Market Size of United States Electric Kettle Industry
Study Period | 2020 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2020 - 2022 |
CAGR | 3.00 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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US Electric Kettle Market Analysis
The US electric kettle market is expected to witness strong growth during the forecast period. The country is observing a rising trend for multi-functional appliances which is expected to boost the demand for electric kettles in the country.
The demand for electric kettles has steadily increased in the past few years predominantly in the variable temperature control segment as this precise temperature control allows users to control temperature while making teas, coffees and other beverages.
The United States is also the largest market for small kitchen appliances in the world. The growing number of smaller houses and apartments in the US is fuelling the demand for small kitchen products such as electric kettles as they are portable and can fit in small spaces. Most of the kitchens in the country are being renovated by the homeowners living in the suburbs in the US which provides a great opportunity for small kitchen appliances such as electric kettles as they are energy-saving and time-saving. These factors are expected to fuel the growth of electric kettles further in the forecast period.
The manufacturers in the United States are introducing kettles with some cutting edge technologies that enhance the efficiency and safety of electric kettles For instance, some manufacturers of electric kettles are employing Britain Strix technology.
US Electric Kettle Industry Segmentation
This report aims to provide a detailed analysis of the United States electric kettle market. It focuses on the market dynamics, emerging trends in the segments and regional markets, and insights on various product and application types. Also, it analyzes the key players and the competitive landscape in the United States electric kettle market
By Product Type | |
Stainless Steel | |
Plastic | |
Glass | |
Others |
By Application | |
Household | |
Commercial |
By Distribution Channel | |
Supermarkets/Hypermarkets | |
Specialty Stores | |
Online | |
Other Distribution Channels |
United States Electric Kettle Market Size Summary
The US electric kettle market is poised for robust expansion, driven by a growing preference for multi-functional appliances. This trend is particularly evident in the variable temperature control segment, which allows users to precisely adjust temperatures for brewing teas, coffees, and other beverages. As the largest market for small kitchen appliances globally, the United States is experiencing increased demand for electric kettles, especially in smaller living spaces like apartments and compact homes. The ongoing renovation of kitchens in suburban areas further supports this growth, as homeowners seek energy-efficient and time-saving solutions. Manufacturers are responding by integrating advanced technologies, such as Britain Strix, to enhance the efficiency and safety of electric kettles, thereby catering to the evolving consumer preferences.
The sales of electric kettles in the United States have been on an upward trajectory, with significant growth in both unit and dollar sales. Discount stores emerge as the primary distribution channels, accounting for a substantial portion of sales due to their appealing product visibility and consumer-centric promotions. Prominent retailers like Target, Amazon, and DSW leverage loyalty programs to enhance customer retention, further boosting sales. The market is characterized by intense competition among various local and international players, including Hamilton Beach Brands, Newell Brands, KitchenAid, and Russel Hobbs, alongside smaller companies like Dash and Smeg SPA. This competitive landscape drives continuous product innovation, as companies strive to offer enhanced functionality and features in their electric kettles.
United States Electric Kettle Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Insights on consumer buying preferences
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1.2 Insights on energy efficiency ratings for the industry
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1.3 Insights on safety and regulatory standards for electric kitchen appliances
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1.4 Insights on technological innovations
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2. MARKET SEGMENTATION
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2.1 By Product Type
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2.1.1 Stainless Steel
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2.1.2 Plastic
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2.1.3 Glass
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2.1.4 Others
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2.2 By Application
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2.2.1 Household
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2.2.2 Commercial
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2.3 By Distribution Channel
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2.3.1 Supermarkets/Hypermarkets
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2.3.2 Specialty Stores
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2.3.3 Online
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2.3.4 Other Distribution Channels
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United States Electric Kettle Market Size FAQs
What is the current United States Electric Kettle Market size?
The United States Electric Kettle Market is projected to register a CAGR of less than 3% during the forecast period (2024-2029)
Who are the key players in United States Electric Kettle Market?
Hamilton Beach Brands, Smeg SPA, KitchenAid, Russel Hobbs and Newell Brands are the major companies operating in the United States Electric Kettle Market.