Market Size of United States Small Kitchen Appliances Industry
Study Period | 2020 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 25.24 Billion |
Market Size (2029) | USD 29.91 Billion |
CAGR (2024 - 2029) | 3.45 % |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
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US Small Kitchen Appliances Market Analysis
The United States Small Kitchen Appliances Market size is estimated at USD 25.24 billion in 2024, and is expected to reach USD 29.91 billion by 2029, growing at a CAGR of 3.45% during the forecast period (2024-2029).
The United States Small Kitchen Appliances Market is currently the most exciting and innovative space. The market is witnessing a huge amount of growth, innovation, and consumer engagement, owing to the changing taste of consumers and the continuously evolving lifestyle.
Changing and continuously evolving consumer buying patterns, including an increase in the percentage of consumers who are purchasing houseware online, create both opportunities and uncertainty for the growth prospects within the small appliance category, as well as for all the individual retailers and several industry participants. The major players in the industry are continuously focusing on innovation to reach the growing and changing consumer tastes in the market studied. Leading market share Hamilton Beach is the #1 small kitchen appliance brand in the USA, in brick-and-mortar and e-commerce channels, based on units sold, with a 9.5% share on June 30, 2022
The outbreak of coronavirus illness harmed the United States small kitchen appliances market in 2020, as governments around the world instituted lockdowns. The online sales of small kitchen appliances experienced an increase, during the ongoing COVID-19 pandemic. The US online small kitchen appliance sales surged due to the emergence of numerous e-commerce website which offer attractive deals & discounts. The dip in 2020 was not as severe, and the market recovered in 2021 as a result of increased consumer spending, an increase in the number of single-person households, the launch of new businesses, and so on. The market is likely to grow in the future as many companies introduce small kitchen appliances.
US Small Kitchen Appliances Industry Segmentation
United States Small Kitchen Appliances Market is Segmented by Product (Tea Makers, Juicers, Mixers, Blenders, Water Dispensers, Countertop Water Filters, Food Processors, Countertop/Stand-alone Ice Makers, Small Refrigerators, Electric Kettles, Electric Cooker Other Products (Electric Deep Fryers, Waffle Irons, Egg Cookers, Toaster, Indoor Grills, Electric Griddles, Knife Sharpeners, and Popcorn Makers)), By Distribution Channel (Multi-brand Stores, Exclusive Stores, Online and Other Distribution Channels) and End-User (Residential and Commercial).
By Product | |
Coffee Makers | |
Tea Makers | |
Juicers | |
Mixers | |
Blenders | |
Water Dispensers | |
Countertop Water Filters | |
Food Processors | |
Countertop/Stand-alone Ice Makers | |
Small Refrigerators | |
Electric Kettle | |
Electric Cooker | |
Other Products (Electric Deep Fryers, Waffle Irons, Egg Cookers, Toaster, Indoor Grills, Electric Griddles, Knife Sharpeners, and Popcorn Makers) |
By Distribution Channel | |
Multi-brand Stores | |
Exclusive Stores | |
Online | |
Other Distribution Channels |
By End Use | |
Residential | |
Commercial |
United States Small Kitchen Appliances Market Size Summary
The United States small kitchen appliances market is experiencing significant growth and innovation, driven by evolving consumer preferences and lifestyles. The market is characterized by a shift towards online purchasing and a preference for multi-functional and space-saving appliances, particularly among millennials. This demographic is increasingly replacing traditional models with modern, energy-efficient alternatives, such as the Keurig coffee machine and Instant Pot, which offer convenience and versatility. The market's recovery from the pandemic-induced downturn is attributed to increased consumer spending, the rise of single-person households, and the introduction of new products. The trend towards smart kitchen appliances is also gaining traction, with advancements in artificial intelligence and smart home integration playing a crucial role in shaping consumer choices.
Key players in the market, including Hamilton Beach, GE Appliances, Samsung, and Electrolux, are leveraging technological innovations to enhance their product offerings. The demand for AI-enabled and smart appliances is fueled by factors such as higher internet penetration, improvements in wireless communication, and the emergence of IoT technologies. Companies are adopting sustainable production practices and integrating technology with appliances to meet consumer demands. The market is also witnessing strategic acquisitions and expansions, as seen with Breville Group Limited's acquisition of LELIT and Spectrum Brands' plans to create a standalone global appliance company. These developments highlight the dynamic nature of the market and the ongoing efforts by both large and mid-size companies to capture a larger share of the growing demand for small kitchen appliances in the United States.
United States Small Kitchen Appliances Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.3 Market Restraints
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1.4 Value Chain / Supply Chain Analysis
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1.5 Industry Attractiveness - Porter's Five Force Analysis
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1.5.1 Threat of New Entrants
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1.5.2 Bargaining Power of Buyers/Consumers
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1.5.3 Bargaining Power of Suppliers
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1.5.4 Threat of Substitute Products
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1.5.5 Intensity of Competitive Rivalry
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1.6 Insights on Consmuer Buying Behaviour in Small Kitchen Appliance market
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1.7 Insights on Multifunctional Small Kitchen Appliances
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1.8 Insights on Government Regulations in the Market
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1.9 Insights on Technological Disruption in the Market
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1.10 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Product
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2.1.1 Coffee Makers
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2.1.2 Tea Makers
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2.1.3 Juicers
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2.1.4 Mixers
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2.1.5 Blenders
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2.1.6 Water Dispensers
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2.1.7 Countertop Water Filters
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2.1.8 Food Processors
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2.1.9 Countertop/Stand-alone Ice Makers
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2.1.10 Small Refrigerators
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2.1.11 Electric Kettle
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2.1.12 Electric Cooker
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2.1.13 Other Products (Electric Deep Fryers, Waffle Irons, Egg Cookers, Toaster, Indoor Grills, Electric Griddles, Knife Sharpeners, and Popcorn Makers)
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2.2 By Distribution Channel
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2.2.1 Multi-brand Stores
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2.2.2 Exclusive Stores
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2.2.3 Online
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2.2.4 Other Distribution Channels
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2.3 By End Use
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2.3.1 Residential
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2.3.2 Commercial
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United States Small Kitchen Appliances Market Size FAQs
How big is the United States Small Kitchen Appliances Market?
The United States Small Kitchen Appliances Market size is expected to reach USD 25.24 billion in 2024 and grow at a CAGR of 3.45% to reach USD 29.91 billion by 2029.
What is the current United States Small Kitchen Appliances Market size?
In 2024, the United States Small Kitchen Appliances Market size is expected to reach USD 25.24 billion.