US Floor Covering Market Size
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2020 - 2022 |
| CAGR | 2.00 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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US Floor Covering Market Analysis
The United States floor covering sales strengthened due to the increasing consumer confidence and a sharper increase in single-family home construction. Square foot sales increased. However, it did not keep pace due to a decline in multi-family housing, which started a slowdown in the commercial markets. A key propellant for the expansion of the market is a marked growth in the building and construction industries. The main challenge faced by the industry is the volatility in the prices of raw materials. Builder purchase gains may continue to gain profit as millennials begin to form households. Home floor coverings spending benefited from a double-digit increase in residential improvement construction spending. The builder market makes profits and offers opportunities for the floor covering industry. Home furnishings and floor covering manufacturers are also adopting digital printing technology to cut down on operational expenditures. This technology lowers sampling process time and water consumption. It is also considered to be an eco-friendly alternative to traditional home furnishings and floor coverings.
The outbreak of the coronavirus disease (COVID-19) has acted as a massive restraint on the home furnishings and floor coverings manufacturing market in 2020 as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. Furthermore, the COVID-19 pandemic has caused countries, including the United States, to enact travel restrictions and social distancing measures, disrupting major economic and financial markets. Demand from downstream markets in pandemic induced a decline in 2020 due to a decrease in corporate profit and private spending on home improvements for the year. However, the market is expected to gain momentum in the long term.
US Floor Covering Market Trends
This section covers the major market trends shaping the US Floor Covering Market according to our research experts:
Growing Urbanization is Driving the Market
The rise in urbanization has created a considerable increase in the rate of construction activities, consequently increasing the scope of the flooring market. The rapid infrastructural developments have increased the demand for flooring products remarkably, boosting the overall market. Rapid urbanization has generated a wave of renovation and remodeling activities, increasing demand in the flooring industry. Along with growing investments in the construction industry, the rise in infrastructure to keep up with lifestyle changes contributes to increased demands. Product innovation and customization are just a few parameters driving the market growth. Proliferating residential and commercial construction operations in the country, along with rising urbanization and industrialization, are the major drivers of the flooring market's growth. The country is also witnessing increasing demand for online shopping, which is expected to help the floor coverings market grow further.
Vinyl Flooring Segment is Growing Rapidly
Vinyl flooring is cost-effective in nature and exhibits various features, such as durability, flexible handling, and design possibilities, which make it suitable to be used in hospitals, schools, offices, and houses. The vinyl flooring market is driven by the accelerating urbanization and industrialization, rising disposable incomes, and the growing interest of consumers toward home décor. The industry is further accelerated by several advantages that vinyl flooring offers, such as cost-effectiveness, easy installation and maintenance, and moisture resistance. The future of the US vinyl flooring market looks promising, with opportunities in residential and non-residential applications. The major drivers for this market are growth in residential construction and renovation activities.
US Floor Covering Industry Overview
The report covers major international players operating in the US floor covering market. In terms of market share, few major players currently dominate the market. However, with technological advancements and product innovations, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping new markets.
US Floor Covering Market Leaders
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Mohawk Industries Inc.
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Shaw Industries Group Inc.
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Armstrong Flooring
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Interface Inc.
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The Dixie Group
*Disclaimer: Major Players sorted in no particular order
US Floor Covering Market News
- In July 2020, Välinge Innovation, the inventor of 5G and Threespine click technologies, launched its first flooring product in the United States, sold via distributors and e-commerce in the United States. Besides having the 5G fold-down locking system with a waterproof joint (5G Dry), the flooring is manufactured with the Woodura surface technology, and this patented technology is based on fusing a thin sheet of real wood with a wood fiber core through a powder mix layer.
- In May 2020, MD PRO launched a new line of luxury vinyl floor coverings. The M-D PRO line of luxury vinyl transitions and finishing accessories provides versatility and function for the most common LVT/LVP applications, and various sizes provide versatility and range for flooring material thickness.
US Floor Covering Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS AND DYNAMICS
- 4.1 Market Overview
- 4.2 Drivers
- 4.3 Restraints/Challenges
- 4.4 Value Chain Analysis
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4.5 Porter's Five Forces Analysis
- 4.5.1 Threat of New Entrants
- 4.5.2 Bargaining Power of Buyers/Consumers
- 4.5.3 Bargaining Power of Suppliers
- 4.5.4 Threat of Substitute Products
- 4.5.5 Intensity of Competitive Rivalry
- 4.6 Technological Trends and Consumer Preferences
- 4.7 Government Regulations on the Market
- 4.8 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
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5.1 Product
- 5.1.1 Carpet and Area Rugs
- 5.1.2 Wood Flooring
- 5.1.3 Ceramic Flooring
- 5.1.4 Laminate Flooring
- 5.1.5 Vinyl Flooring
- 5.1.6 Stone Flooring
- 5.1.7 Other Flooring Products
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5.2 Distribution Channel
- 5.2.1 Home Centers
- 5.2.2 Specialty Stores
- 5.2.3 Flagship Stores
- 5.2.4 Online
- 5.2.5 Other Distribution Channels
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5.3 End User
- 5.3.1 Commercial
- 5.3.2 Residential
6. COMPETITIVE LANDSCAPE
- 6.1 Market Competition Overview
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6.2 Company Profiles
- 6.2.1 Mohawk Industries Inc.
- 6.2.2 Shaw Industries Group Inc.
- 6.2.3 Armstrong Flooring
- 6.2.4 Interface Inc.
- 6.2.5 Milliken & Company
- 6.2.6 Mannington Mills
- 6.2.7 The Dixie Group
- 6.2.8 Engineered Floors
- 6.2.9 Congoleum Corporation
- 6.2.10 CBC Flooring*
- *List Not Exhaustive
7. FUTURE OF THE MARKET
8. DISCLAIMER
** Subject To AvailablityUS Floor Covering Industry Segmentation
Floor coverings include carpets, rugs, wood, tiles, and other flooring materials, which are used for covering floors. The market is segmented by Product (Carpet and Area Rugs, Wood Flooring, Ceramic Flooring, Laminate Flooring, Vinyl Flooring, Stone Flooring, and Other Flooring Products), Distribution Channel (Home Centers, Specialty Stores, Branded Stores, Online, and Other Distribution Channels), and End User (Commercial and Residential). The report also offers market size and forecasts for wood flooring products in value (USD Billion) for all the above segments.
| Product | Carpet and Area Rugs |
| Wood Flooring | |
| Ceramic Flooring | |
| Laminate Flooring | |
| Vinyl Flooring | |
| Stone Flooring | |
| Other Flooring Products | |
| Distribution Channel | Home Centers |
| Specialty Stores | |
| Flagship Stores | |
| Online | |
| Other Distribution Channels | |
| End User | Commercial |
| Residential |
US Floor Covering Market Research FAQs
What is the current United States Floor Covering Market size?
The United States Floor Covering Market is projected to register a CAGR of greater than 2% during the forecast period (2024-2029)
Who are the key players in United States Floor Covering Market?
Mohawk Industries Inc., Shaw Industries Group Inc., Armstrong Flooring, Interface Inc. and The Dixie Group are the major companies operating in the United States Floor Covering Market.
What years does this United States Floor Covering Market cover?
The report covers the United States Floor Covering Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the United States Floor Covering Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the dominant product segments in the U.S. Flooring Market?
The dominant product segments in the U.S. Flooring Market include ceramic tiles, vitrified (porcelain) tiles, carpet, vinyl, luxury vinyl tiles (LVT), linoleum/rubber, wood & laminate and natural stone
US Flooring Industry Report
The U.S. floor covering market is witnessing significant growth, driven by the demand for durable, aesthetically pleasing, and sustainable options, making it a key player in the industry. This growth is especially notable in residential sectors, fueled by renovation and remodeling activities, as reflected in US flooring industry statistics. The market, segmented by products like ceramic tiles, vitrified (porcelain) tiles, carpets, and vinyl, showcases the innovation of top flooring companies in the USA. Carpets, known for their affordability and comfort, dominate the product segment, while vitrified tiles are expected to see the fastest growth due to their durability. The residential segment leads, propelled by urbanization and the increase in single-family homes, highlighting the demand for high-quality solutions. Technological advancements and eco-friendly solutions like luxury vinyl tiles (LVTs) are pushing the market forward. However, environmental concerns and the impact of manufacturing processes pose challenges, leading top manufacturers to adopt more sustainable practices. The competitive landscape features both direct and indirect distribution channels, with a shift towards online platforms, aligning with digital transformation trends. For detailed US Flooring market share, size, and revenue growth rate, Mordor Intelligence™ offers an industry analysis with a market forecast outlook and historical overview, available as a free report PDF download.
