US Soft Drinks Packaging Market Size (2024 - 2029)

The United States Soft Drinks Packaging Market is experiencing shifts in its market size due to evolving consumer preferences and external challenges. The COVID-19 pandemic disrupted supply chains and highlighted vulnerabilities, particularly in aluminum can availability, prompting producers to explore alternative packaging solutions. The growing demand for healthier beverage options is leading to a decline in carbonated soft drink consumption, with bottled water emerging as a dominant choice. This trend is influencing packaging strategies, as manufacturers seek innovative and cost-effective solutions to attract consumers. Despite these challenges, plastic remains the preferred material for its practicality, while the market continues to adapt to changing consumer demands and economic conditions.

Market Size of US Soft Drinks Packaging Industry

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United States Soft Drinks Packaging Market
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 8.20 %
Market Concentration Low

Major Players

US Soft Drinks Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

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US Soft Drinks Packaging Market Analysis

The United States Soft Drinks Packaging Market is expected to grow at a CAGR of 8.2% over the forecast period (2022 - 2027). The COVID-19 pandemic harmed the soft drinks packaging market. The pandemic leads to disruptions in the supply chain in the country. Further, the solid recessionary effect and wellness and health priorities in the post-pandemic era will negatively affect the industry.

  • Driven by consumer desire for a healthier lifestyle, bottled water will overtake carbonated soft drinks as the leading packaged beverage of choice among U.S. consumers. With trends toward healthier beverages threatening the growth of carbonated soft drinks, finding new and innovative ways to get consumers to buy through packaging stimuli will be crucial for packaging manufacturers and brand owners. However, the cost will still be the key ingredient to any new packaging feasibility.
  • Every segment of the bottled water industry is growing, and bottled water is considered the most successful mass-market beverage category in the U.S. Single-serve PET plastic bottled water outperformed all other beverage categories, posting another significant rise.
  • Further, bottled water outsells retail soft drinks in 17 major cities, including New York, Boston, Los Angeles, San Francisco, Las Vegas, Houston, Miami, and Washington D.C. Overall, soft drink consumption declines. More cities are projected will join the list.
  • The majority of carbonated soft drinks are sold in aluminum cans and PET bottles. They are also sold in bulk in the foodservice industry through soda fountains. Only a tiny portion of CSDs are still packaged in glass bottles. These are usually packaged in smaller sizes due to changing consumer preferences and lifestyles and increased costs associated with transporting heavy, low-volume glass containers versus high volume-to-packaging ratio PET bottles and aluminum cans.
  • Moreover, soft drinks are the second most-consumed drink after water, with plastic being the most used material for soft drinks packaging. Many beverage companies favor plastic packaging material for bottled beverages due to its lightweight, durability, and cost-efficiency.
  • Further, carbonated soft drinks are usually packaged in aluminum cans. The COVID-19 pandemic impacted the supply of these cans in the early months of the pandemic, which highlighted the limitations of these cans. The can shortage made carbonated beverage producers look for new packages, specifically all forms of aseptic, enabling a long ambient shelf life.

US Soft Drinks Packaging Industry Segmentation

The primary function of packaging is to protect the product, maintain its safety and quality, and reduce transportation risk. The United States soft drink packaging market is segmented on plastic, paper, metal, and glass materials. It includes Soft drink products like juices, bottled water, sports drinks, ready-to-drink (RTD), carbonated drinks. However, the transition toward sustainable packaging lately is driving the soft drinks packaging industry to bring innovative and eco-friendly packaging solutions. This report gives a detailed study of the market landscape, including the key growth strategies, competition analysis, and key trends that will impact the industry. Further, the report provides the impact of COVID-19 on the market.

By Packaging Material Type
Plastic
Paper & Paperboard
Glass
Metal
Other Materials
By Product Type
Bottled Water
Carbonated Drinks
Juices
RTD Beverages
Sports Drink
Other Products
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US Soft Drinks Packaging Market Size Summary

The US soft drinks packaging market is experiencing a dynamic shift, driven by evolving consumer preferences and industry challenges. The market is characterized by a growing demand for healthier beverage options, with bottled water surpassing carbonated soft drinks as the preferred choice among American consumers. This trend is prompting packaging manufacturers and brand owners to innovate in packaging solutions to attract consumers, despite the cost considerations. The market is predominantly utilizing plastic materials for packaging due to their lightweight, durability, and cost-efficiency, with PET bottles and aluminum cans being the most common choices for carbonated soft drinks. The COVID-19 pandemic highlighted supply chain vulnerabilities, particularly in aluminum can availability, pushing producers to explore alternative packaging solutions.

The soft drinks packaging market is highly fragmented, with numerous domestic and international players competing on price, product design, and innovation. Major companies like Amcor Ltd, Sealed Air Corporation, Tetra Pak International, and Graham Packaging Company are key players in this space. The market is also witnessing a rise in demand for ready-to-drink beverages, with single-serve packaging gaining popularity due to the busy lifestyles of consumers. The introduction of sustainable packaging solutions, such as Tetra Pak's certified recycled polymers, reflects the industry's commitment to environmental responsibility. As the market continues to evolve, companies are focusing on product differentiation and enhanced user experiences to maintain competitiveness and meet the growing demand for soft drinks packaging solutions.

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US Soft Drinks Packaging Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Value Chain Analysis

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Buyers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

    4. 1.4 Assessment of the Impact of COVID-19 on the market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Packaging Material Type

      1. 2.1.1 Plastic

      2. 2.1.2 Paper & Paperboard

      3. 2.1.3 Glass

      4. 2.1.4 Metal

      5. 2.1.5 Other Materials

    2. 2.2 By Product Type

      1. 2.2.1 Bottled Water

      2. 2.2.2 Carbonated Drinks

      3. 2.2.3 Juices

      4. 2.2.4 RTD Beverages

      5. 2.2.5 Sports Drink

      6. 2.2.6 Other Products

US Soft Drinks Packaging Market Size FAQs

The US Soft Drinks Packaging Market is projected to register a CAGR of 8.20% during the forecast period (2024-2029)

Amcor Ltd, Sealed Air Corporation, Crown Holdings Incorporated, Tetra Pak International and Graham Packaging Company are the major companies operating in the US Soft Drinks Packaging Market.

US Soft Drinks Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)