Vietnam Fruits And Vegetables Market Size (2024 - 2029)

The Vietnam Fruits and Vegetables Market is experiencing growth driven by increasing demand from countries like China and Korea, alongside a rise in free trade agreements that enhance regional exports. Despite recent challenges due to stricter import standards in China, Vietnam is expanding its export opportunities to markets such as the European Union, the United States, South Korea, and Japan. The market's expansion is also influenced by the country's diverse agricultural production, including significant fruit varieties like banana, orange, and mango. However, issues such as climate change and the overuse of chemicals pose challenges to the market's reputation both domestically and internationally.

Market Size of Vietnam Fruits And Vegetables Industry

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Vietnam Fruits and Vegetables Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Market Size (2024) USD 18.10 Billion
Market Size (2029) USD 23.57 Billion
CAGR (2024 - 2029) 5.42 %

Major Players

Vietnam Fruits and Vegetables Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Vietnam Fruits And Vegetables Market Analysis

The Vietnam Fruits And Vegetables Market size is estimated at USD 18.10 billion in 2024, and is expected to reach USD 23.57 billion by 2029, growing at a CAGR of 5.42% during the forecast period (2024-2029).

In Vietnam, fruit and vegetable production is on the rise, fueled by government initiatives and private-sector investments. Additionally, the nation's varied climatic conditions allow for cultivating a broad spectrum of crops, spanning from tropical fruits like dragon fruit, mango, and litchi to temperate vegetables such as tomatoes and cabbage. The harvest area for the country's fruit and vegetable production has increased in recent years as farmers adopt more advanced agricultural techniques and technology to boost yield and quality.

For instance, according to the FAOSTATS, in 2022, the harvest area of fruits increased to 804,351 hectares from 791,125 hectares in 2021. Similarly, the harvest area of vegetables increased to 1,035,590 hectares in 2022 from 1,016,045 hectares in 2021. Also, according to the FAOSTATS, fruit production in Vietnam rose to 12.1 million metric tons in 2022, up from 11.7 million metric tons in 2021. Similarly, vegetable production increased to 17.8 million metric tons in 2022 from 17.3 million metric tons in the previous year. In addition to expanding the cultivation area, Vietnam is investing in post-harvest infrastructure to reduce losses and improve the quality of exports. Cold chain logistics, packaging innovation, and processing facilities are being developed to ensure that fruits and vegetables retain freshness and meet international standards. As production developments continue to take shape, Vietnam is well-positioned to strengthen its supply regionally and globally.

Furthermore, fruit and vegetable export in Vietnam is poised for growth, driven by increasing demand from countries such as China, the United States, the Netherlands, South Korea, and Japan. The expansion of free trade agreements has facilitated the export of Vietnamese fruits and vegetables, particularly to these key markets. Currently, a major amount of fruits and vegetables in the country are exported to China. For instance, Vietnam exported a value share of 38.5% in terms of vegetables and 34.5% in terms of fruits to China in 2022, according to the ITC trade map. Apart from China, Vietnam is making efforts to diversify its export destinations, opening up new opportunities in the European Union, North America, and other Asian countries.

Vietnam Fruits And Vegetables Industry Segmentation

Vegetables are edible plant parts such as leaves, stems, roots, or bulbs, while fruits are mature, seed-bearing structures of flowering plants. The report defines fruits and vegetables in terms of end users. 

The Vietnamese fruits and vegetables market is segmented by type (fruits and vegetables). The report includes production analysis (volume), consumption analysis (value and volume), export analysis (value and volume), import analysis (value and volume), and price trend analysis. The report offers the market size and forecasts in terms of volume (metric tons) and value (USD) for all the above segments.

Type (Production Analysis (Volume), Consumption Analysis (Value and Volume), Import Analysis (Value and Volume), Export Analysis (Value and Volume), and Price Trend Analysis)
Vegetables
Fruits
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Vietnam Fruits And Vegetables Market Size Summary

The Vietnam fruits and vegetables market is poised for significant growth, driven by increasing demand from countries like China and Korea, alongside a rise in free trade agreements that enhance regional exports. Vietnam's strategic focus on expanding its export markets to include the European Union, the United States, and Japan has opened new avenues for its agricultural products. Despite challenges such as China's stringent import standards, Vietnam continues to see robust demand for its fresh produce, with bananas holding a special place due to their cultural and economic importance. The country's diverse agricultural output, including rice, sugarcane, and a variety of fruits, supports its position as a key player in the global market.

The market's expansion is further supported by Vietnam's efforts to address climatic and agricultural challenges, ensuring the safety and quality of its exports. The country's commitment to leveraging free trade agreements, particularly with Japan and Korea, has provided a competitive edge, allowing Vietnamese firms to increase their presence in international markets. As Vietnam continues to export to over sixty countries, including major economies in the EU and Asia, the demand for its fruits and vegetables is expected to rise, bolstered by innovative product developments and strategic trade partnerships.

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Vietnam Fruits And Vegetables Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Rising Domestic Consumption

      2. 1.2.2 Broader Export Opportunities

      3. 1.2.3 Government Support and Initiatives

    3. 1.3 Market Restraints

      1. 1.3.1 Declining Employment in Agriculture

      2. 1.3.2 Pest and Disease Attacks

  2. 2. MARKET SEGMENTATION

    1. 2.1 Type (Production Analysis (Volume), Consumption Analysis (Value and Volume), Import Analysis (Value and Volume), Export Analysis (Value and Volume), and Price Trend Analysis)

      1. 2.1.1 Vegetables

      2. 2.1.2 Fruits

Vietnam Fruits And Vegetables Market Size FAQs

The Vietnam Fruits And Vegetables Market size is expected to reach USD 18.10 billion in 2024 and grow at a CAGR of 5.42% to reach USD 23.57 billion by 2029.

In 2024, the Vietnam Fruits And Vegetables Market size is expected to reach USD 18.10 billion.

Vietnam Fruits and Vegetables Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)