US Pet Treats Market Size
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Study Period | 2017 - 2029 |
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Market Size (2024) | USD 10.37 Billion |
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Market Size (2029) | USD 16.35 Billion |
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Largest Share by Pets | Dogs |
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CAGR (2024 - 2029) | 9.53 % |
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Fastest Growing by Pets | Dogs |
Major Players |
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*Disclaimer: Major Players sorted in no particular order |
US Pet Treats Market Analysis
The US Pet Treats Market size is estimated at USD 10.37 billion in 2024, and is expected to reach USD 16.35 billion by 2029, growing at a CAGR of 9.53% during the forecast period (2024-2029).
10.37 Billion
Market Size in 2024 (USD)
16.35 Billion
Market Size in 2029 (USD)
10.96 %
CAGR (2017-2023)
9.53 %
CAGR (2024-2029)
Largest Market by Sub product
23.49 %
value share, Crunchy Treats, 2022
Consumption of crunchy treats is rising due to the increasing pet population, as these treats have a long-lasting shelf life and healthy benefits such as promoting dental hygiene.
Largest Market by Animal
53.47 %
value share, Dogs, 2022
Due to their large population compared to other pets, pet owners' willingness to spend more on premium and high-quality natural-made treats has boosted the segment.
Fastest-growing Market by Sub Product
10.65 %
Projected CAGR, Freeze-dried and Jerky Treats, 2023-2029
As many owners spend more on these treats, increasing demand for natural and minimal processed treats free from preservatives will likely bolster the segment's growth.
Fastest-growing Market by Animal
11.21 %
Projected CAGR, Dogs, 2023-2029
The rising number of dog owners, the increased demand for health-specific pet treats, and the availability of wider pet treats have made the segment the fastest-growing in the country.
Leading Market Player
24.19 %
market share, Mars Incorporated, 2022
Mars, Incorporated is the market leader, as the company has primarily focused on extensive product launches under Royal Canin, Temptations, and Greenies brands in the region.
Dogs are the major consumers of treats as they are susceptible to dental problems, which is driving market growth
- The US pet treats market witnessed a shift toward premium and natural products. Pet owners are increasingly seeking treats that are made with high-quality ingredients and free from artificial additives. This trend is driven by the rising awareness of the importance of nutrition in pets' overall well-being.
- Dogs dominate the US pet treats market, and they accounted for about 48.9% of the market value in 2022. This dominance is mainly due to the large population of dogs in the country compared to other pets, which has led to a shift in the demand for more premium treats. The market value of pet treats for dogs is anticipated to increase, registering a CAGR of 10.9% during the forecast period, which is the fastest-growing among pets.
- Cats held the second-largest market share, representing about 29.0% of the market in 2022. However, the relatively lower market size for cats can be attributed to their smaller population compared to dogs. In the same year, the population of pet cats in the United States was 42.9% less than that of dogs. Thus, the consumption of treats among cats is considerably lower than that of dogs.
- Despite comprising about 34.3% of the pet population in the United States, other pet animals such as birds, fish, and rodents contributed to only about 22.1% of the market in 2022. This low share can be attributed to their smaller size, resulting in lower food requirements than larger pets. However, there is a growing interest in other animals as pets, as they are relatively low-maintenance compared to dogs and cats.
- The increasing awareness among pet owners and the growing population of pets in the country are expected to drive the pet treats market during the forecast period.
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US Pet Treats Market Trends
The increase in people seeking cats as companion pets among millennials is increasing cat adoption in the country
- There is a growth in the cat population in the United States. Cats as pets have been adopted in the country due to the high demand for companionship and less expenditure on pet food for cats than other pets. In the country, the adoption of cats as pets increased by 10.8% between 2017 and 2022 due to a rise in pet humanization and the lesser area cats require to live than dogs. For instance, in the United States, 26% of households owned cats as pets in 2020, which increased to 53.5% in 2022.
- The United States witnessed higher adoption of cats as pets during the pandemic because of the work-from-home culture, leading to a demand for companionship and a higher number of pet owners being millennials. For instance, in 2022, millennials were 33% of pet parents in the United States, and in 2020, 40% of the cat pet population was adopted from animal shelters in the United States. Pet parents purchased cats from pet stores due to growth in income. In 2020, 43% of cat parents in the United States purchased cats from pet stores. Cats as pets in the country increased by 4.5% between 2020 and 2022.
- Cat parents who treat their cats as a part of their family accounted for 76% during 2017-2018. This is expected to help in the growth of pet products, including pet food, as they are anticipated to be provided with nutritious specialized pet food. People also gift cats to their loved ones, and they accounted for 3% of cat owners in the United States in 2021.
- Factors such as an increase in the adoption and purchase of cats and an increase in pet humanization are expected to help in the growth of the pet population, and the rise of the pet population will help in the growth of the pet food market in the country.
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Higher preference for treats for pets, increasing pet humanization, and the growing availability of pet treats through various distribution channels are driving the pet expenditure in the United States
- Pet expenditure in the United States has been on a steady increase over the years. The overall pet expenditure in the country increased from USD 123.6 billion in 2021 to USD 136.8 billion in 2022, representing a 10.7% increase in the overall pet expenditure. This rise in pet expenditure is mainly attributed to the growing pet humanization, increased availability of different types of pet treats, and growing pet food premiumization in the country.
- Expenditure on pet treats accounted for about 26.1% of the average pet food expenditure per pet in 2022. The expenditure for pet treats per pet in the country increased from USD 212.4 in 2017 to USD 260.7 in 2022. This increase in pet expenditure on pet treats is mainly attributed to the higher preference for treats for pets and increasing pet humanization. Among pet animals, the pet treats expenditure on dogs is highest, valued at USD 103.5 per dog in 2022. This is followed by cats and dogs, which are valued at USD 91.4 and USD 65.8 in the same year. Generally, the per capita consumption of dogs is higher than that of cats. Thus, the expenditure on pet treats for dogs is higher than other pet animals.
- Pet parents purchase pet treats through online retailers, supermarkets, and pet stores. Pet treat sales through specialty stores and online retailers are high, as pet parents have a vast number of pet treat products available on e-commerce platforms. The pandemic increased the demand for online orders. The share of pet treat sales through online channels in the country increased and reached 18.6% of the pet treats market in 2022. The growing awareness of the benefits of quality food and the premiumization of pet food products are anticipated to continue driving pet expenditure in the country.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- Evolving pet ecosystem and rising availability of acquisition channels for dog adoption driving the dog market in the country
- The exotic and unique features of other pet animals that appeal to pet owners are driving their population in the United States
US Pet Treats Industry Overview
The US Pet Treats Market is moderately consolidated, with the top five companies occupying 60.10%. The major players in this market are Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), General Mills Inc., Mars Incorporated, Nestle (Purina) and The J. M. Smucker Company (sorted alphabetically).
US Pet Treats Market Leaders
Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
General Mills Inc.
Mars Incorporated
Nestle (Purina)
The J. M. Smucker Company
Other important companies include ADM, Clearlake Capital Group, L.P. (Wellness Pet Company Inc.), Dechra Pharmaceuticals PLC, Sunshine Mills Inc., Virbac.
*Disclaimer: Major Players sorted in alphabetical order.
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US Pet Treats Market News
- May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.
- March 2023: Temptations, a brand under Mars Incorporated, expanded its treats offerings with a new product called Temptation Tender Fills treats and two new flavors of its Temptations Creamy Purrrr-ee treats.
- February 2023: Nestle SA acquired the US pet treats factory from investor-backed local supplier Red Collar Pet Foods. The company aims to expand its pet food business in North America.
Free with this Report
We provide a complimentary and exhaustive set of data points on regional and country-level metrics that present the fundamental structure of the industry. Presented in the form of 90+ free charts, the section covers difficult-to-find data from various countries regarding the expenditure on different pet food products including food, treats, veterinary diets, and nutraceuticals/supplements.
US Pet Treats Market Report - Table of Contents
1. EXECUTIVE SUMMARY & KEY FINDINGS
2. REPORT OFFERS
3. INTRODUCTION
- 3.1 Study Assumptions & Market Definition
- 3.2 Scope of the Study
- 3.3 Research Methodology
4. KEY INDUSTRY TRENDS
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4.1 Pet Population
- 4.1.1 Cats
- 4.1.2 Dogs
- 4.1.3 Other Pets
- 4.2 Pet Expenditure
- 4.3 Regulatory Framework
- 4.4 Value Chain & Distribution Channel Analysis
5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)
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5.1 Sub Product
- 5.1.1 Crunchy Treats
- 5.1.2 Dental Treats
- 5.1.3 Freeze-dried and Jerky Treats
- 5.1.4 Soft & Chewy Treats
- 5.1.5 Other Treats
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5.2 Pets
- 5.2.1 Cats
- 5.2.2 Dogs
- 5.2.3 Other Pets
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5.3 Distribution Channel
- 5.3.1 Convenience Stores
- 5.3.2 Online Channel
- 5.3.3 Specialty Stores
- 5.3.4 Supermarkets/Hypermarkets
- 5.3.5 Other Channels
6. COMPETITIVE LANDSCAPE
- 6.1 Key Strategic Moves
- 6.2 Market Share Analysis
- 6.3 Company Landscape
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6.4 Company Profiles
- 6.4.1 ADM
- 6.4.2 Clearlake Capital Group, L.P. (Wellness Pet Company Inc.)
- 6.4.3 Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
- 6.4.4 Dechra Pharmaceuticals PLC
- 6.4.5 General Mills Inc.
- 6.4.6 Mars Incorporated
- 6.4.7 Nestle (Purina)
- 6.4.8 Sunshine Mills Inc.
- 6.4.9 The J. M. Smucker Company
- 6.4.10 Virbac
- *List Not Exhaustive
7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS
8. APPENDIX
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8.1 Global Overview
- 8.1.1 Overview
- 8.1.2 Porter’s Five Forces Framework
- 8.1.3 Global Value Chain Analysis
- 8.1.4 Market Dynamics (DROs)
- 8.2 Sources & References
- 8.3 List of Tables & Figures
- 8.4 Primary Insights
- 8.5 Data Pack
- 8.6 Glossary of Terms
List of Tables & Figures
- Figure 1:
- PET POPULATION OF CATS, NUMBER, UNITED STATES, 2017 - 2022
- Figure 2:
- PET POPULATION OF DOGS, NUMBER, UNITED STATES, 2017 - 2022
- Figure 3:
- PET POPULATION OF OTHER PETS, NUMBER, UNITED STATES, 2017 - 2022
- Figure 4:
- PET EXPENDITURE PER CAT, USD, UNITED STATES, 2017 - 2022
- Figure 5:
- PET EXPENDITURE PER DOG, USD, UNITED STATES, 2017 - 2022
- Figure 6:
- PET EXPENDITURE PER OTHER PET, USD, UNITED STATES, 2017 - 2022
- Figure 7:
- VOLUME OF PET TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 8:
- VALUE OF PET TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 9:
- VOLUME OF PET TREATS BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 10:
- VALUE OF PET TREATS BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
- Figure 11:
- VOLUME SHARE OF PET TREATS BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 12:
- VALUE SHARE OF PET TREATS BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 13:
- VOLUME OF CRUNCHY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 14:
- VALUE OF CRUNCHY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 15:
- VALUE SHARE OF CRUNCHY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 16:
- VOLUME OF DENTAL TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 17:
- VALUE OF DENTAL TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 18:
- VALUE SHARE OF DENTAL TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 19:
- VOLUME OF FREEZE-DRIED AND JERKY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 20:
- VALUE OF FREEZE-DRIED AND JERKY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 21:
- VALUE SHARE OF FREEZE-DRIED AND JERKY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 22:
- VOLUME OF SOFT & CHEWY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 23:
- VALUE OF SOFT & CHEWY TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 24:
- VALUE SHARE OF SOFT & CHEWY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 25:
- VOLUME OF OTHER TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 26:
- VALUE OF OTHER TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 27:
- VALUE SHARE OF OTHER TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
- Figure 28:
- VOLUME OF PET TREATS BY PET TYPE, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 29:
- VALUE OF PET TREATS BY PET TYPE, USD, UNITED STATES, 2017 - 2029
- Figure 30:
- VOLUME SHARE OF PET TREATS BY PET TYPE, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 31:
- VALUE SHARE OF PET TREATS BY PET TYPE, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 32:
- VOLUME OF PET CAT TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 33:
- VALUE OF PET CAT TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 34:
- VALUE SHARE OF PET CAT TREATS BY PET TREATS CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 35:
- VOLUME OF PET DOG TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 36:
- VALUE OF PET DOG TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 37:
- VALUE SHARE OF PET DOG TREATS BY PET TREATS CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 38:
- VOLUME OF OTHER PETS TREATS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 39:
- VALUE OF OTHER PETS TREATS, USD, UNITED STATES, 2017 - 2029
- Figure 40:
- VALUE SHARE OF OTHER PETS TREATS BY PET TREATS CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 41:
- VOLUME OF PET TREATS SOLD VIA DISTRIBUTION CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 42:
- VALUE OF PET TREATS SOLD VIA DISTRIBUTION CHANNELS, USD, UNITED STATES, 2017 - 2029
- Figure 43:
- VOLUME SHARE OF PET TREATS SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 44:
- VALUE SHARE OF PET TREATS SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
- Figure 45:
- VOLUME OF PET TREATS SOLD VIA CONVENIENCE STORES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 46:
- VALUE OF PET TREATS SOLD VIA CONVENIENCE STORES, USD, UNITED STATES, 2017 - 2029
- Figure 47:
- VALUE SHARE OF PET TREATS SOLD VIA CONVENIENCE STORES BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 48:
- VOLUME OF PET TREATS SOLD VIA ONLINE CHANNEL, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 49:
- VALUE OF PET TREATS SOLD VIA ONLINE CHANNEL, USD, UNITED STATES, 2017 - 2029
- Figure 50:
- VALUE SHARE OF PET TREATS SOLD VIA ONLINE CHANNEL BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 51:
- VOLUME OF PET TREATS SOLD VIA SPECIALTY STORES, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 52:
- VALUE OF PET TREATS SOLD VIA SPECIALTY STORES, USD, UNITED STATES, 2017 - 2029
- Figure 53:
- VALUE SHARE OF PET TREATS SOLD VIA SPECIALTY STORES BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 54:
- VOLUME OF PET TREATS SOLD VIA SUPERMARKETS/HYPERMARKETS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 55:
- VALUE OF PET TREATS SOLD VIA SUPERMARKETS/HYPERMARKETS, USD, UNITED STATES, 2017 - 2029
- Figure 56:
- VALUE SHARE OF PET TREATS SOLD VIA SUPERMARKETS/HYPERMARKETS BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 57:
- VOLUME OF PET TREATS SOLD VIA OTHER CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
- Figure 58:
- VALUE OF PET TREATS SOLD VIA OTHER CHANNELS, USD, UNITED STATES, 2017 - 2029
- Figure 59:
- VALUE SHARE OF PET TREATS SOLD VIA OTHER CHANNELS BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
- Figure 60:
- MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED STATES, 2017 - 2023
- Figure 61:
- MOST ADOPTED STRATEGIES, COUNT, UNITED STATES, 2017 - 2023
- Figure 62:
- VALUE SHARE OF MAJOR PLAYERS, %, UNITED STATES, 2022
US Pet Treats Industry Segmentation
Crunchy Treats, Dental Treats, Freeze-dried and Jerky Treats, Soft & Chewy Treats are covered as segments by Sub Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.
- The US pet treats market witnessed a shift toward premium and natural products. Pet owners are increasingly seeking treats that are made with high-quality ingredients and free from artificial additives. This trend is driven by the rising awareness of the importance of nutrition in pets' overall well-being.
- Dogs dominate the US pet treats market, and they accounted for about 48.9% of the market value in 2022. This dominance is mainly due to the large population of dogs in the country compared to other pets, which has led to a shift in the demand for more premium treats. The market value of pet treats for dogs is anticipated to increase, registering a CAGR of 10.9% during the forecast period, which is the fastest-growing among pets.
- Cats held the second-largest market share, representing about 29.0% of the market in 2022. However, the relatively lower market size for cats can be attributed to their smaller population compared to dogs. In the same year, the population of pet cats in the United States was 42.9% less than that of dogs. Thus, the consumption of treats among cats is considerably lower than that of dogs.
- Despite comprising about 34.3% of the pet population in the United States, other pet animals such as birds, fish, and rodents contributed to only about 22.1% of the market in 2022. This low share can be attributed to their smaller size, resulting in lower food requirements than larger pets. However, there is a growing interest in other animals as pets, as they are relatively low-maintenance compared to dogs and cats.
- The increasing awareness among pet owners and the growing population of pets in the country are expected to drive the pet treats market during the forecast period.
| Sub Product | Crunchy Treats |
| Dental Treats | |
| Freeze-dried and Jerky Treats | |
| Soft & Chewy Treats | |
| Other Treats | |
| Pets | Cats |
| Dogs | |
| Other Pets | |
| Distribution Channel | Convenience Stores |
| Online Channel | |
| Specialty Stores | |
| Supermarkets/Hypermarkets | |
| Other Channels |
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Market Definition
- FUNCTIONS - Pet foods are usually intended to provide complete and balanced nutrition to the pet but are primarily used as functional products. The scope includes the food and supplements consumed by pets including veterinary diets. Supplements/nutraceuticals that are directly supplied to pets are considered within the scope.
- RESELLERS - Companies engaged in reselling of pet food without value addition have been excluded from the market scope, in order to avoid double counting.
- END CONSUMERS - Pet owners are considered to be the end-consumers in the market studied.
- DISTRIBUTION CHANNELS - Supermarkets/hypermarkets, specialty stores, convenience stores, online channels and other channels are considered within the scope. The stores which are exclusively providing pet related basic and custom products are considered within the scope of specialty stores.
| Keyword | Definition |
|---|---|
| Pet Food | The scope of pet food includes the food that is eatable by pets including food, treats, veterinary diets, and nutraceuticals/supplements. |
| Food | Food is animal feed intended for consumption by pets. It is formulated to provide essential nutrients and meet the dietary needs of various types of pets, including dogs, cats, and other animals. These are generally segmented into dry and wet pet foods. |
| Dry Pet Food | Dry pet foods may be extruded/baked (kibbles) or flaked. They have a lower moisture content, typically around 12-20%. |
| Wet Pet Food | Wet pet food, also known as canned pet food or moist pet food, generally has a higher moisture content compared to dry pet food, often ranging from 70-80%. |
| Kibbles | Kibbles are dry, processed pet food in small, bite-sized pieces or pellets. They are specifically formulated to provide balanced nutrition for various domestic animals, such as dogs, cats, and other animals. |
| Treats | Pet Treats are special food items or rewards given to pets, to show affection, and encourage good behavior. They are especially used during training. Pet treats are made from various combinations of meat or meat-derived materials with other ingredients. |
| Dental Treats | Pet dental treats are specialized treats that are formulated to promote good oral hygiene in pets. |
| Crunchy Treats | It is a type of pet treat that has a firm and crispy texture which can be a good source of nutrition for pets. |
| Soft and chewy treats | Soft and Chewy pet treats are a type of pet food product that is formulated to be easy to chewy and digest. They are usually made from soft and pliable ingredients, such as meat, poultry, or vegetables, that have been blended and formed into bite-sized pieces or strips. |
| Freeze-dried & Jerky Treats | Freeze-dried and jerky treats are snacks given to pets, that are prepared through a special preservation process, without damaging the nutritional content, resulting in long-lasting, nutrient-rich treats. |
| Urinary Tract Disease Diets | These are commercial diets that are specifically formulated to promote urinary health and reduce the risk of urinary tract infections and other urinary problems. |
| Renal Diets | These are specialized pet foods formulated to support the health of pets with kidney disease or renal insufficiency. |
| Digestive Sensitivity Diets | Digestive-sensitive diets are specially formulated to meet the nutritional needs of pets with digestive issues such as food intolerances, allergies, and sensitivities. These diets are designed to be easily digestible and to reduce the symptoms of digestive problems in pets. |
| Oral Care Diets | Oral care diets for pets are specially formulated diets produced to promote oral health and hygiene in pets. |
| Grain-Free Pet Food | Pet food that does not contain common grains like wheat, corn, or soy. Grain-free diets are often preferred by pet owners seeking alternative options or if their pets have specific dietary sensitivities. |
| Premium Pet Food | High-quality pet food formulated with superior ingredients often offers additional nutritional benefits compared to standard pet food. |
| Natural Pet Food | Pet food made from natural ingredients, with minimal processing and without artificial preservatives. |
| Organic Pet Food | Pet food is produced using organic ingredients, free from synthetic pesticides, hormones, and genetically modified organisms (GMOs). |
| Extrusion | A manufacturing process used to produce dry pet food, where ingredients are cooked, mixed, and shaped under high pressure and temperature. |
| Other Pets | Other pets include birds, fish, rabbits, hamsters, ferrets, and reptiles. |
| Palatability | The taste, texture, and aroma of pet food influence its appeal and acceptance by pets. |
| Complete and Balanced Pet Food | Pet food that provides all essential nutrients in appropriate proportions to meet the nutritional needs of pets without additional supplementation. |
| Preservatives | These are the substances that are added to pet food to extend its shelf life and prevent spoilage. |
| Nutraceuticals | Food products that offer health benefits beyond basic nutrition, often contain bioactive compounds with potential therapeutic effects. |
| Probiotics | Live beneficial bacteria that promote a healthy balance of gut flora, supporting digestive health and immune function in pets. |
| Antioxidants | Compounds that help neutralize harmful free radicals in the body, promoting cellular health and supporting the immune system in pets. |
| Shelf-Life | The duration of which pet food remains safe and nutritionally viable for consumption after its production date. |
| Prescription diet | Specialized pet food formulated to address specific medical conditions under veterinary supervision. |
| Allergen | A substance that can cause allergic reactions in some pets, leading to food allergies or sensitivities. |
| Canned food | Wet pet food that is packed in cans and contains higher moisture content than dry food. |
| Limited ingredient diet (LID) | Pet food formulated with a reduced number of ingredients to minimize potential allergens. |
| Guaranteed Analysis | The minimum or maximum levels of certain nutrients present in pet food. |
| Weight management | Pet food designed to help pets maintain a healthy weight or support weight loss efforts. |
| Other Nutraceuticals | It includes prebiotics, antioxidants, digestive fiber, enzymes, essential oils and herbs. |
| Other Veterinary Diets | It includes weight management diets, skin and coat health, cardiac care, and joint care. |
| Other Treats | It includes rawhides, mineral blocks, lickables, and catnips. |
| Other Dry Foods | It includes cereal flakes, mixers, meal toppers, freeze-dried foods, and air-dried foods. |
| Other Animals | It includes birds, fish, reptiles, and small animals (rabbits, ferrets, hamsters). |
| Other Distribution Channels | It includes veterinary clinics, local unregulated stores, and feed and farm stores. |
| Proteins and Peptides | Proteins are large molecules composed of basic units called amino acids which help in the growth and development of pets. Peptides are the short string of 2 to 50 amino acids. |
| Omega-3 fatty acids | Omega-3 fatty acids are essential polyunsaturated fats that play a crucial role in the overall health and well-being of Pets |
| Vitamins | Vitamins are the essential organic compounds that are essential for vital physiological functioning. |
| Minerals | Minerals are naturally occurring inorganic substances that are essential for various physiological functions in pets. |
| CKD | Chronic Kidney Disease |
| DHA | Docosahexaenoic Acid |
| EPA | Eicosapentaenoic Acid |
| ALA | Alpha-linolenic Acid |
| BHA | Butylated Hydroxyanisol |
| BHT | Butylated Hydroxytoluene |
| FLUTD | Feline Lower Urinary Tract Disease |
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Research Methodology
Mordor Intelligence follows a four-step methodology in all our reports.
- Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
- Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
- Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
- Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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