Webtoons Market Size & Share Analysis - Growth Trends & Forecasts (2024-2029)

The Webtoons Market is Segmented by Type (Comedy, Action, Sci-Fic, Horror, Romance, Other Types), Revenue Model (Subscription and Advertisement), Application (Mobile, Laptop, Tablets, and Television) and Geography (North America( the United States and Canada), Europe (Germany, France, United Kingdom, Italy and Rest of Europe), Asia-Pacific (China, India, Japan, South Korea and Rest of Asia-Pacific), Latin America (Brazil, Argentina, Mexico and Rest of Latin America), and the Middle East and Africa (Saudi Arabia, United Arab Emirates, South Africa and Rest of the Middle East and Africa)). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Webtoons Market Size & Share Analysis - Growth Trends & Forecasts (2024-2029)

Webtoons Industry Overview

The webtoon market is fragmented and highly competitive, owing to the presence of many players in the market operating in the domestic as well as the international market. Various strategies are being adopted by the major players in the market, such as product innovation and mergers and acquisitions. Some of the major players in the market are Marvel Unlimited, SideWalk Group, Naver Webtoon Corp, Kakao Corp., and Lezhin Entertainment, LLC, among others.

In July 2023, Over ten new original cartoon series will released by Manta, one of the subscription-based digital comics platforms, by the third quarter of 2023.

In January 2023, The webcomic distributor, which has a close relationship with Wattpad, a hub for web fiction, expanded its catalog with a variety of original works. The list contains tales that were popular on Wattpad and are currently being turned into webcomics.

Webtoons Market Leaders

  1. Marvel Unlimited

  2. SideWalk Group

  3. Naver webtoon corp

  4. Kakao Corp.

  5. Lezhin Entertainment, LLC

  6. *Disclaimer: Major Players sorted in no particular order
Webtoons Market Concentration