United Kingdom Quick Service Restaurant Market Size
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 34.07 Billion |
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Market Size (2029) | USD 44.01 Billion |
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Largest Share by Cuisine | Burger |
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CAGR (2024 - 2029) | 5.25 % |
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Fastest Growing by Cuisine | Ice Cream |
Major Players |
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*Disclaimer: Major Players sorted in no particular order |
United Kingdom Quick Service Restaurant Market Analysis
The United Kingdom Quick Service Restaurant Market size is estimated at 34.07 billion USD in 2024, and is expected to reach 44.01 billion USD by 2029, growing at a CAGR of 5.25% during the forecast period (2024-2029).
34.07 Billion
Market Size in 2024 (USD)
44.01 Billion
Market Size in 2029 (USD)
7.27 %
CAGR (2017-2023)
5.25 %
CAGR (2024-2029)
Largest Segment by Outlet Type
58.03 %
value share, Chained Outlets, 2023
The major driver for this segment is the continued expansion of outlets and menus for both international and domestic fast-food brands to gain geographical prominence.
Largest Segment by Cuisine Type
30.86 %
value share, Burger, 2023
Inclusion and innovation are the two drivers that have kept burgers a primary fast-food choice in the country, with an increasing number of operators including them in their menus.
Fastest-growing segment by Outlet Type
5.57 %
Projected CAGR, Independent Outlets, 2024-2029
Increasing consumption of convenience food and various government initiatives to enter the market are assisting the segment in achieving a high growth rate.
Fastest-growing segment by Cuisine Type
6.35 %
Projected CAGR, Ice Cream, 2024-2029
Increasing experiments with ice cream flavors for both consumers and brands, along with a high rate of seasonal consumption, are driving the market's growth.
Leading Market Player
2.89 %
market share, Co-operative Group Limited, 2022
Co-operative Group Limited is making significant partnerships to enhance its operations, making it a leading player in the market.
Consumers inclination towards fast food consumption led to an increasing number of fast food outlets in the country
- The overall sales for quick service restaurants increased by 35.1% in 2022 compared to 2017. The total number of QSR reached around 39,300 restaurants in 2022, which increased by more than 3000 restaurants since 2019. The number of orders per outlet in a day reached 151 in 2022, with an increase of around 10 orders per day from 2019. The United Kingdom was a big fast-food consumer, with around 22 million fast-food and takeaway meals weekly eaten by adults in 2022.
- By cuisine type, ice cream is projected to be the fastest-growing segment, with a CAGR of 6.30% during the forecast period. Owing to the increased consumption of ice cream in the country, it reached an average of 107 grams of ice cream products per person per week in 2021. Some popular ice cream outlets are Ginger's Comfort Emporium, Gelupo, Callestick Farm, Baskin Robbins, and Dunkin' Donuts.
- Burger accounted for the major share, with a hike of 39.91% in sales in 2021 compared to 2020. Owing to the increased consumption of burgers in the country, the average person in the United Kingdom consumed over one kilogram per year, or about 25 grams of burgers per week, in 2021, which increased from 19 grams per week in 2019.
- Meat-based cuisines, including Chicken Wings, Chicken Nuggets, and Chicken Lollipop, are also popular in the country, which observed an incline of 18.9% in sales value in 2022 compared to 2019, owing to the high meat consumption in the country. For instance, in the United Kingdom, poultry meat consumption per capita reached 32.7 kg in 2020. Moreover, the special recipe and tastes of popular fast-food chains like McDonald's, KFC, and Subway are preferred by consumers, affecting sales positively.
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United Kingdom Quick Service Restaurant Market Trends
UK QSR market grows by 10% in 5 years, driven by franchise expansion and global brands
- The number of QSRs increased by around 10% from 2017 to 2022 in the United Kingdom, owing to the rising number of franchisee establishments and companies increasing their footprint. As of January 2023, there were around 1,382 outlets of McDonald's, 517 outlets of Burger King, and 1,005 outlets of KFC. Their global presence and marketing prowess have contributed to the growth of QSRs in the United Kingdom. These brands were able to successfully enter the UK market and capture a significant share of the QSR market by utilizing their brand familiarity and marketing power.
- By location, standalone restaurants acquired more than 72.35% of the value share in 2022. Standalone eateries can be found in a range of locations, including metropolitan districts, suburban strip malls, and rural regions. They typically offer a limited menu of quick and convenient meals, such as burgers, sandwiches, and salads, that can be prepared easily. Quick service restaurants can offer valuable and distinctive service to customers, providing a convenient and fast dining experience that is personalized and unique.
- While the UK takeaway industry expanded due to the increased demand for fast food during the pandemic and changing consumer preferences, QSRs struggled in 2020 due to closures, which proved attractive to chains trying to drive growth outside their local markets. In 2021, around 22% of Brits spent more on takeaways between June and July. At the same time, 80% of consumers ordered takeaways for home delivery, with 80% ordering through drive-throughs and in-person during the same period.
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Brits' takeaway spending soars despite cost of living crisis, as rising inflation drives up average order value
- Brits have spent more money on takeaways and fast food than ever over the recent years, despite the cost of living crisis. The rise is particularly significant as it came on top of the boom in takeaways during the pandemic. In the QSR market, sales of pizza and chips increased by 7.7% in 2021 compared to the previous year. In the United Kingdom, takeaways amounted to an average of USD 725 per person annually in 2021, up 42% from USD 506 in 2019. However, the 12% "transaction growth" reported for the same period showed that takeout sales increased in volume and value terms. Chinese, Indian, chips, pizza, fried chicken, kebabs, burgers, and sushi are among the popular takeaways.
- Popular QSR dishes preferred by the Brits include burgers (costing USD 4.5 per 250 gm), French fries (USD 3 per 250 gm), onion rings (USD 3.4 per 250 gm), pizza (USD 8.5 per 300 gm), chicken nuggets (around USD 3.5 per 300 gm), and garlic bread (around USD 4.5 per 100 gm). The average order value in the QSR market increased by 10.02% from 2017 to 2022, owing to the inflation rate increasing by an average of 3-4% from 2017 to 2022 and the increased number of orders per year, which was more than 63,432 per outlet in 2022.
- The demand for menus with options such as vegetarian, gluten-free, and vegan is rising within the fast-food sector. Burger King introduced vegan chicken nuggets in the United Kingdom for the first time in January 2022. This was attributed to the increased preference for vegan food in the country. Around 40% of Brits preferred restaurants offering vegan food. Burger sales increased by 27.24% during 2019-2022, along with the increase in average orders for fast food.
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United Kingdom Quick Service Restaurant Industry Overview
The United Kingdom Quick Service Restaurant Market is fragmented, with the top five companies occupying 8.30%. The major players in this market are Co-operative Group Limited, Domino's Pizza Group PLC, Greggs Plc, McDonald's Corporation and Samworth Brothers Limited (sorted alphabetically).
United Kingdom Quick Service Restaurant Market Leaders
Co-operative Group Limited
Domino's Pizza Group PLC
Greggs Plc
McDonald's Corporation
Samworth Brothers Limited
Other important companies include Ben & Jerry's Homemade Holdings Inc., Costa Coffee, Deep Blue Restaurants Ltd, Doctor's Associates, Inc., Famous Brands Limited, Favorite Fried Chicken Limited, Five Guys Enterprises, LLC, Jab Holding Company S.À.R.L., Starbucks Corporation.
*Disclaimer: Major Players sorted in alphabetical order.
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United Kingdom Quick Service Restaurant Market News
- August 2023: Subway was acquired by private equity firm Roark Capital for USD 8.95 billion. To fully receive the amount, Subway needs to achieve certain cash flow milestones within a period of two or more years after the deal is completed.
- August 2023: Coffee shop chain Starbucks announced plans to invest USD 32.78 million toward opening 100 new outlets across the United Kingdom in 2023, as it expects its growth momentum to continue.
- January 2023: Five Guys Enterprises, LLC set to open restaurants in Queensway and Bridgend in 2023 after 20 new sites were opened in 2022.
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We provide a complimentary and exhaustive set of data points on regional and country level metrics that present the fundamental structure of the industry. Presented in the form of 60+ free charts, the section covers difficult to find data on various countries on number of outlets, average order values, and menu analysis by foodservice channels, cuisine specific insights related to full service restaurants and quick service restaurants, market trends and market size insights on cafes, bars & pubs, juice/smoothies bars, specialty tea and coffee shops, and cloud kitchen etc.
United Kingdom Quick Service Restaurant Market Report - Table of Contents
1. EXECUTIVE SUMMARY & KEY FINDINGS
2. REPORT OFFERS
3. INTRODUCTION
- 3.1 Study Assumptions & Market Definition
- 3.2 Scope of the Study
- 3.3 Research Methodology
4. KEY INDUSTRY TRENDS
- 4.1 Number Of Outlets
- 4.2 Average Order Value
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4.3 Regulatory Framework
- 4.3.1 United Kingdom
- 4.4 Menu Analysis
5. MARKET SEGMENTATION (includes market size in Value in USD, Forecasts up to 2029 and analysis of growth prospects)
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5.1 Cuisine
- 5.1.1 Bakeries
- 5.1.2 Burger
- 5.1.3 Ice Cream
- 5.1.4 Meat-based Cuisines
- 5.1.5 Pizza
- 5.1.6 Other QSR Cuisines
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5.2 Outlet
- 5.2.1 Chained Outlets
- 5.2.2 Independent Outlets
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5.3 Location
- 5.3.1 Leisure
- 5.3.2 Lodging
- 5.3.3 Retail
- 5.3.4 Standalone
- 5.3.5 Travel
6. COMPETITIVE LANDSCAPE
- 6.1 Key Strategic Moves
- 6.2 Market Share Analysis
- 6.3 Company Landscape
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6.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and Analysis of Recent Developments).
- 6.4.1 Ben & Jerry's Homemade Holdings Inc.
- 6.4.2 Co-operative Group Limited
- 6.4.3 Costa Coffee
- 6.4.4 Deep Blue Restaurants Ltd
- 6.4.5 Doctor's Associates, Inc.
- 6.4.6 Domino's Pizza Group PLC
- 6.4.7 Famous Brands Limited
- 6.4.8 Favorite Fried Chicken Limited
- 6.4.9 Five Guys Enterprises, LLC
- 6.4.10 Greggs Plc
- 6.4.11 Jab Holding Company S.À.R.L.
- 6.4.12 McDonald's Corporation
- 6.4.13 Samworth Brothers Limited
- 6.4.14 Starbucks Corporation
7. KEY STRATEGIC QUESTIONS FOR FOODSERVICE CEOS
8. APPENDIX
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8.1 Global Overview
- 8.1.1 Overview
- 8.1.2 Porter’s Five Forces Framework
- 8.1.3 Global Value Chain Analysis
- 8.1.4 Market Dynamics (DROs)
- 8.2 Sources & References
- 8.3 List of Tables & Figures
- 8.4 Primary Insights
- 8.5 Data Pack
- 8.6 Glossary of Terms
List of Tables & Figures
- Figure 1:
- NUMBER OF OUTLET UNITS BY QUICK SERVICE RESTAURANTS, UNITED KINGDOM, 2017 - 2029
- Figure 2:
- AVERAGE ORDER VALUE, QUICK SERVICE RESTAURANTS, USD, UNITED KINGDOM, 2017 - 2029
- Figure 3:
- UNITED KINGDOM QUICK SERVICE RESTAURANT MARKET, VALUE, USD, 2017 - 2029
- Figure 4:
- VALUE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY CUISINE, USD, UNITED KINGDOM, 2017 - 2029
- Figure 5:
- VALUE SHARE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2017 VS 2023 VS 2029
- Figure 6:
- VALUE OF BAKERIES FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 7:
- VALUE SHARE OF BAKERIES FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 8:
- VALUE OF BURGER FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 9:
- VALUE SHARE OF BURGER FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 10:
- VALUE OF ICE CREAM FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 11:
- VALUE SHARE OF ICE CREAM FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 12:
- VALUE OF MEAT-BASED CUISINES FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 13:
- VALUE SHARE OF MEAT-BASED CUISINES FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 14:
- VALUE OF PIZZA FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 15:
- VALUE SHARE OF PIZZA FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 16:
- VALUE OF OTHER QSR CUISINES FOODSERVICE MARKET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 17:
- VALUE SHARE OF OTHER QSR CUISINES FOODSERVICE MARKET BY OUTLETS, %, UNITED KINGDOM, 2022 VS 2029
- Figure 18:
- VALUE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY OUTLET, USD, UNITED KINGDOM, 2017 - 2029
- Figure 19:
- VALUE SHARE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY OUTLET, %, UNITED KINGDOM, 2017 VS 2023 VS 2029
- Figure 20:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA CHAINED OUTLETS, USD, UNITED KINGDOM, 2017 - 2029
- Figure 21:
- VALUE SHARE OF CHAINED OUTLETS FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 22:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA INDEPENDENT OUTLETS, USD, UNITED KINGDOM, 2017 - 2029
- Figure 23:
- VALUE SHARE OF INDEPENDENT OUTLETS FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 24:
- VALUE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 25:
- VALUE SHARE OF QUICK SERVICE RESTAURANTS FOODSERVICE MARKET BY LOCATION, %, UNITED KINGDOM, 2017 VS 2023 VS 2029
- Figure 26:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA LEISURE LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 27:
- VALUE SHARE OF LEISURE FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 28:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA LODGING LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 29:
- VALUE SHARE OF LODGING FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 30:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA RETAIL LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 31:
- VALUE SHARE OF RETAIL FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 32:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA STANDALONE LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 33:
- VALUE SHARE OF STANDALONE FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 34:
- VALUE OF QUICK SERVICE RESTAURANTS MARKET VIA TRAVEL LOCATION, USD, UNITED KINGDOM, 2017 - 2029
- Figure 35:
- VALUE SHARE OF TRAVEL FOODSERVICE MARKET BY CUISINE, %, UNITED KINGDOM, 2022 VS 2029
- Figure 36:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED KINGDOM, 2019 - 2023
- Figure 37:
- MOST ADOPTED STRATEGIES, COUNT, UNITED KINGDOM, 2019 - 2023
- Figure 38:
- VALUE SHARE OF MAJOR PLAYERS, %, UNITED KINGDOM, 2022
United Kingdom Quick Service Restaurant Industry Segmentation
Bakeries, Burger, Ice Cream, Meat-based Cuisines, Pizza are covered as segments by Cuisine. Chained Outlets, Independent Outlets are covered as segments by Outlet. Leisure, Lodging, Retail, Standalone, Travel are covered as segments by Location.
- The overall sales for quick service restaurants increased by 35.1% in 2022 compared to 2017. The total number of QSR reached around 39,300 restaurants in 2022, which increased by more than 3000 restaurants since 2019. The number of orders per outlet in a day reached 151 in 2022, with an increase of around 10 orders per day from 2019. The United Kingdom was a big fast-food consumer, with around 22 million fast-food and takeaway meals weekly eaten by adults in 2022.
- By cuisine type, ice cream is projected to be the fastest-growing segment, with a CAGR of 6.30% during the forecast period. Owing to the increased consumption of ice cream in the country, it reached an average of 107 grams of ice cream products per person per week in 2021. Some popular ice cream outlets are Ginger's Comfort Emporium, Gelupo, Callestick Farm, Baskin Robbins, and Dunkin' Donuts.
- Burger accounted for the major share, with a hike of 39.91% in sales in 2021 compared to 2020. Owing to the increased consumption of burgers in the country, the average person in the United Kingdom consumed over one kilogram per year, or about 25 grams of burgers per week, in 2021, which increased from 19 grams per week in 2019.
- Meat-based cuisines, including Chicken Wings, Chicken Nuggets, and Chicken Lollipop, are also popular in the country, which observed an incline of 18.9% in sales value in 2022 compared to 2019, owing to the high meat consumption in the country. For instance, in the United Kingdom, poultry meat consumption per capita reached 32.7 kg in 2020. Moreover, the special recipe and tastes of popular fast-food chains like McDonald's, KFC, and Subway are preferred by consumers, affecting sales positively.
| Cuisine | Bakeries |
| Burger | |
| Ice Cream | |
| Meat-based Cuisines | |
| Pizza | |
| Other QSR Cuisines | |
| Outlet | Chained Outlets |
| Independent Outlets | |
| Location | Leisure |
| Lodging | |
| Retail | |
| Standalone | |
| Travel |
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Market Definition
- FULL-SERVICE RESTAURANTS - A foodservice establishment where customers are seated at a table, give their order to a server and are served food at a table.
- QUICK SERVICE RESTAURANTS - A foodservice establishment that provides customers convenience, speed, and food offerings at lower prices. Customers usually help themselves and carry their own food to their tables.
- CAFES & BARS - A type of foodservice business that include bars and pubs that are licensed to serve alcoholic drinks for consumption, cafes that serve refreshments and light food items, as well as specialty tea and coffee shops, dessert bars, smoothie bars, and juice bars.
- CLOUD KITCHEN - A foodservice business that utilizes a commercial kitchen for the purpose of preparing food for delivery or takeout only, with no dine-in customers.
| Keyword | Definition |
|---|---|
| Albacore Tuna | It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea. |
| Angus beef | It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark. |
| Asian cuisine | It includes full-service offerings in restaurants that serve cuisines from cultures such as Chinese, Indian, Korean, Japanese, Bengali, Southeast Asian, etc. |
| Average Order Value | It is the average value of all orders made by the customers at a foodservice establishment. |
| Bacon | It is salted or smoked meat that comes from the back or sides of a pig. |
| Bars & Pubs | It is a drinking establishment that is licensed to serve alcoholic drinks for consumption on the premises. |
| Black Angus | It is beef derived from a black-hided breed of cows that don't have horns. |
| BRC | British Retail Consortium |
| Burger | It is a sandwich consisting of one or more cooked beef patties, placed inside a sliced bread roll or bun roll. |
| Café | It is a foodservice establishment serving various refreshments (mainly coffee) and light meals. |
| Cafes & Bars | It is a type of foodservice business that include bars and pubs that are licensed to serve alcoholic drinks for consumption, cafes that serve refreshments and light food items, as well as specialty tea and coffee shops, dessert bars, smoothie bars, and juice bars. |
| Cappuccino | It is an Italian coffee drink that is traditionally prepared with equal parts double espresso, steamed milk, and steamed milk foam. |
| CFIA | Canadian Food Inspection Agency |
| Chained Outlet | It refers to a foodservice establishment that shares brands, operates in several locations, has central management, and standardized business practices. |
| Chicken Tender | It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird. |
| Cloud Kitchen | It is a foodservice business that utilizes a commercial kitchen for the purpose of preparing food for delivery or takeout only, with no dine-in customers. |
| Cocktail | It is an alcoholic mixed drink made with either a single spirit or a combination of spirits, mixed with other ingredients such as juices, flavored syrups, tonic water, shrubs, and bitters. |
| Edamame | It is a Japanese dish prepared with soybeans (harvested before they ripen or harden) and cooked in its pod. |
| EFSA | European Food Safety Authority |
| ERS | Economic Research Service of the USDA |
| Espresso | It is a concentrated form of coffee, served in shots. |
| European cuisine | It includes full-service offerings in restaurants that serve cuisines from cultures such as Italian, French, German, English, Dutch, Danish, etc. |
| FDA | Food and Drug Administration |
| Fillet Mignon | It is a cut of meat taken from the smaller end of the tenderloin. |
| Flank Steak | It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow. |
| Foodservice | It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats. |
| Franks | Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany. |
| FSANZ | Food Standards Australia New Zealand |
| FSIS | Food Safety and Inspection Service |
| FSSAI | Food Safety and Standards Authority of India |
| Full service restaurant | It refers to a foodservice establishment where customers are seated at a table, give their order to a server, and are served food at a table. |
| Ghost Kitchen | It refers to a cloud kitchen. |
| GLA | Gross Leasable Area |
| Gluten | It is a family of proteins found in grains, including wheat, rye, spelt, and barley. |
| Grain-fed beef | It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grain-fed cows can also be given antibiotics and growth hormones to fatten them up more quickly. |
| Grass-fed beef | It is beef derived from cattle that have only been fed grass as feed. |
| Ham | It refers to the pork meat taken from the leg of a pig. |
| HoReCa | Hotels, Restaurants and Cafes |
| Independent Outlet | It refers to a foodservice establishment that operates with a single outlet or is structured as a small chain with no more than three locations. |
| Juice | It is a drink made from the extraction or pressing of the natural liquid contained in fruit and vegetables. |
| Latin American | It includes full-service offerings in restaurants that serve cuisines from cultures such as Mexican, Brazilian, Argentinian, Colombian, etc. |
| Latte | It is a milk-based coffee that is made up of one or two shots of espresso, steamed milk, and a thin layer of frothed milk. |
| Leisure | It refers to foodservice offered as a part of a recreation business, such as sports arenas, zoos, movie theaters, and museums. |
| Lodging | It refers to foodservice offerings at hotels, motels, guesthouses, holiday homes, etc. |
| Macchiato | It is an espresso coffee drink with a small amount of milk, usually foamed. |
| Meat-based cuisines | This inlcudes food items like fried chicken, steak, ribs, etc. where meat is the primary ingredient for the dish. |
| Middle Eastern cuisine | It includes full-service offerings in restaurants that serve cuisines from cultures such as Arabic, Lebanese, Iranian, Israeli, etc. |
| Mocktail | It is an non-alcoholic mixed drink. |
| Mortadella | It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat. |
| North American | It includes full-service offerings in restaurants that serve cuisines from cultures such as American, Canadian, Caribbean, etc. |
| Pastrami | It refers to a highly seasoned smoked beef, typically served in thin slices. |
| PDO | Protected Designation of Origin: It is the name of a geographical region or specific area that is recognized by official rules to produce certain foods with special characteristics related to location. |
| Pepperoni | It is an American variety of spicy salami made from cured meat. |
| Pizza | It is a dish made typically of flattened bread dough spread with a savory mixture usually including tomatoes and cheese and often other toppings and baked. |
| Primal cuts | It refers to the major sections of the carcass. |
| Quick service restaurant | It refers to a foodservice establishment that provides customers convenience, speed, and food offerings at lower prices. Customers usually help themselves and carry their own food to their tables. |
| Retail | It refers to a foodservice outlet inside a mall. shopping complex or a commercial real estate building, where there are other businesses operating as well. |
| Salami | It is a cured sausage consisting of fermented and air-dried meat. |
| Saturated fat | It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy. |
| Sausage | It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing. |
| Scallop | It is an edible shellfish that is a mollusk with a ribbed shell in two parts. |
| Seitan | It is a plant-based meat substitute made out of wheat gluten. |
| Self-service kiosk | It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service. |
| Smoothie | It is a beverage made by placing all the ingredients in a container and processing them together, without removing the pulp. |
| Specialty coffee & tea shops | It refers to a foodservice establishment that serves only various types of tea or coffee. |
| Standalone | It refers to a restaurants that have an independent infrastructure setup and not connected to any other business. |
| Sushi | It is a Japanese dish of prepared vinegared rice, usually with some sugar and salt, accompanied by a variety of ingredients, such as seafood—often raw—and vegetables. |
| Travel | It refers to foodservice offerings such as airplane food, dining on long-distance trains, and foodservice on cruise ships. |
| Virtual Kitchen | It refers to a cloud kitchen. |
| Wagyu Beef | It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat. |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for the market forecast are set, and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market size estimations for the forecast years are in nominal terms. Inflation is considered for average order value, and it is forecasted as per predicted inflation rates in the countries.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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