Vietnam Collagen Supplements Market Size (2024 - 2029)

The Vietnam Collagen Supplements Market is experiencing growth driven by increasing consumer demand for health-promoting dietary supplements, particularly in the context of an aging population and changing food consumption patterns post-COVID-19. The market's expansion is further supported by a rising preference for clean-label and non-GMO products, as consumers seek natural and wholesome ingredients. Marine-derived collagen is gaining popularity due to its environmental sustainability and functional benefits, presenting new opportunities within the market.

Market Size of Vietnam Collagen Supplements Industry

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Vietnam Collagen Supplements Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 139.82 Million
Market Size (2029) USD 188.90 Million
CAGR (2024 - 2029) 6.20 %
Market Concentration Low

Major Players

Vietnam Collagen Supplements Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Vietnam Collagen Supplement Market Analysis

The Vietnam Collagen Supplements Market size is estimated at USD 139.82 million in 2024, and is expected to reach USD 188.90 million by 2029, growing at a CAGR of 6.20% during the forecast period (2024-2029).

  • Collagen is primarily extracted from animal and marine sources, including bovine, porcine, and poultry, and is considered the finest source of essential nutrients, including protein, carbohydrates, and fibers. Collagen supplements aid in improving bone health. As a result, health-conscious consumers largely opt for collagen peptides supplements to prevent or reduce the onset of osteoporosis. 
  • Moreover, the impact of the COVID-19 pandemic changed the food consumption pattern of consumers, which, in turn, raised the demand for health-promoting dietary supplements, including collagen supplements. The population in Vietnam is rapidly aging, prompting consumers to seek aids that support skin health, such as collagen supplements, thereby augmenting market growth.
  • The demand for clean-label and non-GMO collagen supplements has increased in recent years as consumers are becoming more health-conscious and seeking products with natural and wholesome ingredients. As a result, manufacturers are responding to these demands by developing new collagen supplement products that meet these requirements, such as those made with natural, non-GMO, and sugar-free ingredientMarine-derived collagen peptide is becoming increasingly popular among manufacturers due to its potential environmental sustainability benefits and functional advantages. Marine collagen is derived from the skin, scales, bones, and fins of fish often unused in the fish processing industry, thus reducing waste and promoting sustainability. It also provides enhanced functional benefits, thus gaining consumer traction and making it an emerging opportunity segment in the market.

Vietnam Collagen Supplement Industry Segmentation

Collagen supplements are dietary supplements derived primarily from animal sources and aid in promoting skin health and the skeletal system. 

The Vietnamese collagen supplements market is segmented by type (powdered supplements, capsules, and drinks/shots) and distribution channel (grocery retail stores, pharmacies/drug stores, online retail stores, specialty stores, and other distribution channels). 

The report offers the market size and forecasts in value (USD million) for all the above segments.

Type
Powdered Supplements
Capsules
Drinks/Shots
Distribution Channel
Grocery Retail Stores
Pharmacies/Drug Stores
Online Retail Stores
Specialty Stores
Other Distribution Channels
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Vietnam Collagen Supplements Market Size Summary

The Vietnam collagen supplements market is experiencing significant growth, driven by increasing health consciousness among consumers and a rapidly aging population. Collagen, primarily sourced from animals and marine life, is valued for its nutritional benefits, including protein, carbohydrates, and fibers, and is particularly sought after for its role in improving bone and skin health. The demand for collagen supplements has been further bolstered by changing consumer food consumption patterns post-COVID-19, which have heightened the interest in health-promoting dietary supplements. The market is witnessing a shift towards clean-label and non-GMO products, as consumers prefer natural and wholesome ingredients. This trend has prompted manufacturers to innovate and develop new products, such as marine-derived collagen, which offers environmental sustainability and functional advantages.

The market landscape in Vietnam is characterized by a fragmented structure with key players like Vital Proteins, Meiji Holdings, Neocell, and Fujifilm Holdings leading the charge through product innovation and extensive research and development. The popularity of collagen powder supplements is on the rise due to their ease of use and higher dosage per serving compared to capsules. The availability of flavored collagen powders and the convenience of online retail have further fueled market expansion. The increasing prevalence of osteoporosis and the growing geriatric population are expected to continue driving demand for collagen supplements. Companies are focusing on preventive healthcare and lifestyle enhancement, which, coupled with strategic acquisitions and product launches, are contributing to the robust growth of the collagen supplements market in Vietnam.

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Vietnam Collagen Supplements Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Type

      1. 2.1.1 Powdered Supplements

      2. 2.1.2 Capsules

      3. 2.1.3 Drinks/Shots

    2. 2.2 Distribution Channel

      1. 2.2.1 Grocery Retail Stores

      2. 2.2.2 Pharmacies/Drug Stores

      3. 2.2.3 Online Retail Stores

      4. 2.2.4 Specialty Stores

      5. 2.2.5 Other Distribution Channels

Vietnam Collagen Supplements Market Size FAQs

The Vietnam Collagen Supplements Market size is expected to reach USD 139.82 million in 2024 and grow at a CAGR of 6.20% to reach USD 188.90 million by 2029.

In 2024, the Vietnam Collagen Supplements Market size is expected to reach USD 139.82 million.

Vietnam Collagen Supplement Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)