Market Trends of United States Small Kitchen Appliances Industry
This section covers the major market trends shaping the US Small Kitchen Appliances Market according to our research experts:
Growing Preference For Small Kitchen Appliances Among Millennials is Driving the Market
Eco-conscious millennials are highly inclined toward small-space appliances, as they use a lesser amount of energy to run compared to full-sized appliances. The small-space appliances are available in several sizes, from 18 to 28 inches wide in refrigerators, ranges, exhaust hoods, dishwashers, built-in coffee makers, and washers and dryers.
The trend of small kitchen appliances gained momentum among the millennial population, as they started purchasing multi-functional appliances or replacing traditional models of appliances. Thus, the growing trend of small kitchen appliances among the millennials in the United States serves as a major driver for the market studied.
The Keurig coffee machine (three of the top 10 small kitchen appliances year-to-date) is replacing the traditional coffee makers, offering a much quicker and more convenient cup of coffee for today's on-the-go consumer. The Instant Pot (seven of the top 10 small kitchen appliances year-to-date) combines a pressure cooker, slow cooker, rice cooker, and several other functions into a single device.
Technological Advancements are Drving the Market
AI-enabled kitchen appliances are gaining importance due to technological advancements, such as voice control and artificial intelligence, that make the intelligent assistant a control centre for connected homes. Smart home devices and the AI assistants, such as Alexa, Siri, and OK Google, to start or stop kitchen appliances are expected to transform the market.
GE Appliances, Samsung, and Electrolux are key players who are increasingly using technological innovation in the market. Additionally, leading vendors, such as LG and Kitchen Aid, are investing in AI-enabled smart appliances, like smart refrigerators, ovens, and dishwashers, to attract the maximum number of consumers in the market.
A few of the major factors that drive the demand for smart kitchen appliances include higher internet penetration, an increased supply of mobile entities, improvements in wireless communications, the emergence of cloud services, higher demand for low-energy high-performance technologies, and other advancements in IoT technologies.
Moreover, the growing demand for smart home appliances has resulted in the rising demand for smart kitchen appliances. Smart speaker technology is rapidly evolving, with newer specifications and innovations being added every day.
