Who are the key players in United States Pet Market?

Nestle SA (Purina), Colgate Pamolive (Hill’s Pet Nutrition), The J.M. Smucker Company, Mars Inc and WellPet are the major companies operating in the United States Pet Market. Read More

What years does this United States Pet Market cover, and what was the market size in 2023?

In 2023, the United States Pet Market size was estimated at USD 76.61 billion. The report covers the United States Pet Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the United States Pet Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

What are the key trends in the United States Pet Market?

The key trends in the United States Pet Market are a) Pets are increasingly treated as family members, influencing spending habits and product preferences b) Smaller animals like reptiles and fish are gaining popularity alongside traditional cats and dogs Read More

United States Pet Market Size

Market Size of United States Pet Industry

Study Period	2019 - 2029
Base Year For Estimation	2023
Market Size (2024)	USD 80.69 Billion
Market Size (2029)	USD 103.27 Billion
CAGR (2024 - 2029)	5.06 %
Market Concentration	Low
Major Players *Disclaimer: Major Players sorted in no particular order

US Pet Market Analysis

The United States Pet Market size is estimated at USD 80.69 billion in 2024, and is expected to reach USD 103.27 billion by 2029, growing at a CAGR of 5.06% during the forecast period (2024-2029).

Being the largest pet market in North America, the United States pet market's growth is attributed to the increase in millennial pet owners and the shift in the way pets are viewed. According to the 2021-2022 APPA National Pet Owners Survey, 70% of households in the United States own a pet, which equates to 90.5 million homes. Millennials are the most popular generation to own at least one pet, in 2021 approximately 35% of millennials own at least one pet. Further, the recent rise of pet humanization wherein pets are treated with increased care and hygiene is proving to be a major driver for the market and is leading to major changes in product packing and resourcing of ethically viable products.
The development of private label stores focusing on unique and locally sourced products to increase their overall appeal and the increasing density of nuclear families are the other major drivers of the market studied. The increase in penetration of the e-commerce sector has been proving to be a major opportunity for low-cost marketing for the innovative and novel product lines developed by these emerging companies.
Furthermore, Americans have always been heavy spenders when it comes to their pets. The United States is home to the highest number of pet dogs and cats. Consequently, quality ingredients are of the utmost importance for American pet owners. With the increase in concern for pet health, the demand for pet food products is expected to have a high potential for growth.

US Pet Industry Segmentation

A pet is an animal which is primarily tamed or domesticated, and kept as a companion or treated with care rather than as a working animal. For the purpose of the report, animals, such as dogs, cats, fish, and birds, that are groomed as pets are considered.

The United States Pet market is Segmented by Pet Type (Dog, Cat, Bird, Fresh Water Fish, and Other Animals), Product Type (Food, Supplies/OTC Medicine, and Other Product Types), and Distribution Channel (Supermarket/Hypermarket, Specialty Stores, Online Retail Stores, and Other Distribution Channels).

By Pet type
		Dog
		Cat
		Bird
		Fresh Water Fish
		Other Pet Types

By Product Type
		Food
		Supplies/OTC Medicine
		Other Product Types

By Distribution Channel
		Supermarket/Hypermarket
		Specialty Stores
		Online Retail Stores
		Other Distribution Channels

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United States Pet Market Size Summary

The United States pet industry is the largest in North America, driven by a significant increase in millennial pet ownership and a shift in the perception of pets as integral family members. This trend has led to the phenomenon of pet humanization, where pets are given enhanced care and hygiene, influencing product packaging and the sourcing of ethically viable products. The market is further propelled by the rise of private label stores offering unique, locally sourced products and the growing prevalence of nuclear families. The expansion of e-commerce presents substantial opportunities for cost-effective marketing of innovative pet products. American pet owners, known for their willingness to spend on quality, are increasingly prioritizing pet health, which is expected to drive demand for premium pet food products.

The market's growth is also supported by the increasing ownership of pets, leading to higher spending on services such as grooming and pet care products. The aging population in the United States views pets as companions, further boosting market demand. Customization and the use of organic materials in pet products are becoming more appealing to consumers. The convenience of online retail channels is particularly attractive to busy millennials, facilitating the purchase of health-centric pet products. The competitive landscape features major international players like Mars Inc., Nestle SA, and Colgate Palmolive, who engage in strategic initiatives such as product launches and acquisitions to strengthen their market position. These dynamics, coupled with ongoing investments in product development and manufacturing, underscore the robust growth trajectory of the U.S. pet industry.

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United States Pet Market Size - Table of Contents

1. MARKET DYNAMICS
1. 1.1 Market Overview
2. 1.2 Market Drivers
3. 1.3 Market Restraints
4. 1.4 Industry Attractiveness - Porter's Five Forces Analysis
  1. 1.4.1 Bargaining Power of Suppliers
  2. 1.4.2 Bargaining Power of Buyers/Consumers
  3. 1.4.3 Threat of New Entrants
  4. 1.4.4 Threat of Substitute Products
  5. 1.4.5 Intensity of Competitive Rivalry
2. MARKET SEGMENTATION
1. 2.1 By Pet type
  1. 2.1.1 Dog
  2. 2.1.2 Cat
  3. 2.1.3 Bird
  4. 2.1.4 Fresh Water Fish
  5. 2.1.5 Other Pet Types
2. 2.2 By Product Type
  1. 2.2.1 Food
  2. 2.2.2 Supplies/OTC Medicine
  3. 2.2.3 Other Product Types
3. 2.3 By Distribution Channel
  1. 2.3.1 Supermarket/Hypermarket
  2. 2.3.2 Specialty Stores
  3. 2.3.3 Online Retail Stores
  4. 2.3.4 Other Distribution Channels