United States Hair Care Market Share

Statistics for the 2023 & 2024 United States Hair Care market share, created by Mordor Intelligence™ Industry Reports. United States Hair Care share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

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Market Share of United States Hair Care Industry

The US hair care market is highly competitive. The most active companies in the market are Procter & Gamble Co., Unilever PLC, Garnier, L'Oréal SA, and Henkel AG & Co. KgaA. They consider mergers and acquisitions as their key strategies to consolidate and optimize their offerings. These players merge with local players to gain dominance in the local markets. Procter & Gamble is one of the most active companies in the market, with numerous brands offering a broad range of hair care products. The company has spent considerably on improving the quality of products and product innovation in terms of functionality, ingredients, size, and packaging. For instance, in November 2021, Procter & Gamble partnered with materials specialist Eastman to use Eastman Renew molecular-recycled plastic in packaging for its Herbal Essences brand.

US Hair Care Market Leaders

  1. L'Oreal SA

  2. The Estée Lauder Companies Inc.

  3. Procter & Gamble Co.

  4. Unilever PLC

  5. Henkel AG & Co. KGaA

*Disclaimer: Major Players sorted in no particular order

United States Hair Care Market Concentration

United States Hair Care Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2024 - 2029)