US Cat Food Market Size
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 21.90 Billion |
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Market Size (2029) | USD 30.58 Billion |
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Largest Share by Pet Food Product | Food |
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CAGR (2024 - 2029) | 6.91 % |
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Fastest Growing by Pet Food Product | Pet Veterinary Diets |
Major Players |
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*Disclaimer: Major Players sorted in no particular order |
US Cat Food Market Analysis
The US Cat Food Market size is estimated at USD 21.90 billion in 2024, and is expected to reach USD 30.58 billion by 2029, growing at a CAGR of 6.91% during the forecast period (2024-2029).
21.90 Billion
Market Size in 2024 (USD)
30.58 Billion
Market Size in 2029 (USD)
10.40 %
CAGR (2017-2023)
6.91 %
CAGR (2024-2029)
Largest Market by Product
74.13 %
value share, Food, 2022
Rising cat ownership rates and the availability of a wide range of custom-made cat foods such as kibbles, other dry foods, and wet foods have driven the pet food segment.
Largest Market by Distribution Channel
34.30 %
value share, Specialty Stores, 2022
These stores offer diverse custom cat food, have wide networks, and employ knowledgeable staff for personalized recommendations. These factors have boosted the channel's growth.
Fastest-growing Market by Product
9.39 %
Projected CAGR, Pet Veterinary Diets, 2023-2029
Increasing awareness about pet health, the prevalence of cat health issues, and the growing demand for specialized nutrition will likely bolster the segment's demand during the forecast period.
Fastest-growing Market by Distribution Channel
9.59 %
Projected CAGR, Online Channel, 2023-2029
The online shopping trend is driving the availability of a wide range of branded cat food, competitive prices, discount rates, and efficient delivery to the customer's doorstep.
Leading Market Player
21.42 %
market share, Mars Incorporated, 2022
Mars, Incorporated is the market leader due to its product launches focused on specialized nutrition and the expansion of its manufacturing bases across the country.
Specific health needs and pet parents seeking specific solutions are driving the usage of veterinary diets for cats in the country
- In 2022, cat food accounted for 29% of the US pet food market, with a 69% increase compared to 2017. This growth can be primarily attributed to the rising cat population and the increasing number of pet owners. For instance, in 2022, the cat population grew by 11% compared to 2017. Pet food is the largest segment in the US cat food market, valued at USD 13.86 billion in 2022. Wet pet food is highly consumed by cats and was valued at USD 7.50 billion in 2022.
- Treats comprise the second-largest segment in the US cat food market, valued at USD 2.17 billion in 2022. Treats are given to cats in addition to regular food to provide additional health benefits, such as aiding digestion and promoting healthy skin and coat.
- In 2022, the veterinary diets segment was valued at USD 2.14 billion. It is the fastest-growing segment, expected to register a CAGR of 8.0% during the forecast period. The urinary tract diseases sub-segment holds the highest market share in the cat veterinary diet segment. It was valued at USD 493.8 million in 2022. The increasing prevalence of health conditions in cats contributed to the growth of the segment.
- Nutraceuticals for cats were valued at USD 515.5 million in the US cat food market, with a 3.1% increase between 2017 and 2022. This increase was driven by the increased awareness of healthy diets, particularly due to growing health concerns regarding cats.
- The market for cat food is expected to continue growing due to the increasing cat population, their specific health needs, and greater health awareness among pet owners. It is projected to register a CAGR of 7.3% during the forecast period.
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US Cat Food Market Trends
The increase in the number of people seeking cats as companion pets among millennials is leading to the growth of cat adoption in the country
- The cat population in the United States is increasing. Cats as pets are being adopted in the country due to the high demand for companionship and less expenditure on pet food than other pets. In the country, the share of cats as pets increased by 10.8% between 2017 and 2022 due to a rise in pet humanization and because cats require less area to live than dogs. For instance, in the United States, 26% of households owned a cat as a pet in 2020, which increased to 53.5% in 2022.
- The United States witnessed higher adoption of cats as pets during the pandemic because of the work-from-home culture, leading to a demand for companionship and a higher number of millennials becoming pet owners. For instance, in 2022, millennials comprised 33% of pet parents in the United States, and in 2020, 40% of the cat population was adopted from animal shelters. In 2020, 43% of pet parents purchased cats from pet stores in line with high incomes in the United States. Therefore, cats as pets in the country increased by 4.5% between 2020 and 2022.
- Cat parents treating their cats as a part of their family accounted for 76% of cat owners between 2017 and 2018. This is expected to help in the growth of pet products, including pet food, as pet parents want to provide their pets with nutritious, specialized pet food. People also gifted cats to their loved ones, accounting for 3% of cat owners in the United States in 2021.
- Factors such as an increase in the adoption and purchase of cats and an increase in pet humanization are expected to boost the growth of the pet population. The increase in pet population is expected to drive the growth of the pet food market in the country.
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The availability of commercial pet food through different channels and rising premiumization are leading to an increase in expenditure by pet parents
- In the United States, pet owners' spending on cats increased consistently by about 23.7% between 2019 and 2022. This upward trend in expenditure is attributed to various factors, including the growing ownership of pet cats, the greater diversity of cat food options, and the trend toward premiumization. The number of households in the country with pets rose from 84.9 million in 2020 to 86.9 million in 2022.
- When it comes to the cost of pet ownership in the United States, cat owners typically spend less than dog owners. On average, the yearly expenditure per cat is 12.2% lower than the yearly expenditure per dog. This is because dogs require more food than cats, leading to more spending on food for dogs. Furthermore, the population of dogs in the country is higher than that of cats, with 92.4 million pet dogs and 64.7 million pet cats as of 2022, representing a 42.8% lower population of cats compared to dogs.
- In the United States, pet owners spend an average of USD 1,480 annually on dogs and USD 902 annually on cats. These expenses cover various items and services, such as food, treats, vet visits, and grooming. Notably, pet food and treats account for about 40% of these expenditures. Pet owners in the United States typically purchase pet food from supermarkets, pet stores, and online retailers. There was a significant increase in online pet food sales, particularly during the pandemic. In 2022, online pet food sales accounted for 18.0% of total pet food sales. This trend was fueled by the rising awareness of the benefits of high-quality pet food and the growing premiumization of pet food. It is expected that this trend will continue to drive pet expenditure in the country.
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US Cat Food Industry Overview
The US Cat Food Market is moderately consolidated, with the top five companies occupying 53.95%. The major players in this market are Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), General Mills Inc., Mars Incorporated, Nestle (Purina) and The J. M. Smucker Company (sorted alphabetically).
US Cat Food Market Leaders
Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
General Mills Inc.
Mars Incorporated
Nestle (Purina)
The J. M. Smucker Company
Other important companies include ADM, Clearlake Capital Group, L.P. (Wellness Pet Company Inc.), PLB International, Schell & Kampeter Inc. (Diamond Pet Foods), Virbac.
*Disclaimer: Major Players sorted in alphabetical order.
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US Cat Food Market News
- July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.
- May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.
- March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.
Free with this Report
We provide a complimentary and exhaustive set of data points on regional and country-level metrics that present the fundamental structure of the industry. Presented in the form of 90+ free charts, the section covers difficult-to-find data from various countries regarding the expenditure on different pet food products including food, treats, veterinary diets, and nutraceuticals/supplements.
US Cat Food Market Report - Table of Contents
1. EXECUTIVE SUMMARY & KEY FINDINGS
2. REPORT OFFERS
3. INTRODUCTION
- 3.1 Study Assumptions & Market Definition
- 3.2 Scope of the Study
- 3.3 Research Methodology
4. KEY INDUSTRY TRENDS
- 4.1 Pet Population
- 4.2 Pet Expenditure
- 4.3 Regulatory Framework
- 4.4 Value Chain & Distribution Channel Analysis
5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)
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5.1 Pet Food Product
- 5.1.1 Food
- 5.1.1.1 By Sub Product
- 5.1.1.1.1 Dry Pet Food
- 5.1.1.1.1.1 By Sub Dry Pet Food
- 5.1.1.1.1.1.1 Kibbles
- 5.1.1.1.1.1.2 Other Dry Pet Food
- 5.1.1.1.2 Wet Pet Food
- 5.1.2 Pet Nutraceuticals/Supplements
- 5.1.2.1 By Sub Product
- 5.1.2.1.1 Milk Bioactives
- 5.1.2.1.2 Omega-3 Fatty Acids
- 5.1.2.1.3 Probiotics
- 5.1.2.1.4 Proteins and Peptides
- 5.1.2.1.5 Vitamins and Minerals
- 5.1.2.1.6 Other Nutraceuticals
- 5.1.3 Pet Treats
- 5.1.3.1 By Sub Product
- 5.1.3.1.1 Crunchy Treats
- 5.1.3.1.2 Dental Treats
- 5.1.3.1.3 Freeze-dried and Jerky Treats
- 5.1.3.1.4 Soft & Chewy Treats
- 5.1.3.1.5 Other Treats
- 5.1.4 Pet Veterinary Diets
- 5.1.4.1 By Sub Product
- 5.1.4.1.1 Diabetes
- 5.1.4.1.2 Digestive Sensitivity
- 5.1.4.1.3 Oral Care Diets
- 5.1.4.1.4 Renal
- 5.1.4.1.5 Urinary tract disease
- 5.1.4.1.6 Other Veterinary Diets
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5.2 Distribution Channel
- 5.2.1 Convenience Stores
- 5.2.2 Online Channel
- 5.2.3 Specialty Stores
- 5.2.4 Supermarkets/Hypermarkets
- 5.2.5 Other Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Key Strategic Moves
- 6.2 Market Share Analysis
- 6.3 Company Landscape
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6.4 Company Profiles
- 6.4.1 ADM
- 6.4.2 Clearlake Capital Group, L.P. (Wellness Pet Company Inc.)
- 6.4.3 Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
- 6.4.4 General Mills Inc.
- 6.4.5 Mars Incorporated
- 6.4.6 Nestle (Purina)
- 6.4.7 PLB International
- 6.4.8 Schell & Kampeter Inc. (Diamond Pet Foods)
- 6.4.9 The J. M. Smucker Company
- 6.4.10 Virbac
- *List Not Exhaustive
7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS
8. APPENDIX
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8.1 Global Overview
- 8.1.1 Overview
- 8.1.2 Porter’s Five Forces Framework
- 8.1.3 Global Value Chain Analysis
- 8.1.4 Market Dynamics (DROs)
- 8.2 Sources & References
- 8.3 List of Tables & Figures
- 8.4 Primary Insights
- 8.5 Data Pack
- 8.6 Glossary of Terms
List of Tables & Figures
- Figure 1:
- PET POPULATION OF CATS, NUMBER, UNITED STATES, 2017 - 2022
- Figure 2:
- PET EXPENDITURE PER CAT, USD, UNITED STATES, 2017 - 2022
- Figure 3:
- VOLUME OF PET CAT FOOD, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 4:
- VALUE OF PET CAT FOOD, USD, UNITED STATES, 2017 - 2029
- Figure 5:
- VOLUME OF PET CAT FOOD BY PET FOOD PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 6:
- VALUE OF PET CAT FOOD BY PET FOOD PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 7:
- VOLUME SHARE OF PET CAT FOOD BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 8:
- VALUE SHARE OF PET CAT FOOD BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 9:
- VOLUME OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 10:
- VALUE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 11:
- VOLUME SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 12:
- VALUE SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 13:
- VOLUME OF PET CAT FOOD BY SUB DRY PET FOOD CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 14:
- VALUE OF PET CAT FOOD BY SUB DRY PET FOOD CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 15:
- VOLUME SHARE OF PET CAT FOOD BY SUB DRY PET FOOD CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 16:
- VALUE SHARE OF PET CAT FOOD BY SUB DRY PET FOOD CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 17:
- VOLUME OF KIBBLES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 18:
- VALUE OF KIBBLES, USD, UNITED STATES, 2017 - 2029
- Figure 19:
- VALUE SHARE OF KIBBLES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 20:
- VOLUME OF OTHER DRY PET FOOD, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 21:
- VALUE OF OTHER DRY PET FOOD, USD, UNITED STATES, 2017 - 2029
- Figure 22:
- VALUE SHARE OF OTHER DRY PET FOOD BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 23:
- VOLUME OF WET PET FOOD, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 24:
- VALUE OF WET PET FOOD, USD, UNITED STATES, 2017 - 2029
- Figure 25:
- VALUE SHARE OF WET PET FOOD BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 26:
- VOLUME OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 27:
- VALUE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 28:
- VOLUME SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 29:
- VALUE SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 30:
- VOLUME OF MILK BIOACTIVES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 31:
- VALUE OF MILK BIOACTIVES, USD, UNITED STATES, 2017 - 2029
- Figure 32:
- VALUE SHARE OF MILK BIOACTIVES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 33:
- VOLUME OF OMEGA-3 FATTY ACIDS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 34:
- VALUE OF OMEGA-3 FATTY ACIDS, USD, UNITED STATES, 2017 - 2029
- Figure 35:
- VALUE SHARE OF OMEGA-3 FATTY ACIDS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 36:
- VOLUME OF PROBIOTICS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 37:
- VALUE OF PROBIOTICS, USD, UNITED STATES, 2017 - 2029
- Figure 38:
- VALUE SHARE OF PROBIOTICS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 39:
- VOLUME OF PROTEINS AND PEPTIDES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 40:
- VALUE OF PROTEINS AND PEPTIDES, USD, UNITED STATES, 2017 - 2029
- Figure 41:
- VALUE SHARE OF PROTEINS AND PEPTIDES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 42:
- VOLUME OF VITAMINS AND MINERALS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 43:
- VALUE OF VITAMINS AND MINERALS, USD, UNITED STATES, 2017 - 2029
- Figure 44:
- VALUE SHARE OF VITAMINS AND MINERALS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 45:
- VOLUME OF OTHER NUTRACEUTICALS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 46:
- VALUE OF OTHER NUTRACEUTICALS, USD, UNITED STATES, 2017 - 2029
- Figure 47:
- VALUE SHARE OF OTHER NUTRACEUTICALS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 48:
- VOLUME OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 49:
- VALUE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 50:
- VOLUME SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 51:
- VALUE SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 52:
- VOLUME OF CRUNCHY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 53:
- VALUE OF CRUNCHY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 54:
- VALUE SHARE OF CRUNCHY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 55:
- VOLUME OF DENTAL TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 56:
- VALUE OF DENTAL TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 57:
- VALUE SHARE OF DENTAL TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 58:
- VOLUME OF FREEZE-DRIED AND JERKY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 59:
- VALUE OF FREEZE-DRIED AND JERKY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 60:
- VALUE SHARE OF FREEZE-DRIED AND JERKY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 61:
- VOLUME OF SOFT & CHEWY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 62:
- VALUE OF SOFT & CHEWY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 63:
- VALUE SHARE OF SOFT & CHEWY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 64:
- VOLUME OF OTHER TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 65:
- VALUE OF OTHER TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 66:
- VALUE SHARE OF OTHER TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 67:
- VOLUME OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 68:
- VALUE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 69:
- VOLUME SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 70:
- VALUE SHARE OF PET CAT FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 71:
- VOLUME OF DIABETES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 72:
- VALUE OF DIABETES, USD, UNITED STATES, 2017 - 2029
- Figure 73:
- VALUE SHARE OF DIABETES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 74:
- VOLUME OF DIGESTIVE SENSITIVITY, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 75:
- VALUE OF DIGESTIVE SENSITIVITY, USD, UNITED STATES, 2017 - 2029
- Figure 76:
- VALUE SHARE OF DIGESTIVE SENSITIVITY BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 77:
- VOLUME OF ORAL CARE DIETS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 78:
- VALUE OF ORAL CARE DIETS, USD, UNITED STATES, 2017 - 2029
- Figure 79:
- VALUE SHARE OF ORAL CARE DIETS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 80:
- VOLUME OF RENAL, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 81:
- VALUE OF RENAL, USD, UNITED STATES, 2017 - 2029
- Figure 82:
- VALUE SHARE OF RENAL BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 83:
- VOLUME OF URINARY TRACT DISEASE, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 84:
- VALUE OF URINARY TRACT DISEASE, USD, UNITED STATES, 2017 - 2029
- Figure 85:
- VALUE SHARE OF URINARY TRACT DISEASE BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 86:
- VOLUME OF OTHER VETERINARY DIETS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 87:
- VALUE OF OTHER VETERINARY DIETS, USD, UNITED STATES, 2017 - 2029
- Figure 88:
- VALUE SHARE OF OTHER VETERINARY DIETS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 89:
- VOLUME OF PET CAT FOOD SOLD VIA DISTRIBUTION CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 90:
- VALUE OF PET CAT FOOD SOLD VIA DISTRIBUTION CHANNELS, USD, UNITED STATES, 2017 - 2029
- Figure 91:
- VOLUME SHARE OF PET CAT FOOD SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 92:
- VALUE SHARE OF PET CAT FOOD SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 93:
- VOLUME OF PET CAT FOOD SOLD VIA CONVENIENCE STORES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 94:
- VALUE OF PET CAT FOOD SOLD VIA CONVENIENCE STORES, USD, UNITED STATES, 2017 - 2029
- Figure 95:
- VALUE SHARE OF PET CAT FOOD SOLD VIA CONVENIENCE STORES BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 96:
- VOLUME OF PET CAT FOOD SOLD VIA ONLINE CHANNEL, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 97:
- VALUE OF PET CAT FOOD SOLD VIA ONLINE CHANNEL, USD, UNITED STATES, 2017 - 2029
- Figure 98:
- VALUE SHARE OF PET CAT FOOD SOLD VIA ONLINE CHANNEL BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 99:
- VOLUME OF PET CAT FOOD SOLD VIA SPECIALTY STORES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 100:
- VALUE OF PET CAT FOOD SOLD VIA SPECIALTY STORES, USD, UNITED STATES, 2017 - 2029
- Figure 101:
- VALUE SHARE OF PET CAT FOOD SOLD VIA SPECIALTY STORES BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 102:
- VOLUME OF PET CAT FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 103:
- VALUE OF PET CAT FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, USD, UNITED STATES, 2017 - 2029
- Figure 104:
- VALUE SHARE OF PET CAT FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 105:
- VOLUME OF PET CAT FOOD SOLD VIA OTHER CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 106:
- VALUE OF PET CAT FOOD SOLD VIA OTHER CHANNELS, USD, UNITED STATES, 2017 - 2029
- Figure 107:
- VALUE SHARE OF PET CAT FOOD SOLD VIA OTHER CHANNELS BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 108:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED STATES, 2017 - 2023
- Figure 109:
- MOST ADOPTED STRATEGIES, COUNT, UNITED STATES, 2017 - 2023
- Figure 110:
- VALUE SHARE OF MAJOR PLAYERS, %, UNITED STATES, 2022
US Cat Food Industry Segmentation
Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.
- In 2022, cat food accounted for 29% of the US pet food market, with a 69% increase compared to 2017. This growth can be primarily attributed to the rising cat population and the increasing number of pet owners. For instance, in 2022, the cat population grew by 11% compared to 2017. Pet food is the largest segment in the US cat food market, valued at USD 13.86 billion in 2022. Wet pet food is highly consumed by cats and was valued at USD 7.50 billion in 2022.
- Treats comprise the second-largest segment in the US cat food market, valued at USD 2.17 billion in 2022. Treats are given to cats in addition to regular food to provide additional health benefits, such as aiding digestion and promoting healthy skin and coat.
- In 2022, the veterinary diets segment was valued at USD 2.14 billion. It is the fastest-growing segment, expected to register a CAGR of 8.0% during the forecast period. The urinary tract diseases sub-segment holds the highest market share in the cat veterinary diet segment. It was valued at USD 493.8 million in 2022. The increasing prevalence of health conditions in cats contributed to the growth of the segment.
- Nutraceuticals for cats were valued at USD 515.5 million in the US cat food market, with a 3.1% increase between 2017 and 2022. This increase was driven by the increased awareness of healthy diets, particularly due to growing health concerns regarding cats.
- The market for cat food is expected to continue growing due to the increasing cat population, their specific health needs, and greater health awareness among pet owners. It is projected to register a CAGR of 7.3% during the forecast period.
| Pet Food Product | Food | By Sub Product | Dry Pet Food | By Sub Dry Pet Food | Kibbles |
| Other Dry Pet Food | |||||
| Pet Food Product | Food | By Sub Product | Wet Pet Food | ||
| Pet Food Product | Pet Nutraceuticals/Supplements | By Sub Product | Milk Bioactives | ||
| Omega-3 Fatty Acids | |||||
| Probiotics | |||||
| Proteins and Peptides | |||||
| Vitamins and Minerals | |||||
| Other Nutraceuticals | |||||
| Pet Food Product | Pet Treats | By Sub Product | Crunchy Treats | ||
| Dental Treats | |||||
| Freeze-dried and Jerky Treats | |||||
| Soft & Chewy Treats | |||||
| Other Treats | |||||
| Pet Food Product | Pet Veterinary Diets | By Sub Product | Diabetes | ||
| Digestive Sensitivity | |||||
| Oral Care Diets | |||||
| Renal | |||||
| Urinary tract disease | |||||
| Other Veterinary Diets | |||||
| Distribution Channel | Convenience Stores | ||||
| Online Channel | |||||
| Specialty Stores | |||||
| Supermarkets/Hypermarkets | |||||
| Other Channels |
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Market Definition
- FUNCTIONS - Pet foods are usually intended to provide complete and balanced nutrition to the pet but are primarily used as functional products. The scope includes the food and supplements consumed by pets including veterinary diets. Supplements/nutraceuticals that are directly supplied to pets are considered within the scope.
- RESELLERS - Companies engaged in reselling of pet food without value addition have been excluded from the market scope, in order to avoid double counting.
- END CONSUMERS - Pet owners are considered to be the end-consumers in the market studied.
- DISTRIBUTION CHANNELS - Supermarkets/hypermarkets, specialty stores, convenience stores, online channels and other channels are considered within the scope. The stores which are exclusively providing pet related basic and custom products are considered within the scope of specialty stores.
| Keyword | Definition |
|---|---|
| Pet Food | The scope of pet food includes the food that is eatable by pets including food, treats, veterinary diets, and nutraceuticals/supplements. |
| Food | Food is animal feed intended for consumption by pets. It is formulated to provide essential nutrients and meet the dietary needs of various types of pets, including dogs, cats, and other animals. These are generally segmented into dry and wet pet foods. |
| Dry Pet Food | Dry pet foods may be extruded/baked (kibbles) or flaked. They have a lower moisture content, typically around 12-20%. |
| Wet Pet Food | Wet pet food, also known as canned pet food or moist pet food, generally has a higher moisture content compared to dry pet food, often ranging from 70-80%. |
| Kibbles | Kibbles are dry, processed pet food in small, bite-sized pieces or pellets. They are specifically formulated to provide balanced nutrition for various domestic animals, such as dogs, cats, and other animals. |
| Treats | Pet Treats are special food items or rewards given to pets, to show affection, and encourage good behavior. They are especially used during training. Pet treats are made from various combinations of meat or meat-derived materials with other ingredients. |
| Dental Treats | Pet dental treats are specialized treats that are formulated to promote good oral hygiene in pets. |
| Crunchy Treats | It is a type of pet treat that has a firm and crispy texture which can be a good source of nutrition for pets. |
| Soft and chewy treats | Soft and Chewy pet treats are a type of pet food product that is formulated to be easy to chewy and digest. They are usually made from soft and pliable ingredients, such as meat, poultry, or vegetables, that have been blended and formed into bite-sized pieces or strips. |
| Freeze-dried & Jerky Treats | Freeze-dried and jerky treats are snacks given to pets, that are prepared through a special preservation process, without damaging the nutritional content, resulting in long-lasting, nutrient-rich treats. |
| Urinary Tract Disease Diets | These are commercial diets that are specifically formulated to promote urinary health and reduce the risk of urinary tract infections and other urinary problems. |
| Renal Diets | These are specialized pet foods formulated to support the health of pets with kidney disease or renal insufficiency. |
| Digestive Sensitivity Diets | Digestive-sensitive diets are specially formulated to meet the nutritional needs of pets with digestive issues such as food intolerances, allergies, and sensitivities. These diets are designed to be easily digestible and to reduce the symptoms of digestive problems in pets. |
| Oral Care Diets | Oral care diets for pets are specially formulated diets produced to promote oral health and hygiene in pets. |
| Grain-Free Pet Food | Pet food that does not contain common grains like wheat, corn, or soy. Grain-free diets are often preferred by pet owners seeking alternative options or if their pets have specific dietary sensitivities. |
| Premium Pet Food | High-quality pet food formulated with superior ingredients often offers additional nutritional benefits compared to standard pet food. |
| Natural Pet Food | Pet food made from natural ingredients, with minimal processing and without artificial preservatives. |
| Organic Pet Food | Pet food is produced using organic ingredients, free from synthetic pesticides, hormones, and genetically modified organisms (GMOs). |
| Extrusion | A manufacturing process used to produce dry pet food, where ingredients are cooked, mixed, and shaped under high pressure and temperature. |
| Other Pets | Other pets include birds, fish, rabbits, hamsters, ferrets, and reptiles. |
| Palatability | The taste, texture, and aroma of pet food influence its appeal and acceptance by pets. |
| Complete and Balanced Pet Food | Pet food that provides all essential nutrients in appropriate proportions to meet the nutritional needs of pets without additional supplementation. |
| Preservatives | These are the substances that are added to pet food to extend its shelf life and prevent spoilage. |
| Nutraceuticals | Food products that offer health benefits beyond basic nutrition, often contain bioactive compounds with potential therapeutic effects. |
| Probiotics | Live beneficial bacteria that promote a healthy balance of gut flora, supporting digestive health and immune function in pets. |
| Antioxidants | Compounds that help neutralize harmful free radicals in the body, promoting cellular health and supporting the immune system in pets. |
| Shelf-Life | The duration of which pet food remains safe and nutritionally viable for consumption after its production date. |
| Prescription diet | Specialized pet food formulated to address specific medical conditions under veterinary supervision. |
| Allergen | A substance that can cause allergic reactions in some pets, leading to food allergies or sensitivities. |
| Canned food | Wet pet food that is packed in cans and contains higher moisture content than dry food. |
| Limited ingredient diet (LID) | Pet food formulated with a reduced number of ingredients to minimize potential allergens. |
| Guaranteed Analysis | The minimum or maximum levels of certain nutrients present in pet food. |
| Weight management | Pet food designed to help pets maintain a healthy weight or support weight loss efforts. |
| Other Nutraceuticals | It includes prebiotics, antioxidants, digestive fiber, enzymes, essential oils and herbs. |
| Other Veterinary Diets | It includes weight management diets, skin and coat health, cardiac care, and joint care. |
| Other Treats | It includes rawhides, mineral blocks, lickables, and catnips. |
| Other Dry Foods | It includes cereal flakes, mixers, meal toppers, freeze-dried foods, and air-dried foods. |
| Other Animals | It includes birds, fish, reptiles, and small animals (rabbits, ferrets, hamsters). |
| Other Distribution Channels | It includes veterinary clinics, local unregulated stores, and feed and farm stores. |
| Proteins and Peptides | Proteins are large molecules composed of basic units called amino acids which help in the growth and development of pets. Peptides are the short string of 2 to 50 amino acids. |
| Omega-3 fatty acids | Omega-3 fatty acids are essential polyunsaturated fats that play a crucial role in the overall health and well-being of Pets |
| Vitamins | Vitamins are the essential organic compounds that are essential for vital physiological functioning. |
| Minerals | Minerals are naturally occurring inorganic substances that are essential for various physiological functions in pets. |
| CKD | Chronic Kidney Disease |
| DHA | Docosahexaenoic Acid |
| EPA | Eicosapentaenoic Acid |
| ALA | Alpha-linolenic Acid |
| BHA | Butylated Hydroxyanisol |
| BHT | Butylated Hydroxytoluene |
| FLUTD | Feline Lower Urinary Tract Disease |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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