US Jam Jelly and Preserves Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 3.40 % |
| Market Concentration | Low |
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*Disclaimer: Major Players sorted in no particular order |
US Jam Jelly and Preserves Market Analysis
The United States Jam, Jelly and Preserve Market size is expected to grow from USD 1.43 billion in 2023 to USD 1.69 billion by 2028, at a CAGR of 3.40% during the forecast period (2023-2028).
The COVID-19 pandemic negatively impacted the jam, jelly, and preserve market, mostly in the first quarter, considering the supply chain disruption and strict government regulations. Online usage increased in the second quarter of the pandemic, and consumers preferred shopping through e-commerce platforms. Alongside, due to the shutdown of hotels and restaurants, people focussed on cooking at home, for which the companies came up with a unique advertising strategy to uplift market demand.
Over the medium term, the market is quite stable with a steady growth rate in both value and volume of product consumption. The main factor for the increasing jam, jelly, and preserve consumption in the US market is the consumer preference for more affordable and comfort food items. Alongside, the consumers also resorted to organic jam, jelly, and preserves, owing to the changing lifestyle. This gave the market plays an option to create innovative products catering to health-conscious individuals.
The consumption of jams, jellies, and preserves is still largely dependent on the consumption of bread as the food spread material. Most of these products are primarily consumed as an accompaniment material at breakfast time. The market is majorly driven by the demand for organic and ready-to-eat food, along with the increasing popularity of versatile and flavored food materials.
US Jam Jelly and Preserves Market Trends
Increasing Demand for Organic Food Products
- As people seek components that are both nutritious and vegan, the demand for organic food is rising substantially. Owing to this, natural jams and jelly spreads are becoming increasingly popular across the United States. To ensure the freshness of food spreads on store shelves, careful consideration is given to their wide range of flavors.
- The increasing popularity of consumer preferences for exotic fruit juice varieties, higher fruit content in products, and natural or organic claims are driving factors behind this trend. Traditional tastes dominate the United States market, along with new jam and jelly products with higher health benefits and various taste profiles.
- The market players are focusing on innovating products that suit the changing demands of consumers. The brands focus on creating products with no added sugar or artificial additives. Customers perceive that organic foods offer superior nutritional benefits over non-organic foods, fueling the market's expansion for years to come.
- Due to rising health concerns, sugar is being replaced by artificial sweeteners and fruit concentrates. Low-sugar and low-fat jams, jellies, and preserves are among the healthful, flavorful, and practical food options that consumers are continuously seeking. The ease of purchasing such goods in stores is linked to a consistent growth rate.
Supermarkets/Hypermarkets Emerge as Largest Distribution Channel
- Supermarkets and hypermarkets cater to the largest sales channel for jams, jellies, and preserves in the United States. These marketplaces cover a large variety of local as well as international items. Furthermore, supermarkets are strategically located in proximity to residential areas, spanning urban, semi-urban, and rural locations. This placement ensures convenient access for people to shop from these diverse locations.
- Like innovation forms a key strategy for the company's growth, retaining the modernization of supermarkets/hypermarkets adds value to the place. Owing to this, the supermarkets offer many upscale options, along with huge offers. Even special discounts are available for loyal customers, making them visit the place repeatedly.
- Numerous chain supermarkets are operating in the United States. The major supermarkets are Walgreens Boots Alliance, CVS, Walmart Inc., Kroger Co, and Albertsons. When it comes to purchasing food groceries, customers choose different supermarkets based on a variety of factors. These factors often include personal preferences, product availability, perceived product quality, perceived brand value, perceived pricing, and more.
- Supermarket chains are very prominent in the United States, adding to the increased sales of jams, jellies, and preserves through these distribution channels. For instance, Kroger Co., a leading supermarket chain in the United States, offers special discounts under its loyalty program. Whenever the shoppers use their shopper's card, they earn 1 fuel point for each dollar spent in the store.
US Jam Jelly and Preserves Industry Overview
The United States jam, jelly, and preserves market is highly competitive, owing to the numerous players in the market. The market also witnesses the presence of various local and regional players as well. The players compete to hold the major market share by expanding their portfolios through product innovations, such as incorporating healthy ingredients and introducing new flavors. Some major players in the market are B&G Foods Inc., Andros Group, The J.M. Smucker Company, F. Duerr & Sons Ltd., and ConAgra Foods Inc. These players are focused on research and development (R&D) to understand changing consumer needs and adopt key strategies to achieve consolidation and offer differentiated products.
US Jam Jelly and Preserves Market Leaders
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Andros Group
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F. Duerr & Sons Ltd
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B&G Foods, Inc
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The J.M. Smucker Company
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Conagra Brands, Inc.
*Disclaimer: Major Players sorted in no particular order
US Jam Jelly and Preserves Market News
- January 2023: Conagra Brands unveiled a new line of products, including the Snack Pack Starburst All Pink Juicy Gels. These delightful treats are specifically crafted with the signature all-pink flavor to replicate the irresistible experience of savoring a strawberry-flavored Starburst.
- September 2022: Kraft Heinz collaborated with a start-up accelerator Starlife to promote innovation. The partnership will see the Kraft Heinz Company work with agri-food tech accelerator StartLife to help its portfolio of products fulfill consumer expectations.
- February 2021: Good Good, an Iceland-based food brand, introduced three new jam flavors to its existing keto-friendly and no added sugar product portfolio. These new launches had natural fruit flavors and were keto and vegan-friendly.
US Jam Jelly and Preserves Market Report - Table of Contents
1. INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
- 4.1 Market Drivers
- 4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
- 4.3.1 Bargaining Power of Buyers/Consumers
- 4.3.2 Bargaining Power of Suppliers
- 4.3.3 Threat of New Entrants
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
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5.1 Product Type
- 5.1.1 Jam and Jellies
- 5.1.2 Marmalade
- 5.1.3 Preserves
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5.2 Distribution Channel
- 5.2.1 Supermarket/Hypermarket
- 5.2.2 Convenience Store
- 5.2.3 Online Stores
- 5.2.4 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Most Adopted Strategies
- 6.2 Market Share Analysis
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6.3 Company Profiles
- 6.3.1 B&G Foods Inc.
- 6.3.2 Andros Group
- 6.3.3 Premier Foods Group Services Ltd.
- 6.3.4 Conagra Foods Inc.
- 6.3.5 F. Duerr & Sons Ltd.
- 6.3.6 The Hain Celestial Group Inc.
- 6.3.7 The J.M. Smucker Company
- 6.3.8 Wilkin & Sons Ltd.
- 6.3.9 The Kraft Heinz Company
- 6.3.10 National Grape Cooperative Association
- 6.3.11 Murphy Orchards
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject To AvailablityUS Jam Jelly and Preserves Industry Segmentation
Jams and jellies are prepared by mixing fruits with pectin and sugar. Fruit preserves are preparations of fruits whose main preserving agent is sugar and sometimes acid, often stored in glass jars and used as a condiment or spread.
The United States jam, jelly, and preserve market is segmented based on type and distribution channel. Based on type, the market is segmented into jams and jellies, marmalade, and preserves. Based on distribution channels, the market is segmented into supermarket and hypermarket convenience stores, online stores, and other distribution channels.
The market sizing has been done in value terms in USD for all the abovementioned segments.
| Product Type | Jam and Jellies |
| Marmalade | |
| Preserves | |
| Distribution Channel | Supermarket/Hypermarket |
| Convenience Store | |
| Online Stores | |
| Other Distribution Channels |
US Jam Jelly and Preserves Market Research FAQs
What is the current US Jam, Jelly and Preserve Market size?
The US Jam, Jelly and Preserve Market is projected to register a CAGR of 3.40% during the forecast period (2024-2029)
Who are the key players in US Jam, Jelly and Preserve Market?
Andros Group, F. Duerr & Sons Ltd, B&G Foods, Inc, The J.M. Smucker Company and Conagra Brands, Inc. are the major companies operating in the US Jam, Jelly and Preserve Market.
What years does this US Jam, Jelly and Preserve Market cover?
The report covers the US Jam, Jelly and Preserve Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the US Jam, Jelly and Preserve Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
US Jam Jelly and Preserves Industry Report
Statistics for the 2024 US Jam Jelly and Preserves market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. US Jam Jelly and Preserves analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
