US Probiotics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Probiotics Manufacturers in USA and the Market is Segmented by Type (Probiotic Food (Yogurt, Bakery and Breakfast Cereals, Baby Food and Infant Formula, Confectionery, and Other Products); by Probiotic Drinks (Fruit-Based Probiotic Drinks, Dairy-Based Probiotic Drinks, and Other Probiotic Drinks); by Dietary Supplements and Animal Feed); and by Distribution Channel (Supermarket/Hypermarket, Pharmacies, and Drug Stores, Convenience Stores, Online Channels, and Other Distribution Channels). The market size and forecasts are provided in terms of value (USD million) for the above segments.

US Probiotics Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

US Probiotics Industry Overview

The US probiotics market is highly competitive and fragmented with the presence of numerous players. The major players are focusing on expansion, new product launches, mergers and acquisitions, and partnerships, along with new product developments, as strategic approaches to boost their brand presence among consumers. Expenditure on research and development has been increasing as the market has the potential to evolve and emerge with healthier products. Greek yogurt manufacturer Chobani has played a key role in the US probiotic yogurt market recently, as they found out the right approach to satisfy the American consumers' taste with their products at the right time. The key players in the market are Chobani, Yoplait, Oikos, Danone, Now Foods, PepsiCo, and Lifeway Foods Inc., among others.

US Probiotics Market Leaders

  1. Danone

  2. PepsiCo

  3. Now Foods

  4. Yakult Honsha Co. Ltd

  5. Lifeway Foods Inc.

  6. *Disclaimer: Major Players sorted in no particular order
United States Probiotics Market Concentration