, and lip and nail make-up.
Further, hair styling & coloring products are segmented into hair colors and styling products. The distribution channel segments the market into supermarkets/hypermarkets, specialty stores, online stores, and other retail stores. The report offers market size and forecasts for cosmetic products in Value (USD million) for all the above segments.
| Product Type | Color Cosmetics | Facial Make-up Products |
| Eye Make-up Products | ||
| Lip and Nail Make-up Products | ||
| Product Type | Hair Styling and Coloring Products | Hair Colors |
| Hair Styling Products | ||
| Distribution Channel | Hypermarkets/Supermarkets | |
| Specialty Stores | ||
| Online Stores | ||
| Other Retail Stores |
UAE Cosmetics Market Research FAQs
What is the current UAE Cosmetic Products Market size?
The UAE Cosmetic Products Market is projected to register a CAGR of 6.20% during the forecast period (2024-2029)
Who are the key players in UAE Cosmetic Products Market?
Unilever Plc, The Estée Lauder Companies, Shiseido Company, Ltd., Huda Beauty LLC and Anastasia Beverly Hills, LLC are the major companies operating in the UAE Cosmetic Products Market.
What years does this UAE Cosmetic Products Market cover?
The report covers the UAE Cosmetic Products Market historical market size for years: 2018, 2019, 2020, 2021, 2022 and 2023. The report also forecasts the UAE Cosmetic Products Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
UAE Cosmetics Industry Report
Statistics for the 2024 UAE Cosmetics market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. UAE Cosmetics analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
